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During September, Chris and I both attended industry events in New York City, and we had lots to talk about. First up was the Cloud Communications Alliance Financial Summit, which I attended for the first time and spoke on the analyst panel session. We discussed how the current state of things – crowded and very competitive – is impacting valuations and growth opportunities. Bottom line – cloud providers need to expand beyond UCaaS into CCaaS and CPaaS, and be ready for what’s coming with AI. Chris recapped two events – CREtech and WORKTECH23, reviewing how today’s office spaces are adapting to bring workers back to the office. This is a key element for anybody’s future of work plans, and Chris also shared first-hand takeaways from tours to Cisco, Google and WestCap’s state-of-the-art facilities. Buckle-up, as we covered a lot of ground on this episode!
The same technologies that contact centers have now embraced to better understand the customer journey can also be used to determine which customers are the most valuable, as well as those they’d rather do without. Ineptitude isn’t the only reason customers are driven away by bad service, and we explore how bad service can also be by design. Jon and Chris raise some darker realities of how customer service is evolving, and how transformative technologies like AI can be a double-edged sword, depending on how well business priorities are aligned with trying to be customer-centric.
We usually cover multiple topics on Watch This Space, but my recent trip to China was so fascinating – and touched on so many tangents – that we didn’t talk about anything else. The main topic was my experience at the Mobile World Congress event in Shanghai, with some sidebars to my broader impressions of going to China for the first time. Technology-wise, 5G is the big story here, and not many Westerners have seen what I got see, so if you want to know what’s coming in the wireless world, this is the episode for you.
While we intended to discuss a few current topics, our current episode ended up being mostly about June’s Avaya ENGAGE event. Given how interesting Avaya’s situation has become – what I now call Act III – our discussion also reflected on the broader state of technology, and how the pervasiveness of Big Tech should be of concern to all of us. Whether you want to see Avaya succeed or fail, I think you’ll find our take of interest, especially if you’re in the former camp.
Our May episode started with my takeaways from Five9’s analyst event in Porto, Portugal, with a parallel discussion about how they’re using AI to transform customer service, along with how broader generational changes are increasingly AI and tech-centric. Our analog lens pre-dates these changes, and we explored how digital transformation is taking automation to new levels. We don’t know where it’s heading, but there’s a big difference between automating tasks and processes, and automating thought and emotion. The singularity could be closer than Kurzweil predicted – 2045 – and we left off with the robotics of the mind for our listeners to ponder.
Our May episode took us to Boston and New York, where Jon recounted takeaways from Extreme Networks’ analyst event, and Chris did the same for Jeff Pulver’s VON reboot. Framing those highlights was a broader discussion about where AI is taking us, and what the new generation of tech entrepreneurs is bringing to a space where events like VON played a formative role. Jon also provided a reality check about how tech is driving today’s fan experience, and it has very little to do with watching the ballgame.
Our April episode served as a roundup of recent and upcoming events on our calendar, namely 8x8, Enterprise Connect, VON Evolution and HPE Aruba. Chris and Jon also reviewed the current state of enterprise communications - in particular, what’s missing to make meetings feel more immersive, as well as inclusive, especially for remote workers. We also went out on a limb to talk about how collaboration vendors can borrow from the retail world to build their brands and showcase how great their experiences can be.
Over the course of 3 days, we had 18 sessions, dozens of speakers, and a very engaged audience – to find out what you missed, this is the podcast for you. Chris Fine and I discuss the highlights, and if you weren’t there, we hope this gets the event on your calendar for next February. For more about the event, including photos and press coverage, please visit my blog.
Jon is returning as Chair for Future of Work Expo in Ft. Lauderdale, and Chris will be active there too, so with the event fast-approaching, we started this episode with a preview of what to expect, and for those who can join us, you won’t be disappointed. Following that, Chris walked us through five key themes from this new global study, co-produced by Aruba Networks and Leesman. Never a dull moment, and the research confirms many foundational notions that business leaders need to base decisions on for supporting hybrid work.
As we usually do at this time of year, Chris and I provide our take on what to expect in 2023. We haven’t had this much economic uncertainty in many years, making our outlook more about survive than thrive, but also with a sense of promise for AI. For fellow analog lovers, Chris shares a treat, the NY subway “traintrackr”; and a preview for my Future of Work Expo, running Feb. 14-16.
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