We Are Podcast

When you meet a 24-year-old, you might not be interested in their advice on business and life. But what if that 24-year-old had already built a thriving business and established themselves as a thought leader in the marketing space?

Kyree Oliver has done exactly that as the owner of Influkz Interactive, a social marketing and consulting company based in the US. On the latest episode of Should I Start a Podcast, Kyree and I had an enlightening talk about his unconventional journey into marketing, why the industry is awash in fake social media “experts”, and why up-and-coming business owners probably shouldn’t even focus on marketing.

Despite his age, Kyree is incredibly insightful and an absolute pleasure to talk to. No matter who you are, he has a perspective that will make you think.

During the episode, we cover:

• Why Kyree doesn’t read marketing books or go to conferences
• Kyree’s hesitation to work with new business owners
• How fake social media “experts” are good for his business
• The best way to build trust in your brand
• Why marketing should be the last thing you think about for your company
• Why Kyree doesn’t personally think about numbers and metrics
• What he learned from interviewing more than 800 people
• Kyree’s tricks to working with small ad budgets

Links:

LinkedIn

Influkz Interactive

When you meet a 24-year-old, you might not be interested in their advice on business and life. But what if that 24-year-old had already built a thriving business and established themselves as a thought leader in the marketing space?

Kyree Oliver has done exactly that as the owner of Influkz Interactive, a social marketing and consulting company based in the US. On the latest episode of Should I Start a Podcast, Kyree and I had an enlightening talk about his unconventional journey into marketing, why the industry is awash in fake social media “experts”, and why up-and-coming business owners probably shouldn’t even focus on marketing.

Despite his age, Kyree is incredibly insightful and an absolute pleasure to talk to. No matter who you are, he has a perspective that will make you think.

During the episode, we cover:

• Why Kyree doesn’t read marketing books or go to conferences
• Kyree’s hesitation to work with new business owners
• How fake social media “experts” are good for his business
• The best way to build trust in your brand
• Why marketing should be the last thing you think about for your company
• Why Kyree doesn’t personally think about numbers and metrics
• What he learned from interviewing more than 800 people
• Kyree’s tricks to working with small ad budgets

Links:

LinkedIn

Influkz Interactive

People starting their own business often become wrapped up in the details. How many staff should I employ at the beginning? How many computers should I buy? Where should my office be? Oftentimes, however, the success of a business comes down to a larger sense of who you are and how you treat people.

Tyson Franklin — a business coach, podiatrist and host of the “It’s No Secret” podcast — has plenty to say about how up-and-coming entrepreneurs need to focus on several key elements: connections, delegation and attitude, among other things. On the latest episode of “Should I Start a Podcast”, Tyson and I chat about these topics and more, all framed within the idea of how podcasts can help business owners get ahead.

We also chat about:

• How to be a “legend in your own lunchbox”
• How podcasting helped Tyson refine other parts of his career
• Why there is always room to improve, no matter how old you are
• How to work smart, not hard
• Why you need to prioritise certain clients over others
• The importance of a disaster plan
• How being kind to his landscaper helped Tyson land new business
• Why it’s sometimes important to cut negative people out of your life

Links:

Tyson Franklin

People starting their own business often become wrapped up in the details. How many staff should I employ at the beginning? How many computers should I buy? Where should my office be? Oftentimes, however, the success of a business comes down to a larger sense of who you are and how you treat people.

Tyson Franklin — a business coach, podiatrist and host of the “It’s No Secret” podcast — has plenty to say about how up-and-coming entrepreneurs need to focus on several key elements: connections, delegation and attitude, among other things. On the latest episode of “Should I Start a Podcast”, Tyson and I chat about these topics and more, all framed within the idea of how podcasts can help business owners get ahead.

We also chat about:

• How to be a “legend in your own lunchbox”
• How podcasting helped Tyson refine other parts of his career
• Why there is always room to improve, no matter how old you are
• How to work smart, not hard
• Why you need to prioritise certain clients over others
• The importance of a disaster plan
• How being kind to his landscaper helped Tyson land new business
• Why it’s sometimes important to cut negative people out of your life

Links:

Tyson Franklin

If you run your own podcast — or are thinking about starting one — then you need to learn how to write in a way that portrays you as the expert you are and convinces people to listen to your program. On this week’s episode of Should I Start a Podcast, writing coach and copy guru Laura Petersen gave us her top tips for writing effectively, selling your book and finding your personal freedom.

Laura is an established writer, coach and educator with a hit podcast called “Copy That Pops” and several bestselling books, including Copywriting for Podcasters and Permission to Write a Brand Building Book for Podcasters. With plenty of enthusiasm, Laura has a lot to say about how writing can lead to success for any entrepreneur.

You don’t want to miss this podcast, which also includes:

• Why you are ready to write a book
• How to get your book to bestseller status
• The importance of unlearning everything you know about writing
• How to find what’s important to you and turn it into a business
• How writing a book leads to more business opportunities
• What Laura has learned from visiting 41 countries
• The value of picking the right podcast guest
• The best ways to give your writing personality

Links:

Website
Laura Petersen – LinkedIn
Laura Petersen – Twitter
Laura’s Books on Amazon

If you run your own podcast — or are thinking about starting one — then you need to learn how to write in a way that portrays you as the expert you are and convinces people to listen to your program. On this week’s episode of Should I Start a Podcast, writing coach and copy guru Laura Petersen gave us her top tips for writing effectively, selling your book and finding your personal freedom.

Laura is an established writer, coach and educator with a hit podcast called “Copy That Pops” and several bestselling books, including Copywriting for Podcasters and Permission to Write a Brand Building Book for Podcasters. With plenty of enthusiasm, Laura has a lot to say about how writing can lead to success for any entrepreneur.

You don’t want to miss this podcast, which also includes:

• Why you are ready to write a book
• How to get your book to bestseller status
• The importance of unlearning everything you know about writing
• How to find what’s important to you and turn it into a business
• How writing a book leads to more business opportunities
• What Laura has learned from visiting 41 countries
• The value of picking the right podcast guest
• The best ways to give your writing personality

Links:

Website
Laura Petersen – LinkedIn
Laura Petersen – Twitter
Laura’s Books on Amazon

If you’re looking for a way to spice up and grow your business, then today’s episode of Should I start a Podcast with Marty Vids has the information you need. A former stand up comedian, improv performer, and comedy night organizer, Marty has been in the business of making people laugh for a long time. He is a business owner, podcaster and mentor that takes a different perspective. Marty utilises real life personal and business experience and actions to assist people to get results.

I talk to Marty about how his former life’s monkey business helped to generate a six-figure business of his own. In the episode, Marty also goes over the steps to starting a profitable podcast and growing it into a thriving business. He also covers the business coaching industry and how it can be a supporting revenue stream for your main business.

Also covered in the episode:

• The value of failing more than once
• The difference between average and world-class performers
• Why you should present yourself as the expert
• What beer and mustaches have to do with podcasting
• Why only 3% of business owners make a million dollars
• Why the synergy between comedy and business is similar
• Why you shouldn’t look for a real job
• How to get yourself to pay attention to the numbers
• How passion can motivate you to do the impossible
• Why you should be the thought leader of your niche

Links:

Marty Vids-Website

Marty Vids- Facebook

Marty Vids-Twitter

Marty Vids-LinkedIn

If you’re looking for a way to spice up and grow your business, then today’s episode of Should I start a Podcast with Marty Vids has the information you need. A former stand up comedian, improv performer, and comedy night organizer, Marty has been in the business of making people laugh for a long time. He is a business owner, podcaster and mentor that takes a different perspective. Marty utilises real life personal and business experience and actions to assist people to get results.

I talk to Marty about how his former life’s monkey business helped to generate a six-figure business of his own. In the episode, Marty also goes over the steps to starting a profitable podcast and growing it into a thriving business. He also covers the business coaching industry and how it can be a supporting revenue stream for your main business.

Also covered in the episode:

• The value of failing more than once
• The difference between average and world-class performers
• Why you should present yourself as the expert
• What beer and mustaches have to do with podcasting
• Why only 3% of business owners make a million dollars
• Why the synergy between comedy and business is similar
• Why you shouldn’t look for a real job
• How to get yourself to pay attention to the numbers
• How passion can motivate you to do the impossible
• Why you should be the thought leader of your niche

Links:

Marty Vids-Website

Marty Vids- Facebook

Marty Vids-Twitter

Marty Vids-LinkedIn

Many businesses, despite how successful they may be, often struggle explaining what they do and why they do it. When asked by customers, ‘Why should we buy from you?’, somehow they fail to know the answer. Sometimes it takes a great conversation to get ideas flowing; to get us to challenge ourselves and our perspectives.

On this episode of Should I Start a Podcast we talk to James Cridland — writer, speaker, business consultant, and producer of “PodNews” — who has a phenomenal amount of passion and expertise in the game of audio-radio podcasting. Coming from his career as a Radio copywriter, and then leader of software engineers at the BBC, James knows what questions to ask, and how to weigh being ‘proper’. We cover things like the origins of “PodNews”, and the viability of the podcast on a global scale.

We also chat about:

• How to condense what you do so others get it
• How radio copywriting taught James to ask his clients the right questions
• Why simplicity and consistency is all you need
• What’s changed to make podcasting accessible to everyone
• The value of great content vs branded content
• James’s achievements in radio, and how he learned about podcasting
• Innovating by prioritizing your customers over ROIs
• The importance of your brand’s face and personality

Links:

James Cridland’s website

James.Crid.Land

PodNews

Many businesses, despite how successful they may be, often struggle explaining what they do and why they do it. When asked by customers, ‘Why should we buy from you?’, somehow they fail to know the answer. Sometimes it takes a great conversation to get ideas flowing; to get us to challenge ourselves and our perspectives.

On this episode of Should I Start a Podcast we talk to James Cridland — writer, speaker, business consultant, and producer of “PodNews” — who has a phenomenal amount of passion and expertise in the game of audio-radio podcasting. Coming from his career as a Radio copywriter, and then leader of software engineers at the BBC, James knows what questions to ask, and how to weigh being ‘proper’. We cover things like the origins of “PodNews”, and the viability of the podcast on a global scale.

We also chat about:

• How to condense what you do so others get it
• How radio copywriting taught James to ask his clients the right questions
• Why simplicity and consistency is all you need
• What’s changed to make podcasting accessible to everyone
• The value of great content vs branded content
• James’s achievements in radio, and how he learned about podcasting
• Innovating by prioritizing your customers over ROIs
• The importance of your brand’s face and personality

Links:

James Cridland’s website

James.Crid.Land

PodNews