With the recent launch of WE ARE THE HEALTHTRIBE - a new, radically different global healthcare communications network - we took some time to explain why and how this network came into existence. 

Eric Berkeley, who previously ran the global healthcare network for Omnicom, joined us too and shared his experiences from the old model that helped to shape WE ARE THE HEALTHTRIBE, which now consists of more than 12 different independent agencies globally - and growing! 

Our discussion included:

 - What we learnt from our experiences at traditional global holding-company networks

 - How WE ARE THE HEALTHTRIBE will challenge this model and the benefits to clients 

More tribe members will be joining the NAKEDVOICE podcast over coming weeks to explain their part in this revolutionary new network and the specific skills they bring to the tribe.