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Kylie from Halfwit History asks, "What makes a successful podcast?"

TL;DR
How you choose to define success is up to you. There's no right or wrong answer, but having a clear sense of purpose for your podcast will help you stay focused on the right metrics instead of getting caught chasing download numbers (which is only one way to see if your podcast is doing well).

Regardless of the definition you choose, you can maximize your podcast's potential by doing a handful of things consistently right - get listed in the major podcast directories, focus on audio quality, and promote new episodes when they come out.

4x Possible Ways To Measure Success:

1. Get leads for your business
2. Interview cool people
3. Share your passions
4. Build an online community

More Tips From Sarah:

• Our favorite microphone for new podcasters is the Samson Q2U, a USB/XLR mic that records great audio at an affordable price
• Check out our blog post with a dozen royalty-free music options for podcasters (including nine free options)
• Need an easy way to create compelling social media posts? Try out the Buzzsprout Visual Soundbite and turn Facebook and Instagram followers into podcast subscribers

Audio Editing Software Options: (Click the link to watch our YouTube tutorial)

• Audacity (PC)
• GarageBand (Mac)
• Hindenburg Journalist Pro (PC and Mac)

Record your podcasting question at Speakpipe.com/Buzzsprout to be featured on a future episode.

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Disclosure: Some of the links above are affiliate links, which means that if you choose to make a purchase, Buzzsprout will earn a commission.

Have a topic or question we should address on a future episode? Text us or email the Buzzsprout Podcaster Success Team at [email protected]

Keep podcasting!