We Are Podcast

We Are Podcast

By Ronsley Seriojo VazBusinessMarketing
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We Are Podcast episodes

  • 101. A Panel Discussion on Sponsorships and Monetising Your Podcast

    Are you considering adding sponsorships to your podcast? Before you take that you should listen to this episode of Should I Start a Podcast. When looking to monetize a podcast, most podcasters go after sponsorships to help them get started on earning some cash from their show. But is that the best way to make money off your podcast? And if so, how do you even begin to get sponsors in the first place?

    Live from We Are Podcast 2016 is a panel of prominent podcasters answering questions from those keen and eager attendees of the conference. The panel is made up of Omar Zenhom (WebinarNinja), Aaron Fifield (Chat With Traders), Jordan Harbinger (The Jordan Harbinger Show), Darren Rowse (ProBlogger) & hosted by Amplify’s very own Ronsley Vaz They talk about how to figure out if sponsors are worth it and how to deal with them if you do decide to run advertisements. They’ll go into the positives of having sponsors on the show beyond the money and the negatives of having them as well.

    There are a few core topics covered in this episode:

    -An alternative to having sponsors that’s better than the money
    -A list of actionable ways to monetize your podcast
    -How to deal with sponsors and their terms
    -When is the best time to look for sponsors
    -How to run ads without alienating your audience
    -How additional content can bring in the cash
    -What your focus should be as a podcaster
    -Why advertisers can suck the fun out of your podcast



    Links:

    Omar Zenhom - Twitter

    Aaron Fifield - Twitter

    Jordan Harbinger - Twitter

    Darren Rowse - Twitter

    Ronsley Vaz - Twitter

    We Are Podcast

    33 min
  • 101. A Panel Discussion on Sponsorships and Monetising Your Podcast

    Are you considering adding sponsorships to your podcast? Before you take that you should listen to this episode of Should I Start a Podcast. When looking to monetize a podcast, most podcasters go after sponsorships to help them get started on earning some cash from their show. But is that the best way to make money off your podcast? And if so, how do you even begin to get sponsors in the first place?

    Live from We Are Podcast 2016 is a panel of prominent podcasters answering questions from those keen and eager attendees of the conference. The panel is made up of Omar Zenhom (WebinarNinja), Aaron Fifield (Chat With Traders), Jordan Harbinger (The Jordan Harbinger Show), Darren Rowse (ProBlogger) & hosted by Amplify’s very own Ronsley Vaz They talk about how to figure out if sponsors are worth it and how to deal with them if you do decide to run advertisements. They’ll go into the positives of having sponsors on the show beyond the money and the negatives of having them as well.

    There are a few core topics covered in this episode:

    -An alternative to having sponsors that’s better than the money
    -A list of actionable ways to monetize your podcast
    -How to deal with sponsors and their terms
    -When is the best time to look for sponsors
    -How to run ads without alienating your audience
    -How additional content can bring in the cash
    -What your focus should be as a podcaster
    -Why advertisers can suck the fun out of your podcast



    Links:

    Omar Zenhom - Twitter

    Aaron Fifield - Twitter

    Jordan Harbinger - Twitter

    Darren Rowse - Twitter

    Ronsley Vaz - Twitter

    We Are Podcast

    33 min
  • 100. Connecting to Your Audience through Storytelling with Andrew Griffiths

    Get out a pen and paper, because you’ll want to capture ALL the pearls of wisdom on this week’s episode of Should I Start A Podcast. Here, I’m sharing with you the incomparable Andrew Griffiths’ keynote speech from We Are Podcast 2015. Andrew is a writing superstar with 12 bestsellers under his belt that have been printed in 60 countries. If there’s one thing that Andrew knows, it’s finding stories that resonate with audiences.

    There’s so much information shared in this podcast, from how to find the stories that surround you on a day-to-day basis, to identifying which stories are the right ones for your audience. Andrew also shares his own experiences with being interviewed and the common reasons why most podcast interviews suck, plus how to set your podcast apart from the rest.

    You have to tune in for these highlights, as well as the following topics:

    • How to stand out from your competitors with storytelling
    • Why stories that are raw are the best kind
    • How to dig deep and get your guests to share more
    • The reason that authentic stories resonate well with an audience
    • Why you need to leverage being a podcasting rockstar
    • To be a great podcaster, you need to be a superior researcher
    • The way to avoid asking beige questions that don’t engage
    • Why relevancy to your audience is the key to your podcasting success
    • The reason following up after an interview is important

    Links:

    Website

    LinkedIn

    Facebook

    YouTube

    48 min
  • 100. Connecting to Your Audience through Storytelling with Andrew Griffiths

    Get out a pen and paper, because you’ll want to capture ALL the pearls of wisdom on this week’s episode of Should I Start A Podcast. Here, I’m sharing with you the incomparable Andrew Griffiths’ keynote speech from We Are Podcast 2015. Andrew is a writing superstar with 12 bestsellers under his belt that have been printed in 60 countries. If there’s one thing that Andrew knows, it’s finding stories that resonate with audiences.

    There’s so much information shared in this podcast, from how to find the stories that surround you on a day-to-day basis, to identifying which stories are the right ones for your audience. Andrew also shares his own experiences with being interviewed and the common reasons why most podcast interviews suck, plus how to set your podcast apart from the rest.

    You have to tune in for these highlights, as well as the following topics:

    • How to stand out from your competitors with storytelling
    • Why stories that are raw are the best kind
    • How to dig deep and get your guests to share more
    • The reason that authentic stories resonate well with an audience
    • Why you need to leverage being a podcasting rockstar
    • To be a great podcaster, you need to be a superior researcher
    • The way to avoid asking beige questions that don’t engage
    • Why relevancy to your audience is the key to your podcasting success
    • The reason following up after an interview is important

    Links:

    Website

    LinkedIn

    Facebook

    YouTube

    48 min
  • 99. Building Your Brand through Influencers and Instagram with Nathan Chan

    Do you want to build your podcast audience? Then get a pen and paper out because we have a jam-packed episode of Should I Start a Podcast for you. This week, it’s all about the power of influencers, with a master of influencer marketing, Nathan Chan. Nathan is the CEO of Foundr, a digital magazine that’s interviewed industry leaders including Richard Branson, Arianna Huffington, Gary Vaynerchuk and Tony Robbins. Nathan has built his magazine from the ground-up in just three years, and has also grown his business Instagram account from zero to 400,000 followers in only 12 months.

    Here, Nathan walks me through his 9 step process for connecting to and getting influencers on your podcast. He shares the lengths he went to in getting Richard Branson on the cover, and why never taking no for an answer is the best approach you can adopt. If that wasn’t enough, Nathan also shares his highly sought-after tips on how to build an Instagram from nothing to the top of the influencer list.

    We also get into all of this stuff too...

    • The best tools to use to help you connect with the right people
    • How to find the gatekeepers of the world’s most influential people
    • Why being persistent really does pay off
    • The best angles to use when wooing a potential guest for your podcast
    • How and why to leverage the success of other podcasters
    • Never forget to follow up if you want to land that amazing guest
    • The more professional your branding is, the more professional you look
    • Why social proof is one of your greatest assets
    • Always be prepared to interview your guests at a moment’s notice
    • Tools that help you get the most out of Instagram

    Links:

    LinkedIn

    Twitter

    Foundr Magazine

    Foundr Magazine – Facebook

    Foundr Magazine - Instagram

    46 min
  • 99. Building Your Brand through Influencers and Instagram with Nathan Chan

    Do you want to build your podcast audience? Then get a pen and paper out because we have a jam-packed episode of Should I Start a Podcast for you. This week, it’s all about the power of influencers, with a master of influencer marketing, Nathan Chan. Nathan is the CEO of Foundr, a digital magazine that’s interviewed industry leaders including Richard Branson, Arianna Huffington, Gary Vaynerchuk and Tony Robbins. Nathan has built his magazine from the ground-up in just three years, and has also grown his business Instagram account from zero to 400,000 followers in only 12 months.

    Here, Nathan walks me through his 9 step process for connecting to and getting influencers on your podcast. He shares the lengths he went to in getting Richard Branson on the cover, and why never taking no for an answer is the best approach you can adopt. If that wasn’t enough, Nathan also shares his highly sought-after tips on how to build an Instagram from nothing to the top of the influencer list.

    We also get into all of this stuff too...

    • The best tools to use to help you connect with the right people
    • How to find the gatekeepers of the world’s most influential people
    • Why being persistent really does pay off
    • The best angles to use when wooing a potential guest for your podcast
    • How and why to leverage the success of other podcasters
    • Never forget to follow up if you want to land that amazing guest
    • The more professional your branding is, the more professional you look
    • Why social proof is one of your greatest assets
    • Always be prepared to interview your guests at a moment’s notice
    • Tools that help you get the most out of Instagram

    Links:

    LinkedIn

    Twitter

    Foundr Magazine

    Foundr Magazine – Facebook

    Foundr Magazine - Instagram

    46 min
  • 98. Adam Houlahan on Building a Targeted Audience for Your Podcast Using LinkedIn

    Are you lost when it comes to LinkedIn? Are you looking for a way to make meaningful connections to build your podcast? This week’s episode of Should I Start a Podcast is what you’ve been waiting for. We have LinkedIn master Adam Houlahan on deck with his keynote speech he gave at We Are Podcast 2015.

     

    Adam has the #1 searched LinkedIn profile in Australia, with thousands of connections. He’s the bestselling author of The LinkedIn Playbook, Social Media Secret Sauce and Better Business, Better Life, Better World. Adam shares with us the top three things you can do right now to vastly improve your LinkedIn profile. He shares strategies to build both an audience platform for your podcast as well as ways to reach out to guests across the social media network.

     

    You don’t want to miss this podcast, which also includes:

     

    • Why you need a strategy for your LinkedIn profile
    • The tools you can use to make LinkedIn more time effective
    • Why LinkedIn’s power is through one-on-one connections
    • How automating interactions can work for you
    • The reason a great image is essential for your profile
    • The best place to highlight what you do
    • How having different summaries can work for your needs
    • Why you want to push people from LinkedIn to your own mailing list

     

    Links:

     

    Website

    Adam Houlahan – LinkedIn

    Adam Houlahan – Twitter

    The LinkedIn Playbook - book

    28 min
  • 98. Adam Houlahan on Building a Targeted Audience for Your Podcast Using LinkedIn

    Are you lost when it comes to LinkedIn? Are you looking for a way to make meaningful connections to build your podcast? This week’s episode of Should I Start a Podcast is what you’ve been waiting for. We have LinkedIn master Adam Houlahan on deck with his keynote speech he gave at We Are Podcast 2015.

     

    Adam has the #1 searched LinkedIn profile in Australia, with thousands of connections. He’s the bestselling author of The LinkedIn Playbook, Social Media Secret Sauce and Better Business, Better Life, Better World. Adam shares with us the top three things you can do right now to vastly improve your LinkedIn profile. He shares strategies to build both an audience platform for your podcast as well as ways to reach out to guests across the social media network.

     

    You don’t want to miss this podcast, which also includes:

     

    • Why you need a strategy for your LinkedIn profile
    • The tools you can use to make LinkedIn more time effective
    • Why LinkedIn’s power is through one-on-one connections
    • How automating interactions can work for you
    • The reason a great image is essential for your profile
    • The best place to highlight what you do
    • How having different summaries can work for your needs
    • Why you want to push people from LinkedIn to your own mailing list

     

    Links:

     

    Website

    Adam Houlahan – LinkedIn

    Adam Houlahan – Twitter

    The LinkedIn Playbook - book

    28 min
  • 97. Dave Jackson on the Common Podcasting Mistakes You Need to Avoid

    If you’ve ever wanted to learn from someone who’s been publishing podcasts since 2005 (that’s 13 years in the business!), then this is the episode for you! Dave Jackson is one of the Mount Rushmore faces of podcasting, and he talked with me about the power of podcasting, common mistakes for first time podcasters, and the 12 different things you can do to make sure your listener holds onto your show when listening for the first time.

     

    Dave is now one of the industry’s top consultants, and he’s spoken at many marketing and media conventions. With nine different podcasts under his belt, he has the experience and know-how! However, he’s also been a technical trainer for over 20 years, meaning he understands the technology but also has the ability to explain it in plain English. In 2012, Dave published his first book, More Podcast Money: Turn Your Passion into Profits. If you’re interested in learning how to shift to a profitable business model as a podcaster, be sure to listen to this episode of Should I Start a Podcast.

     

    We also discuss things like:

     

    • The virtues of podcasting versus broadcasting
    • How to hold an audience before you create a monetising plan
    • Identifying the purpose of your podcast and its power
    • The concept that anybody can start a podcast
    • Why you can’t copy a successful show
    • Being patient in growing your audience and business
    • Debunking the myth of the ultimate destination as landing on the podcast homepage
    • How download numbers and other metrics can be inflated
    • Reverse engineering the tricks of podcast hosts that you admire
    • Dave’s thoughts on the up and coming trends in the industry

     

    Website

    Book

    We Are Podcast

    46 min
  • 97. Dave Jackson on the Common Podcasting Mistakes You Need to Avoid

    If you’ve ever wanted to learn from someone who’s been publishing podcasts since 2005 (that’s 13 years in the business!), then this is the episode for you! Dave Jackson is one of the Mount Rushmore faces of podcasting, and he talked with me about the power of podcasting, common mistakes for first time podcasters, and the 12 different things you can do to make sure your listener holds onto your show when listening for the first time.

     

    Dave is now one of the industry’s top consultants, and he’s spoken at many marketing and media conventions. With nine different podcasts under his belt, he has the experience and know-how! However, he’s also been a technical trainer for over 20 years, meaning he understands the technology but also has the ability to explain it in plain English. In 2012, Dave published his first book, More Podcast Money: Turn Your Passion into Profits. If you’re interested in learning how to shift to a profitable business model as a podcaster, be sure to listen to this episode of Should I Start a Podcast.

     

    We also discuss things like:

     

    • The virtues of podcasting versus broadcasting
    • How to hold an audience before you create a monetising plan
    • Identifying the purpose of your podcast and its power
    • The concept that anybody can start a podcast
    • Why you can’t copy a successful show
    • Being patient in growing your audience and business
    • Debunking the myth of the ultimate destination as landing on the podcast homepage
    • How download numbers and other metrics can be inflated
    • Reverse engineering the tricks of podcast hosts that you admire
    • Dave’s thoughts on the up and coming trends in the industry

     

    Website

    Book

    We Are Podcast

    46 min

About We Are Podcast

From the publisher's feed

Welcome to We Are Podcast, the show where I, Ronsley Vaz, a business owner podcaster for over a decade, help other business owner podcasters like you take your podcasting game to the next level. I understand the struggles and the challenges you face as a business owner podcaster, that's why I created this show. Each week, I'll be interviewing other successful business owner podcasters who have seen significant growth in their audience, revenue, and credibility as a result of using their podcast.