Most towing incidents don’t turn scary because you don’t have lights, they turn scary because the scene gets unmanaged fast. We sit down with Chris Anderson, Executive VP of Towmate Industries, to talk about what real roadside safety looks like when you stop thinking about a single flashing bar and start thinking about an entire lighting system, from arrival to recovery to getting back on the road. 

Chris shares what Towmate has been building lately, including the revamped Towmate.com experience with easier reordering, a dealer locator, and more useful troubleshooting content. He also takes us to the Japan truck show with Tesoro Japan and explains what surprised him about the towing and heavy truck market overseas, how tight city traffic changes the way you approach warning and perimeter lighting, and why Japan’s high engineering expectations can push Towmate to tighten designs for everyone. 

We dig into the Towmate Advantage wireless tow light and the features that matter in the real world: sequential amber turns for clearer signals, strobes and area lighting for scene awareness, stronger magnets, and lithium power that delivers long runtime and better service life. Then we go deeper on Towmate’s lighting ecosystem, including cone lights for advanced warning and HINV lighting that makes high-vis gear pop without blinding the worker. Chris also breaks down Infinitra and the PowerLink 2.0 warning light platform, built for fast response, flexible configuration, and the reality of different state lighting codes. 

We wrap with why Towmate still manufactures in Rogers, Arkansas, how automation and rapid prototyping speed up quality improvements, and what they’re excited about next. If you’re headed to the San Antonio Tow Show, stop by Towmate at booth 1000. Subscribe, share this with a tower who cares about safety, and leave a review with your biggest takeaway.