Originally from South Jersey, Adam + Craig are brothers who have been making animated cartoons together since 2012. They started by teaching themselves to animate and doing everything from concept to writing, voice-acting, music composition, directing, and animating.
And then came Game of Zones, which as the brothers say was intended as a one-off video that took on a life of its own, evolving into a full series running for seven seasons with over 300 million views, three Sports Emmy nominations, and a Grand Clio.
Adam + Craig were in-house at Bleacher Report from 2014 to 2020, creating and developing original animated series, one of which was Game of Zones. In their time at B/R, they helped grow the animation department from just the two of them into a full animation production team.
We discussed their background, dove into Game of Zones in a behind-the-scenes way that resulted in Adam + Craig providing priceless information to anyone in design, animation, and especially sports content/social media. We also discuss what's next for the brothers.
Adam on Twitter // @mutsack
Craig on Twitter // @mutsackcraig
Adam + Craig's website // mutsack.com
Mentioned in this episode:
- Bill Belichick
- Charles Barkley
- Daryl Morey
- Derrick Rose
- Dwyane Wade
- Howard Beck
- Joel Embiid
- Kyle Korver
- LeBron James
- Mario Chalmers
- Mark Cuban
- Paul Pierce
- Steve Kerr
- Tom Brady
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WNTBDT.com
@ElliotGerard // @jonahballow // @keiths