In this episode of The No BS Dental Marketing Podcast, I had the pleasure of talking to Kevin Wheeler, the founder of Simplified COO, about what fractional COO is and how it can help your dental practice. Kevin shares his wealth of knowledge and experience in the fractional COO space and offers great tips for those considering this service.

As dental and orthodontic practices become increasingly competitive, the concept of a Fractional COO may come in handy. The Fractional COO is like a part-time Chief Operating Officer; they help by offering expertise in business operations and strategies to assist practice owners in reaching their goals. 

The main focus of a Fractional COO is on increasing efficiency and optimization in business operations, such as team effectiveness, compliance regulations, managing finances, budget planning, and creating effective marketing plans. 

Kevin discussed some of the key benefits of hiring a Fractional COO that included freeing up the time of practice owners to focus on dentistry while relying on the skill sets of an experienced dental professional for business operations advice and guidance.

We also touched upon how this type of service could help with problem-solving related to existing issues within the practice that would take costly non-productive time away from staff when handled internally. Overall, utilizing a Fractional COO can be an excellent way for dental practices to become more efficient and maximize any opportunities for growth or improvement within their business.

Other subjects we covered on the show:

• Kevin gives advice to those coming out of the dental industry post-covid and shares his thoughts on the state of the industry as a whole.
• He also shares how he enjoys working with practices and helping them grow, but sees a lot of turnover between generations in terms of dentists retiring and new ones taking their place.
• Lastly, Kevin offers marketing tips for bringing in new patients to dental practices.

If you want to know more about Kevin Wheeler, you may reach out to him at:

• LinkedIn: https://www.linkedin.com/company/simplied-coo/
• Email: [email protected]