We Are Podcast

We Are Podcast

By Ronsley Seriojo VazBusinessMarketing
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We Are Podcast episodes

  • 185. Tactic: John Lee Dumas on How to Create a Unique, Valuable & Distinguished Podcast

    Podcasts are a unique form of content, in that they can be consumed at almost any time or any place. It’s all up to the listener. So if someone is willing to give you their precious time, how are you going to stand out from the crowd to earn it?

    Welcome to Tactics Tuesday, a short and sweet companion to Should I Start a Podcast hosted by Ronsley Vaz, where each week with the help of a star-studded entrepreneurial lineup, he explores why you should start a podcast, build an audience and how to keep them hungry for more.

    On Tactics Tuesday, we’ll give you little snippets of episodes filled with juicy tips to inspire, innovate and guide you through to the next steps of producing your very own podcast.

    If you’d like easily digestible little nuggets of knowledge from podcasting experts and entrepreneurs all over the world, this show is for you.

    This week we revisit an insightful conversation with John Lee Dumas, host of the award-winning podcast, Entrepreneurs on Fire. John was the first in the game to introduce a 7-day a week podcast, and he uses that innovative approach in explaining how you too can carve out a niche for yourself in the podcasting world.

    John is full of actionable podcast advice, like how to format your show so your listeners know what to expect, how not to waste your listeners time, and how to be looked at as an authority in your niche. Everything you need to stand out from the crowd is in this episode.

    Other valuable tactics in this episode:

    • Why Podcasts are unlike any other consumable content
    • Why a market is never truly saturated
    • How you can always dive deeper
    • What’s a “UVD” and how to apply it to your podcast
    • Why John asks his guests the same questions every episode



    Links:  

    John on LinkedIn

    John on Twitter

    Entrepreneurs on Fire

    7 min
  • 184. James Tuckerman on Overcoming Your Fears So You Can Release Your New Podcast, Fast

    Starting your very first podcast can bring up a whirlwind of anxiety. From worrying about what equipment to use to fearing how your content will be received, the list of concerns goes on and on. But there are some easy hacks to get you on track so you can hit your launch date with ease.

    This week’s episode of Should I Start a Podcast gets right to the heart of why you should just hit record and go. We have on hand one of Australia’s top digital publishers, James Tuckerman, with the keynote speech he gave at We Are Podcast, 2016.

    If you’re thinking about starting a podcast or simply finding a better way to get your message out to your audience, then this is the podcast for you.

    James is an entrepreneur who has a penchant for public speaking, podcasting, business consultation and coaching. 

    James has been crowned one of Australia's most accomplished digital publishers and is best known for starting

    Anthill Magazine when he was a mere 26 years old and working out of his parent’s spare room. 

    In 2004 and 2005, he was named Best Small Publisher in Australia by the ABA (now Publishers Australia).

    As a passion project, James created Not So Freaky University, the safe space to debunk and simplify the sometimes confusing world of business. 

    He is also a seasoned podcaster, with his show The Not-So-Freaky Business podcast, which is aimed at business owners who want to get the most out of their business. 

    Unfortunately, it is no longer in production, but still holds a lot of value for any freaked out entrepreneurs out there.

    James’ talk covers:

    • Best time-saving hacks 
    • Why you shouldn’t do everything yourself
    • Exploring the biggest challenges facing newbie podcasters
    • How to get your podcast launched, fast!
    • Why you shouldn’t worry about bad content
    • How sharing your worries can get you on track
    • Why equipment shouldn’t be your primary concern

    Links:

    James Tuckerman – LinkedIn
    Anthill Magazine
    Not-So-Freaky University

    12 min
  • 184. James Tuckerman on Overcoming Your Fears So You Can Release Your New Podcast, Fast

    Starting your very first podcast can bring up a whirlwind of anxiety. From worrying about what equipment to use to fearing how your content will be received, the list of concerns goes on and on. But there are some easy hacks to get you on track so you can hit your launch date with ease.

    This week’s episode of Should I Start a Podcast gets right to the heart of why you should just hit record and go. We have on hand one of Australia’s top digital publishers, James Tuckerman, with the keynote speech he gave at We Are Podcast, 2016.

    If you’re thinking about starting a podcast or simply finding a better way to get your message out to your audience, then this is the podcast for you.

    James is an entrepreneur who has a penchant for public speaking, podcasting, business consultation and coaching. 

    James has been crowned one of Australia's most accomplished digital publishers and is best known for starting

    Anthill Magazine when he was a mere 26 years old and working out of his parent’s spare room. 

    In 2004 and 2005, he was named Best Small Publisher in Australia by the ABA (now Publishers Australia).

    As a passion project, James created Not So Freaky University, the safe space to debunk and simplify the sometimes confusing world of business. 

    He is also a seasoned podcaster, with his show The Not-So-Freaky Business podcast, which is aimed at business owners who want to get the most out of their business. 

    Unfortunately, it is no longer in production, but still holds a lot of value for any freaked out entrepreneurs out there.

    James’ talk covers:

    • Best time-saving hacks 
    • Why you shouldn’t do everything yourself
    • Exploring the biggest challenges facing newbie podcasters
    • How to get your podcast launched, fast!
    • Why you shouldn’t worry about bad content
    • How sharing your worries can get you on track
    • Why equipment shouldn’t be your primary concern

    Links:

    James Tuckerman – LinkedIn
    Anthill Magazine
    Not-So-Freaky University

    12 min
  • 183. How do You Want Your Podcast to be Perceived with Franziska Iseli

    Wouldn’t it be great to be the leader of the pack, to have those that surround you perceive you as the best at what you do? There is a lot of power in customer perception, so how do we utilize that to achieve podcasting success?

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest lineup, explores why you should start a podcast, build an audience, and how to keep them hungry for more. 

    If you’re thinking about starting a podcast or simply looking for a better way to get your message out to your audience, then this is the podcast for you

    On this episode of Should I Start a Podcast we bring you one of the exciting keynote deliveries from We Are Podcast 2016 with Franziska Iseli. 

    Franziska is not only an intriguing amalgamation of Swiss-born Aussie but she’s also an internationally renowned speaker, entrepreneur, adventurer and ocean advocate. 

    She is known for pushing boundaries, her thought leadership and breaking away from the usual entrepreneurial mould.

    She is the founder of Basic Bananas, Australia’s largest provider of marketing education, as well as host of the hugely successful podcast of the same name. In 2013, she was awarded the Young Entrepreneur of the Year award that recognised her work and philanthropic involvement.

    Franziska is also a regular feature in multiple publications including The Huffington Post, The Sydney Morning Herald, The Age, Channel 9, BRW, 2UE and The Daily Telegraph.

    When she’s not being a total boss at Marketing, you can find her fulfilling her passions either surfing the waves or playing in her band, Salty Lips. 

    In this episode, Franziska hones in on brand perception and takes us through some tangible steps to get us all there.

    Also in this episode:

    • How a Dolly Parton look-alike contest proves perception is key
    • Why podcasts need consistency
    • Why going with your gut can build the perfect brand image
    • Don’t try too hard, take something and make it your own
    • How to build trust using a simple image guide
    • Why you need to value your core values
    • How to reflect your brand when communicating with your audience

    Links:

    Franziska Iseli: Website

    Franziska Iseli: LinkedIn

    Franziska Iseli: Twitter 

    Basic Bananas: Website

    Franziska Iseli: Instagram 

    Basic Bananas: Instagram 

    SaltyLipsBand: Website

    Book: https://www.basicbananas.com/perception/

    32 min
  • 183. How do You Want Your Podcast to be Perceived with Franziska Iseli

    Wouldn’t it be great to be the leader of the pack, to have those that surround you perceive you as the best at what you do? There is a lot of power in customer perception, so how do we utilize that to achieve podcasting success?

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest lineup, explores why you should start a podcast, build an audience, and how to keep them hungry for more. 

    If you’re thinking about starting a podcast or simply looking for a better way to get your message out to your audience, then this is the podcast for you

    On this episode of Should I Start a Podcast we bring you one of the exciting keynote deliveries from We Are Podcast 2016 with Franziska Iseli. 

    Franziska is not only an intriguing amalgamation of Swiss-born Aussie but she’s also an internationally renowned speaker, entrepreneur, adventurer and ocean advocate. 

    She is known for pushing boundaries, her thought leadership and breaking away from the usual entrepreneurial mould.

    She is the founder of Basic Bananas, Australia’s largest provider of marketing education, as well as host of the hugely successful podcast of the same name. In 2013, she was awarded the Young Entrepreneur of the Year award that recognised her work and philanthropic involvement.

    Franziska is also a regular feature in multiple publications including The Huffington Post, The Sydney Morning Herald, The Age, Channel 9, BRW, 2UE and The Daily Telegraph.

    When she’s not being a total boss at Marketing, you can find her fulfilling her passions either surfing the waves or playing in her band, Salty Lips. 

    In this episode, Franziska hones in on brand perception and takes us through some tangible steps to get us all there.

    Also in this episode:

    • How a Dolly Parton look-alike contest proves perception is key
    • Why podcasts need consistency
    • Why going with your gut can build the perfect brand image
    • Don’t try too hard, take something and make it your own
    • How to build trust using a simple image guide
    • Why you need to value your core values
    • How to reflect your brand when communicating with your audience

    Links:

    Franziska Iseli: Website

    Franziska Iseli: LinkedIn

    Franziska Iseli: Twitter 

    Basic Bananas: Website

    Franziska Iseli: Instagram 

    Basic Bananas: Instagram 

    SaltyLipsBand: Website

    Book: https://www.basicbananas.com/perception/

    32 min
  • 182. 7 Things You Can Do Today That Will Pay Off on Your Podcast Forever with Darren Rowse

    Are you a procrastinator? 20% of adults claim to be prone to procrastination, and I suspect that percentage is even higher among creatives and entrepreneurs. What if you could work around your procrastination and get some simple things done that could pay off forever?



    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest lineup, explores why you should start a podcast; build an audience, and how to keep them hungry for more. 



    If you have a podcast and are looking for some practical ways to broaden your audience, make your marketing more effective and diversify your streams of income, then this is the episode for you.



    On this episode of Should I Start a Podcast, we revisit Darren Rowse’s amazing talk from We Are Podcast 2016. Darren is the founder of ProBlogger.com, a fantastic resource website for online bloggers, and is one of the first professional bloggers in the world. 



    Darren has found incredible success with his online blogs and businesses over the last 15+ years despite the fact that he is an admitted procrastinator.



    In his incredibly useful talk, Darren broke down seven things that he does or has done in the past, that has catapulted his ideas into successful business ventures. 



    They are simple concepts that anyone, procrastinators and non-procrastinators, can implement in their podcasts and business to see fast results.



    Also in this episode:



    * Why Darren is a notebook addict* Why it took him five years to finally start his podcast* Why being a procrastinator leads to a “someday list”* What is the natural enemy of the procrastinator* Hoe putting off writing one blog post potentially cost him thousands of dollars* How inaction breeds doubt and fear* How to diversify your income streams



    Links:



    ProBlogger.com



    Darren on LinkedIn



    Email Darren at [email protected]



    Darren on Twitter
    52 min
  • 182. 7 Things You Can Do Today That Will Pay Off on Your Podcast Forever with Darren Rowse

    Are you a procrastinator? 20% of adults claim to be prone to procrastination, and I suspect that percentage is even higher among creatives and entrepreneurs. What if you could work around your procrastination and get some simple things done that could pay off forever?

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest lineup, explores why you should start a podcast; build an audience, and how to keep them hungry for more. 

    If you have a podcast and are looking for some practical ways to broaden your audience, make your marketing more effective and diversify your streams of income, then this is the episode for you.

    On this episode of Should I Start a Podcast, we revisit Darren Rowse’s amazing talk from We Are Podcast 2016. Darren is the founder of ProBlogger.com, a fantastic resource website for online bloggers, and is one of the first professional bloggers in the world. 

    Darren has found incredible success with his online blogs and businesses over the last 15+ years despite the fact that he is an admitted procrastinator.

    In his incredibly useful talk, Darren broke down seven things that he does or has done in the past, that has catapulted his ideas into successful business ventures. 

    They are simple concepts that anyone, procrastinators and non-procrastinators, can implement in their podcasts and business to see fast results.

    Also in this episode:

    • Why Darren is a notebook addict
    • Why it took him five years to finally start his podcast
    • Why being a procrastinator leads to a “someday list”
    • What is the natural enemy of the procrastinator
    • Hoe putting off writing one blog post potentially cost him thousands of dollars
    • How inaction breeds doubt and fear
    • How to diversify your income streams

    Links:

    ProBlogger.com

    Darren on LinkedIn

    Email Darren at [email protected]

    Darren on Twitter

    52 min
  • 182. 7 Things You Can Do Today That Will Pay Off on Your Podcast Forever with Darren Rowse

    Are you a procrastinator? 20% of adults claim to be prone to procrastination, and I suspect that percentage is even higher among creatives and entrepreneurs. What if you could work around your procrastination and get some simple things done that could pay off forever?

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest lineup, explores why you should start a podcast; build an audience, and how to keep them hungry for more. 

    If you have a podcast and are looking for some practical ways to broaden your audience, make your marketing more effective and diversify your streams of income, then this is the episode for you.

    On this episode of Should I Start a Podcast, we revisit Darren Rowse’s amazing talk from We Are Podcast 2016. Darren is the founder of ProBlogger.com, a fantastic resource website for online bloggers, and is one of the first professional bloggers in the world. 

    Darren has found incredible success with his online blogs and businesses over the last 15+ years despite the fact that he is an admitted procrastinator.

    In his incredibly useful talk, Darren broke down seven things that he does or has done in the past, that has catapulted his ideas into successful business ventures. 

    They are simple concepts that anyone, procrastinators and non-procrastinators, can implement in their podcasts and business to see fast results.

    Also in this episode:

    • Why Darren is a notebook addict
    • Why it took him five years to finally start his podcast
    • Why being a procrastinator leads to a “someday list”
    • What is the natural enemy of the procrastinator
    • Hoe putting off writing one blog post potentially cost him thousands of dollars
    • How inaction breeds doubt and fear
    • How to diversify your income streams

    Links:

    ProBlogger.com

    Darren on LinkedIn

    Email Darren at [email protected]

    Darren on Twitter

    52 min
  • 181. How to Identify Your Podcast Niche with Clint Salter

    Knowing your niche when developing and marketing your podcast can go a long way to making all your hard work pay off. But how do you identify your niche?

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest lineup, explores why you should start a podcast; build an audience, and how to keep them hungry for more. 

    If you have a podcast that caters to a specialty market, are in the beginning stages of developing one, or would just like to learn more about identifying your particular niche, this is the episode for you.

    On this episode of Should I Start a Podcast, we are treated to an informative talk by Clint Salter, the CEO and founder of the Dance Studio Owners Association and the host of the Transform My Dance Studio podcast. 

    Clint has been around dance for 21 years and started his own studio at 16, which he later sold a few years later. Clint is the perfect example of identifying a niche and dominating it. He uses all his dance studio knowledge to help others in the same field grow and expand their businesses.

    Clint stresses the importance of finding your niche in the podcast world so that you can market to your specific audience and reach the type of people that can benefit from your message the most.

    Also in this episode:

    • Clint’s unique journey into the dance studio business
    • The biggest mistakes businesses make when marketing
    • How to identify your niche and dominate it
    • The three ways to use your niche
    • How a podcast helps grow your business
    • Why you should always be curious as a podcast host
    • Why you should write down your goals
    • How knowing your strengths can help define your goals
    • How to get to know your market
    • How to build relationships and why it’s crucial for a podcast

    Links:

    Clint on LinkedIn

    Dance Studio Owners Association Website

    33 min
  • 181. How to Identify Your Podcast Niche with Clint Salter

    Knowing your niche when developing and marketing your podcast can go a long way to making all your hard work pay off. But how do you identify your niche?

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest lineup, explores why you should start a podcast; build an audience, and how to keep them hungry for more. 

    If you have a podcast that caters to a specialty market, are in the beginning stages of developing one, or would just like to learn more about identifying your particular niche, this is the episode for you.

    On this episode of Should I Start a Podcast, we are treated to an informative talk by Clint Salter, the CEO and founder of the Dance Studio Owners Association and the host of the Transform My Dance Studio podcast. 

    Clint has been around dance for 21 years and started his own studio at 16, which he later sold a few years later. Clint is the perfect example of identifying a niche and dominating it. He uses all his dance studio knowledge to help others in the same field grow and expand their businesses.

    Clint stresses the importance of finding your niche in the podcast world so that you can market to your specific audience and reach the type of people that can benefit from your message the most.

    Also in this episode:

    • Clint’s unique journey into the dance studio business
    • The biggest mistakes businesses make when marketing
    • How to identify your niche and dominate it
    • The three ways to use your niche
    • How a podcast helps grow your business
    • Why you should always be curious as a podcast host
    • Why you should write down your goals
    • How knowing your strengths can help define your goals
    • How to get to know your market
    • How to build relationships and why it’s crucial for a podcast

    Links:

    Clint on LinkedIn

    Dance Studio Owners Association Website

    33 min

About We Are Podcast

From the publisher's feed

Welcome to We Are Podcast, the show where I, Ronsley Vaz, a business owner podcaster for over a decade, help other business owner podcasters like you take your podcasting game to the next level. I understand the struggles and the challenges you face as a business owner podcaster, that's why I created this show. Each week, I'll be interviewing other successful business owner podcasters who have seen significant growth in their audience, revenue, and credibility as a result of using their podcast.