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Vizion had the pleasure of speaking with Keynote Speaker Morgan Spurlock at this year’s Dallas Digital Summit. Morgan is best known for his critically-acclaimed hit documentary “Super Size Me”. Morgan Spurlock is a prolific, Oscar and Emmy-nominated film and television documentarian and campus speaker.

Check out our interview with Morgan below, as he gives us some key takeaways from his keynote, plus his upcoming exciting news for 2018!

Jim Hedger and Dave Davies are joined Jennifer Van Iderstyne, Gretchen Shelby-Dormer Jeremy Knauff and Patrick Stox for a SEO 2017 End of Year Roundtable. Google algorithm changes and search results, AI and voice search, mobile and machine learning and more.

Talking about The Great PPC Ad Testing Debateas David Szetela talks with Melissa Mackey, search supervisor at gyro and founder of BeyondThePaid.com. 

She discusses how "there have been several opinions thrown around regarding which PPC ad test settings should be used for best results. It’s been interesting to watch the debate play out in blog posts and on Twitter. And to add confusion to the mix, Google recently announced that they were reducing the options available for ad rotation to two: optimize and rotate indefinitely."

Vizion had the pleasure of speaking with Loren McDonald at this year’s Dallas Digital Summit. Loren is the Marketing Evangelist for IBM Watson Marketing. He focuses on alumni interactions via Twitter, Facebook, and Instagram. Loren’s role at IBM is to educate marketers and executives on digital marketing best practices and emerging trends.

Check out our interview with Loren below, as he gives us some key takeaways from his session: “AI and Machine Learning Technologies: What They Mean for Marketers Today and in the Future” and shares some upcoming news for 2018!

Better pitches and more personalized selling are just two positive outcomes you can expect when you harness AI to improve B2B marketing. Our host Peggy Anne Salz from MobileGroove catches up with Arun Lal CEO and co-founder of Contiq, to discuss how AI is impacting marketing and concrete ways you use this intelligence to prepare for Sales 3.0 and personalize your pitches. Contiq is an AI-assisted, personalized presentation creation system that helps enterprise salespeople create pitches up to 80% faster and improve win-rates by up to 80%.

Annual Year-End Heroes & Zeros Show Wednesday December 20, 2017 at 10AM PT / 1PM ET on WebmasterRadio.fm We complete our 7th season with our annual year-end Heroes & Zeros show.  I have listed my nominees, but our panelists Brenda Christensen, Denise Howell and Dan Tynan are sure to have their own nominees.

The WordPress community is global and diverse. Since its inception in 2003, WordPress now claims 29% of the web across the entire internet. WordCamps, now supported by the official WordCamp entity, are non-profit events that strive to evangelize WordPress and educate users, designers, and developers and exist in over 45 countries annually. However, WordCamps are not the only events focusing on WordPress held each year. For-profit conferences such as LoopConf and Post Status Publish have taken a for-profit approach to education. Listen in as we interview lead organizer of LoopConf, Ryan Sullivan, and dig into his reasoning and experiences running one of the biggest private WordPress events in the world.

Anne and Gillian return with more questions to and answers from James Newell, partners at early venture firm Voyager Capital in Seattle. What do you need to bring and be prepared to defend when you get your audience with the VC partners? What can you expect to happen in the meeting. What might absolutely ‘scotch’ your deal? James Newell generously shares his take on all these and more. Hear his undeniably hot tips for founders who aspire to land venture capital.

Today on SEO 101 John and Dave run down the latest in internet technology and programming. Google has confirmed with Search Engine Land that it has made a change to the way it displays snippets in search results. A snippet is the description of a page shown below the URL in an organic search result that helps show how it relates to the search query. Joy Hawkins discusses 10 Myths of Local at LocalU Advanced in Santa Monica. Local SEO is competitive and fierce. With more and more local businesses vying for the Google local three-pack and ads and online directories occupying a large percentage of the remaining SERP real estate. basically saying your local SEO strategy has to be aggressive. And finally, Google has released a year's worth of data in Google Search Console, well the beta version. If you have access to the beta version of Google Search Console and go to the performance report, you will see a filter to change the date range for that report and the options include over 12 months of data.

U.S. regulators ditch net neutrality rules as legal battles loom, plus Google isn't just good for finding cat videos on the internet. The search giant's machine learning technology is also helping search the universe for planets outside our solar system. Plus breaking news on how Google Search Console beta adds 12+ months of data to performance reports.