Money.

Before you tense up or mentally check out, stay with me.

In this episode of WellRising, Cassandra dives into one of the most emotionally charged topics in business: money. Not strategy. Not pricing tactics. Not “just raise your rates.”

We’re talking about your nervous system, safety, and your capacity to actually hold the income you say you want.

Because if money feels unsafe…

• You’ll repel it
• You’ll leak it
• Or you’ll burn out trying to keep it

Cass shares her own story, from single parent with $12 in her bank account, hustling to keep a roof overhead, to building consistent income and learning (the hard way) what happens when scarcity drives success.

This episode unpacks:

• Why money and your nervous system are deeply connected
•  How scarcity-driven hustle leads to chronic burnout
•  The feast-or-famine income cycle (and how we unconsciously create it)
•  Why you can’t “stress your way” into overflow
•  The concept of your “money bucket” — and how to expand it
•  Why calm creates abundance more powerfully than chaos
•  A simple daily ritual to start rewiring your relationship with money

If you’ve ever:

• Avoided checking your bank account
• Undercharged because it felt more comfortable
• Felt anxious even during your highest revenue months
• Hit an income ceiling you couldn’t break through
• Experienced burnout after financial growth

This conversation is for you.

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5 Signs Your Business is Out of Alignment: Get The Free Guide

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The market has changed, and if you’re feeling like the old strategies aren’t landing anymore, you’re not imagining it.

In this episode of WellRising, Cassandra unpacks why personal brand is the most important asset you can build right now, especially in a saturated, AI-driven, noise-heavy business landscape.

This isn’t about becoming an influencer or reinventing yourself. It’s about clarity, trust, and leadership, and why businesses that anchor into who they are are the ones still growing.

If you’ve been wondering what to focus on next, why things feel quieter than they used to, or how to move forward without burning out or forcing momentum, this episode will re-orient you.

This Episode Is For You If…

• You feel like the market has shifted and you’re not sure how to respond
• You’re tired of trying every new strategy with diminishing returns
• You want clients who trust you before they book
• You don’t want to be louder, you want to be clearer
• You’re ready to lead with who you are, not just what you sell

You don’t need a new funnel.
 You don’t need to overhaul your offers.
 You need a stronger through-line, and that starts with you.

This episode will help you reconnect to that.

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5 Signs Your Business is Out of Alignment: Get The Free Guide

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How much of you are you really bringing to your business?

In this episode, Cass explores a question so many practitioners, coaches, and healers quietly wrestle with:

What happens when you hide parts of yourself in order to look “professional”?

From intuition and spirituality, to energy work and innate knowing, many business owners downplay their gifts. But what if hiding your “woo” is actually the very thing blocking your growth?

In this candid, grounded conversation, Cass unpacks the real cost of playing small; from attracting misaligned clients to feeling disconnected, inauthentic, or stuck in your business. She shares personal stories, client examples, and a powerful reframe that turns your hidden gifts into your greatest brand advantage.

Inside this episode, you’ll explore:

•  Why hiding parts of yourself dilutes your message and magnetism
•  How your intuition, sensitivity, and spiritual gifts create differentiation
•  The difference between professionalism and self-suppression
•  Why strategy and spirituality are not opposites — they’re partners
•  How authenticity cuts through the noise in a world of AI-generated content

This episode is an invitation to stop compartmentalising who you are, and start building a business that reflects your full truth. Because the clients meant for you can’t find you — if they can’t see you.

🔗 Connect with Cass & explore mentoring:
 https://cassduffill.com

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5 Signs Your Business is Out of Alignment: Get The Free Guide

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You don’t need to hustle harder to expand, you just need to increase your capacity to hold more.

In this episode, Cassandra dives deep into what’s really behind burnout and why every big leap in business can trigger exhaustion, crashes, or those post-success “hangovers” that leave you drained and doubting everything.

You’ll learn how your nervous system is actually the container for your abundance, and how trying to grow from dysregulation leads to sabotage, resentment, and resistance.

Cass shares her personal journey with business burnout, what it taught her about capacity, and how she rebuilt her energy to create sustainable expansion; without losing her spark or her sanity.

Inside this episode:

• Why burnout often follows big months or launches
• The real reason your income or visibility are limited
• What's keeping you stuck in hustle mode
• Why you need to “regulate before you accelerate”
• Practical ways to expand your energetic capacity 

This isn’t about slowing down your ambition, it’s about creating a business your body can actually sustain.  Because real success doesn’t come from pushing harder… it comes from holding more with ease.

If you’re ready to grow your business without burnout, this episode is your reset point.

🔗 Mentioned in this episode:
 – The Abundant Healer book, author Cassandra Duffill (launching March 3 2026)
– Connect with Cass: cassduffill.com
– Follow on Instagram: @cassduffill

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5 Signs Your Business is Out of Alignment: Get The Free Guide

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It’s time for a new chapter - and a new name!

In this short chat style episode, Cass shares the story behind the evolution from The Wellness Business Academy to WellRising - what inspired the change, what it really means to “rise well,” and how this next phase will serve you even more deeply in business and life.

You’ll hear how the podcast (and the mission behind it) is expandin, and why this is going to help you grow your business even better!

WellRising is where grounded strategy meets energy, and becomes your weekly space to rise without pressure, hustle, or burnout.

Tune in to hear what’s changing, what’s staying, and why this evolution is so aligned with where you’re heading next.

Mentioned in this episode:

• Learn more at cassduffill.com
  
  
• Connect with Cass on Instagram: @cassduffill
  
  

If you’ve been here from the start, thank you.  If you’re new, welcome.  Either way, welcome home WellRisers x

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5 Signs Your Business is Out of Alignment: Get The Free Guide

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Visit the website www.cassduffill.com

For years, we’ve been told to “follow the strategy.” Funnels. Blueprints. Algorithms. Hustle harder.  But what if that’s exactly what’s been holding you back?

In this episode, Cass flips the old paradigm on its head and dives deep into why alignment, not just strategy, is the real secret to sustainable success.

She shares how chasing strategy-first approaches can disconnect you from your energy, your purpose, and your joy… and what happens when you finally build a business that feels as good as it looks.

You’ll hear how Cass restructured her entire business after burnout (twice!), why “light vs. heavy” is now her favourite decision-making filter, and how you can start designing your business to match your natural rhythm; not from someone else’s formula.

If you’re craving ease, flow, and results that don’t cost your peace, this is your permission slip to lead differently.

In this episode:
✨ Why the old “strategy-first” model burns out heart-led entrepreneurs
✨ How to recognize when your business is out of alignment
✨ The invisible walls of resistance (and what they’re really showing you)
✨ What it looks like to choose frequency first and framework second
✨ How to create success that actually feels good

Want to join the free group mentioned in the episode? The link is in the footer, and new community coming in March 2026!

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5 Signs Your Business is Out of Alignment: Get The Free Guide

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Visit the website www.cassduffill.com

If your business feels more like a hamster wheel than a path to freedom, this episode is your permission slip to change everything.

You didn’t start your business to burn out, drown in client load, or resent your calendar. You started it to help people, make an impact, and create freedom -  so why does it feel like you’re constantly pushing water uphill?

In this episode, Cass pulls back the curtain on the business model that will finally help you step off the treadmill, and into a flow that gives you space, sustainability, and sanity.

You’ll hear how she went from 30 clients a week and full-blown burnout… to building a business that runs with ease, recurring revenue, and flexibility.

Whether you’re a practitioner, coach, or service-based entrepreneur,  this conversation will open your eyes to new possibilities for income, freedom, and alignment in 2026 and beyond.

You’ll Learn:

• Why your current business model might be secretly draining you
• The real reason scaling 1:1 isn’t the answer (and what to do instead)
• The truth about “signature programs” and why one size doesn’t fit all
• How to start earning recurring income, without overcomplicating things
• The mindset shift every soul-aligned CEO needs this year

Why You’ll Love This Episode:

This is not another “add another offer” chat. It’s about designing your business to work for you, with less hustle, more freedom, and a structure that honours your energy.

If you’re ready to feel excited about your business again (instead of exhausted by it)… this one’s for you.

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FREE TRAINING: Clarity to Clients to Income Masterclass + Bonus Live Business Strategy Hot-Seat Q&A
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5 Signs Your Business is Out of Alignment: Get The Free Guide

Join the next round of Align & Rise Accelerator and save $1000 - Align & Rise Accelerator- we start March 9 2026

Visit the website www.cassduffill.com

In this reflection-style episode, Cassandra Duffill gets real, raw, and radically honest about what’s changing in her business, and why you might want to make some changes too.

As she transitions from The Wellness Business Academy Podcast into a new chapter that blends soul and strategy, Cassandra shares the lessons she’s learned through evolution, burnout, and realignment; and how you can use those same insights to step into your next level of purpose, ease, and alignment in 2026.

If you’ve been feeling stuck, uninspired, or out of love with your business, this episode is your permission slip to evolve.

In This Episode, You’ll Learn:

• Why every business moves through seasons — and how to honor yours
• What Cassandra is letting go of in 2026 (and why it feels so freeing)
• Why she’s moving away from social media (and what she’s focusing on instead)
• The truth about one-to-one mentoring and energy-draining offers
• The shift from “practitioner-only” to heart-led, purpose-driven entrepreneurship
• How to realign your audience, your offers, and your mission
• Introducing the Align + Rise Accelerator — a 12-week community for soulful business growth
• The new Alignment + Clarity Session offer (and early-bird details)
• The question every entrepreneur should ask: What do I need to let go of to make space for the new?

Timestamps

00:00 – Welcome & “The Next Chapter” introduction
 02:00 – Business seasons and evolution
 05:00 – Letting go of misaligned offers and old programs
 07:00 – Leaving social media behind (and why it feels right)
 09:20 – Saying goodbye to energy-draining work
 11:30 – Moving beyond the “practitioner-only” box
 14:00 – The joy of group mentoring and aligned community
 16:20 – Giving yourself permission to evolve
 18:30 – New offers and what’s next for 2026

Key Takeaway

What got you here isn’t what will get you there.

 You’re allowed to evolve. You’re allowed to grow.

 You’re allowed to build the business your soul actually wants.

Connect with Cassandra

Website: cassduffill.com

Instagram: @cassduffill

Join the list: Subscribe for updates + offers

Mentioned in This Episode

• Align + Rise Accelerator – 12-week business alignment journey
• Alignment + Clarity Session – 90-minute strategy + 90-day plan
• Spirit Wisdom YouTube Channel

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5 Signs Your Business is Out of Alignment: Get The Free Guide

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Visit the website www.cassduffill.com

In this empowering episode, Cass Duffill busts one of the biggest myths in business: that you need everything “figured out” before you start.

She shares why perfectionism is the dream killer of momentum and how real growth comes from starting where you are, taking imperfect action, and allowing your business to evolve as you do.

Cass walks through the practical steps to simplify your business plan into one page, stop over-certifying, release offers that drain you, and pivot with power. If you’ve been stuck waiting for the “right time,” this episode is your permission slip to start now.

Key Takeaways

• Perfectionism kills progress. Stop waiting for everything to be ready, clarity comes through action.
• Your business evolves with you. It’s okay (and powerful) to pivot as your life and passions change.
• Ditch the extra certifications. You already have everything you need to get moving.
• Simplify your plan. Create a one-page business plan: revenue, offers, marketing, goals.
• Let go of what drains you. Release clients, offers, or workdays that no longer fit your life or energy.
• Authenticity over everything. Build a business around what lights you up — that’s where longevity lives.

Cass Says: 

"Imperfect action beats perfect planning every single time.”

“You didn’t give up a reliable salary to build something you hate.”

“Your business should grow with you, not against you.”

Cass’s One-Page Business Plan Framework:

1. Revenue Goal: Write your total annual revenue target, then break it into monthly goals.
2. Offers: Keep it simple — no more than 5! (Initial, follow-up, package, DIY, long-term.)
3. Marketing Channels: Focus on 3–4 that work — website SEO, email, blogs, and long-form video.
4. Big Goals: List 3 major outcomes for the year (e.g. new offer, first retreat, client milestones).
5. Visibility: Stick that plan where you see it daily — front and center, above your workspace.

TimeStamps:

00:02 – Start With What You Know — the mindset shift that frees your growth
02:10 – How to leverage your existing skills and experience
04:35 – Why more qualifications won’t fix your business blocks
06:00 – Permission to pivot — letting go of offers and clients that drain you
08:40 – Real examples from Cass’s clinic days
10:20 – The universal law of “runs of clients” (you attract who you are!)
11:55 – Simplify your strategy: the one-page business plan
14:35 – YouTube & SEO — how to get organic clients in 2026
17:00 – How AI is reshaping client discovery
18:45 – Aligning your goals with what truly lights you up

Suggested Episode Pairing:

🎧 Mindset, Momentum & Money Blocks: Building a Business on Solid Ground 

🌿 Connect with Cass

🌐 Website →

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FREE TRAINING: Clarity to Clients to Income Masterclass + Bonus Live Business Strategy Hot-Seat Q&A
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5 Signs Your Business is Out of Alignment: Get The Free Guide

Join the next round of Align & Rise Accelerator and save $1000 - Align & Rise Accelerator- we start March 9 2026

Visit the website www.cassduffill.com

Are you feeling stuck, stressed, or like your business success always feels just out of reach? In this powerful episode, Cass Duffill breaks down the truth about mindset - what it is, what it isn’t, and how it directly shapes your business outcomes.

Cass shares real stories from her clinic days, client experiences, and her own transformation from scarcity-driven hustle to abundant alignment. You’ll learn how to identify the hidden mindset patterns sabotaging your progress, and practical ways to shift into flow, ease, and abundance.

She also gives a sneak peek into her upcoming book, The Abundant Healer (launching March 3, 2026), where she devotes an entire section to mindset and momentum - the twin engines of sustainable business growth.

In this episode Cass reveals how to break scarcity cycles, rewire your mindset, and build a business that flows with abundance, not burnout. 

Cass Says:

“A business built on scarcity is like building on sand — it won’t last.”

“You’re not meant to be affordable for everyone. You’re meant to be aligned with the right ones.”

“When your nervous system feels safe, abundance flows naturally.”

Top Takeaways

• Mindset is your foundation, not your finish line. Strategy still matters, but it only works when you believe you can
• Scarcity is sneaky. It makes you underprice, overwork, and attract misaligned clients.
• Charge your worth unapologetically. You deliver transformation, not transactions.
• Hustle ≠ success. Alignment creates more flow than overdrive ever could.
• Authenticity sells. Your story and results are your most powerful marketing tools.

Timestamps

00:05 – Why mindset matters more than motivation
02:00 – Overwhelm and stress are choices, here’s why
04:00 – How action activates abundance
06:00 – Stepping into your CEO energy
08:15 – The trap of scarcity thinking (and how to escape it)
10:30 – Regulating your nervous system for clarity and calm
12:30 – Pricing and charging your worth, releasing “healer guilt”
17:00 – The truth about hustle culture and burnout
19:00 – Why rest is the most productive thing you can do
21:00 – Stop chasing credentials, build with authenticity instead
23:20 – Rewiring your mindset: practical steps to abundance
25:00 – Journaling and reframing your limiting beliefs
27:00 – Cass on growth, authenticity, and what’s next

About Cass Duffill

Cass Duffill is a business coach, naturopath, and author who blends strategy with soul. She helps women in wellness and service-based businesses grow from alignment, not exhaustion — using mindset, nervous system work, and grounded planning.

Her upcoming book, The Abundant Healer, launches March 3, 2026

Connect with Cass

Website → ca

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FREE TRAINING: Clarity to Clients to Income Masterclass + Bonus Live Business Strategy Hot-Seat Q&A
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5 Signs Your Business is Out of Alignment: Get The Free Guide

Join the next round of Align & Rise Accelerator and save $1000 - Align & Rise Accelerator- we start March 9 2026

Visit the website www.cassduffill.com