Weekly SEO

Begüm is a passionate SEO consultant, aligning SEO efforts with brand strategies to ensure clients’ websites reflect their true identity and communicate effectively with their audiences.

Having started her career in Turkey, Begüm brings an international perspective in delivering SEO-focused digital solutions and consultancy for brands in the USA, the UK, Indonesia, and beyond. Resilience - and exploring what is right for the brand - are her core strategies when it comes to SEO.

Besides being a tech-focused SEO, she is also a Google My Business Gold Product Expert, which enables her the capacity to support local businesses and SMEs.

Aiala Icaza is on the #WeeklySEO stage with us to share her experience on digital sustainability on the web.

Aiala started working in SEO in 2012 in Berlin, throughout her career she’s lived in cities such as Kuala Lumpur, Dubai and has worked agency and client-side. Some of the clients she’s worked with range from food aggregators to multinational beauty brands, luxury cars, regional banks and telcos, she's currently Search Partnership Director at Reflect and lives in Spain.

Irina is an SEO Consultant with a focus on content and technical aspects of SEO, an ex-digital PR specialist with 10 years of experience in marketing.

She will be on stage with us to share her tips on creating better content guidance for articles dedicated to SEO projects.

Don't forget to subscribe to our weekly SEO newsletter. We bring the best resources together with a quick recap for you and send them every week to your inbox.

How did we start this adventure as SEO experts? If you want to become an SEO, what are the points you need to keep in mind?

In this #WeeklySEO episode, our showrunner will show you practical SEO analysis tactics that you can use with Screaming Frog SEO Spider.

There will be no presentation. Roman Adamita will share his screen and show you how you can use the most of Screaming Frog's SEO Spider tool.

What is Screaming Frog SEO Spider?

Screaming Frog SEO Spider is a website crawler that extracts data and audits your website for common SEO problems. More: https://www.screamingfrog.co.uk/seo-spider/

In this episode of the #WeeklySEO, we're going to have Nikki Halliwell, who is coming to cover in-deep technical #SEO audit tactics that work in 2022 and most probably will work beyond!

Who is Nikki Halliwell?

Based in Manchester, UK, Nikki Halliwell is a freelance Technical SEO Consultant and Senior Tech SEO Manager for Rise at Seven. She has worked at several agencies and in-house and has worked across the health, hospitality and fashion industries and more. Nikki enjoys working with eCommerce websites and ensuring that websites are easy to find, load quickly and work efficiently.

Here is what Nikki is going to cover: 7 Steps to Conduct a Technical Website Audit

• Gather basic technical information
• Data from analytics tools
• Backlink profile
• Indexing, Crawling and Rendering
• Internal Linking
• Redirects and Status Codes
• Content headings and keywords

Host: Roman Adamita
Guest Speaker: Nikki Halliwell

Hey #WeeklySEO fellows,

We're here again with you! In this episode of the Weekly SEO, Ohio-based Technical SEO strategist Brenda Malone will deep-dive into the Coverage Report in Google Search Console.

In this episode, Lazarina will cover some fundamental benefits of Data Studio reporting for SEOs, some quick limitations of data studio, tips for turning a spreadsheet into a report.

Have you ever had a chance to know how does conversion copywriting is? How do the master of copywriting deal with the conversions of the brand? When does your brand need to have a conversion copywriter?

Well, in this occasional #WeeklySEO live stream, you will have a chance to listen to our casual conversation with Annie Maguire, a freelance conversion copywriter with 10+ years of experience.

If you think that wouldn't be enough for you, Annie will also ask Roman Adamita some essential SEO questions that you might be interested in hearing it.

So yeah, this one will be a bit different. No presentation. A master of conversion copywriting will meet the SEO Director of BoostRoas.

In this #WeeklySEO stream, Lidia Infante covers search intent and how to use it in your SEO strategies.

Who is Lidia?
Born and raised in Barcelona, Lidia worked in SEO for over 8 years.

She's been helping businesses in e-commerce, media, and B2B reach their audiences on a search across European markets, the US, and Australia.

She is also famous for her weekly Tweet threads supporting the content written by women in the SEO industry worldwide.