Behind the Screens

What does Twitter's acquisition mean for Movie Marketing?


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Matthew and Ryan break down the box office big hitters with Black Adam’s impressive hold and the high return on Prey for the Devil, as well as analysing the audience that came out for Prey for the Devil. With the big news of Twitter’s recent acquisition by Elon Musk, the boys talk through what this means for movie marketers in the initial reaction, as well as what it might mean as time goes on.

Topics and times:

Box Office Recap - 0:59
Audience analysis for Prey for the Devil - 7:47
What Twitter’s acquisition means for movie marketing - 15:20
Next Week - 29:13

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Behind the ScreensBy Vista Group

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