We Live to Build

Do you know When to Hire Your First HR Manager (And Who to Hire First)? Hiring an HR manager is a critical step, but doing it too early is a common mistake. In this interview, Michael Podolsky, founder and CEO of Wiser Brand, who grew his bootstrapped company to over 120 employees, reveals that he hired his first HR manager at 20 employees. More importantly, he explains why your first hire should never be HR, but rather a technical person whose heart is with your project. Learn his intense 3-week process for finding perfect foundational hires and his unique strategies for employee retention. Check out the company: https://wiserbrand.com

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🕒 CHAPTERS

00:00 - The Founder's Hiring Roadmap

04:38 - The 3-Week Gauntlet for Perfect First Hires

06:00 - The #1 Trait Your First Employee MUST Have

08:12 - Why You Shouldn't Hire an HR Manager First

13:34 - The Right Time to Hire an HR Manager (At 20 Employees)

17:41 - How an HR Manager Changes Your Company

19:10 - Delegating Hiring to Department Heads

21:41 - The Secret to Employee Retention

23:06 - The Power of a Pause in Negotiations

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Do you know Why Your Teams App Store Launch Fails Without This Simple TRICK? Many developers face a month-long verification process, confusing bureaucracy, and unexpected rejections from Microsoft. In this interview, veteran Teams developer Hilton Giesenow reveals the simple "trick" to bypass these issues: using Microsoft's sideloading option to test your MVP with beta customers before you ever submit to the store. You'll learn the pros (like 0% commission) and cons of the Teams ecosystem, and find out why your biggest competitor might actually be Microsoft itself. Our guest is Hilton Giesenow, the founder and CEO of ChitChattr, which develops a family of products on Microsoft Teams. Check out the company: https://chitchattr.com

Book a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory

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🕒 CHAPTERS

00:00 - The High Stakes of the Teams App Store

07:14 - The Good: 0% Commission on Sales

11:09 - The Bad: A Month-Long Submission Process

15:24 - Why Microsoft Might Reject Your Perfect App

23:22 - The Simple TRICK to Bypass the App Store

26:13 - Warning: Your Biggest Competitor is Microsoft

29:14 - Final Verdict: Is Building on Teams Worth It?

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What is The Secret to Launching a Startup Without a CTO? For a non-technical founder, the answer is No-Code, a powerful software trend that allows anyone from a business background to build software without writing any code. This conversation is a masterclass for the non-technical founder. You'll learn the pros and cons of No-Code, which platforms to start with (like Bubble or Glide) , and how No-Code agencies can build your app 10 times faster and for a fraction of the cost of traditional development. Discover how one fintech company processed over $1 billion in loans using an application built on a No-Code platform. Darian Parrish is the co-founder of Red Seattle, which focuses on advancing underappreciated technologies by identifying new markets, applications, and customers. Check out the company: https://pwron.com

Book a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory

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Inquiries: [email protected]

🕒 CHAPTERS

00:00 - The Founder's Dilemma: No Code, No CTO

03:01 - What is No-Code? (You're Already Using It)

05:55 - Pro: Build Your App Without a CS Degree

10:24 - Con: What No-Code CAN'T Build (Yet)

15:00 - Case Study: The Billion-Dollar No-Code App

20:40 - Getting Started: 2-Week vs. 2-Hour Platforms

29:11 - Don't Want to Build? Hire an Agency for 1/10th the Cost

38:36 - Is No-Code the Future of All Startups?

40:02 - Final Advice for Non-Technical Founders

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How can the French government pay you to start your business? France offers massive startup subsidies, including giving back 50% of your R&D costs and providing up to €1 million or more in funding before you ever speak to a VC. In this interview, expat entrepreneur Gabriel Cian reveals why France may be the best country in the world to launch a tech startup, from its deep pool of cost-efficient engineering talent to the legal "tricks" the elite use to navigate its complex tax system. This is a founder's guide to the traps and hidden treasures of building a company in France. Gabriel Cian is the founder and CEO of GetEmail.io, a technology based on AI and Big Data that helps sales & marketing professionals find the professional email address of anyone on Earth. Check out the company: https://vc.2060.life

Book a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory

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Inquiries: [email protected]

🕒 CHAPTERS

00:00 - How France Pays You to Start Your Company

03:08 - The "Don't Do It Yourself" Warning for Founders

06:50 - Benefit #1: Get 50% of Your R&D Costs Back

07:56 - Benefit #2: Access to Elite, Affordable Engineers

12:47 - The Truth About France's "Impossible" Firing Laws

15:39 - France's 100% Tax (And How to Navigate It)

22:00 - Cost of Living: Paris vs. The South of France

24:05 - The Final Verdict for Expat Entrepreneurs

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Is for-profit healthcare a scam, or a necessary part of innovation? This video offers an insider's take on the complex healthcare system in America, exploring the pros and cons of the current model and what the future of healthcare might look like. We dive deep into healthcare technology, data ownership, and whether a nonprofit system is truly the answer. If you're an entrepreneur, patient, or just curious about one of the most debated topics today, this conversation is for you. Blair Hirst, a biomedical engineer by trade, is the founder of Digital Health Review, a platform for people to educate themselves about what’s going on in the world of healthcare including products, services, and more. Check out the company: https://digitalhealthreview.com

Book a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory

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Inquiries: [email protected]

🕒 CHAPTERS

00:00 - The Big Question: Is Healthcare a Scam?

02:25 - Meet the Healthcare Insider

08:13 - Should All Healthcare Be Nonprofit?

12:30 - The Hard Lessons from the Pandemic

14:26 - Pros and Cons of the Health Tech Industry

19:03 - Who Really Owns Your Health Data?

20:46 - Is the American Healthcare System Broken?

26:28 - Why Are Hospitals So Slow to Adopt New Tech?

30:19 - A Radical Idea to Fix Healthcare for Good

34:13 - The True Role of For-Profit Companies

39:38 - Final Thoughts from a Healthcare Founder

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▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory

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Do you know exactly who your first hire should be? In this interview, former Head of HR Pia Beck reveals a simple but powerful strategy for making your first hire: audit how you spend your time, identify the most time-consuming tasks that you don't need to be doing, and hire someone to solve that specific problem. This conversation is a masterclass in building a team from the ground up. You'll learn the single best interview question to ask to reveal a candidate's true potential, how to build a hiring process that's fair and effective, and the three crucial things Pia gives her own team that she never received in her corporate career. Check out the company: https://consideredsb.co

Book a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory

👀 CONNECT WITH SEAN

Subscribe: https://www.youtube.com/@seanweisbrot

LinkedIn: https://linkedin.com/in/seanweisbrot

Inquiries: [email protected]

🕒 CHAPTERS

00:00 - How to Know Exactly Who Your First Hire Should Be

01:56 - The Vision & Values You Need Before You Hire

06:26 - A Simple Time-Audit to Reveal Your First Hire

10:30 - How to Build a Fair and Effective Hiring Process

16:49 - The #1 Interview Question That Reveals Everything

22:49 - The 3 Things You MUST Give Your Team to Succeed

28:16 - Why Culture is Your Best Recruiting Tool

📈 WORK WITH ME

▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory

▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate

▶ My AI/Automation Agency: https://optimai.ai

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Book a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory

👀 CONNECT WITH SEAN

Subscribe: https://www.youtube.com/@seanweisbrot

LinkedIn: https://linkedin.com/in/seanweisbrot

Inquiries: [email protected]

📈 WORK WITH ME

▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory

▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate

▶ My AI/Automation Agency: https://optimai.ai

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This is the "6 T's", the secret framework 500 Startups uses for funding startups. In this interview, 500 Startups' Head of APAC Business Development, Ee Ling Lim, pulls back the curtain on exactly how one of the world's most active VCs evaluates companies. The 6 T's are: Trend, Traction, Total Addressable Market, Technology, Team, and Terms. This conversation is a must-watch for any founder preparing to fundraise. You'll learn the #1 mistake founders make that gets them rejected (building without talking to users) and the key mindset difference between US and Asian founders. Check out the company: https://500.co

Book a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory

👀 CONNECT WITH SEAN

Subscribe: https://www.youtube.com/@seanweisbrot

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Inquiries: [email protected]

🕒 CHAPTERS

00:00 - The "6 T's": 500 Startups' Secret Investment Framework

06:10 - What Founders Need at Each Stage (Pre-seed, Seed, Series A)

09:24 - Deconstructing the "6 T's": What VCs Are Really Looking For

13:52 - The #1 Mistake That Gets Founders Rejected

20:05 - Why 500 Startups Rejects "Me Too" Startups

29:05 - The Mindset Difference Between US & Asian Founders

37:32 - The Next Generation of Founders (And What They Care About)

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▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory

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This is the real story of how my literary agent demanded 20000 followers on each social platform before she'd sell my book. In this interview, 30-year personal branding expert Stacey Cohen reveals the non-negotiable value of having a strong personal brand and social proof in today's market. This conversation is a masterclass in building a brand that opens doors. You'll learn the crucial "360-degree self-audit" you must perform to find your superpower, the "1+1=3" formula for how a CEO's brand supercharges their company, and the single most important rule for creating content that resonates: "add value, not clutter." Check out the company: https://cocommunications.com

Book a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory

👀 CONNECT WITH SEAN

Subscribe: https://www.youtube.com/@seanweisbrot

LinkedIn: https://linkedin.com/in/seanweisbrot

Inquiries: [email protected]

🕒 CHAPTERS

00:00 - My Agent's Demand: 20000 Followers or No Book Deal

03:32 - Step 1: The "360-Degree Self-Audit" to Find Your Superpower

16:25 - Step 2: Developing Your Key Messages & Marketing Assets

27:47 - Step 3: Choosing the Right Social Channels for Max ROI

35:07 - The "1+1=3" Formula: How Your Brand Supercharges Your Company

38:40 - The #1 Rule for Content: "Add Value, Not Clutter"

44:52 - The Surprising Reason I'm So Passionate About Personal Branding

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Dimitry Farberov is a Certified Financial Planner and Certified Financial Analyst at the Miracle Mile Advisors LLC, which is a registered investment advisor. Check out the company: https://miraclemileadvisors.com

Book a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory

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Subscribe: https://www.youtube.com/@seanweisbrot

LinkedIn: https://linkedin.com/in/seanweisbrot

Inquiries: [email protected]

🕒 CHAPTERS

00:00 - Guest Introduction

01:59 - Get to know Dimitry

03:14 - Difference between a CFP, CFA, and CPA

07:32 - Asset and Liability, and Inflation

09:42 - Wealth Preservation vs Wealth Generation

10:54 - Diversifying your portfolio (10:54)

13:39 - Transitioning from generation to preservation

18:08 - What happens when you gain sudden wealth

25:43 - Scarcity vs Abundance Mindset

30:19 - Dealing with market volatility

33:33 - Follow up with Dimitry

📈 WORK WITH ME

▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory

▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate

▶ My AI/Automation Agency: https://optimai.ai

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