In this episode, we look at retention for your social media posts, and why it matters to have strong retention across the board.

We look at:

• What is retention on social media.
• Why retention is significant.
• How you can work on retention in your content marketing.

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Get FREE INSTANT ACCESS to our Instagram masterclass by clicking here, and steal our secrets from selling more of your services with standout Instagram content, even if you are starting with less than 1000 followers, or are seriously strapped for time.

If you enjoyed this episode or learnt a thing or two, be sure to leave a review and subscribe for future episodes. It really helps us bring this knowledge to other likeminded, awesome business owners like YOU on a regular basis!

Stay social, friends.

In today's episode, we go through 7 social media post ideas that will help you build connections and a strong, loyal community on your social media profiles.

These ideas are designed to bring out the relatable, more humanised elements of you, your business and your content to help bring your ideal clients closer to your business, and what you offer.

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Get FREE INSTANT ACCESS to our Instagram masterclass now by clicking here, and steal our secrets for selling more of your services with standout Instagram content, even if you are seriously strapped for time or have less than 1000 followers.

If you enjoyed this episode, or learnt a thing or two, be sure to leave us a review and subscribe. It will be super helpful in helping us bring this podcast, and all the tips and advice we share to more awesome business owners, like YOU!

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In today's episode, we chat to the ever so knowledgeable Sam from Stairway Marketing about all things email marketing, and the value of having an email list as a business (product or service) in 2021.

We chat about:

• Evaluating different email platforms.
• How often you should be sharing to your email list.
• Why having an email list is more important than your social media followers.
• The value of having a lead magnet.
• Why you should invest in outsourcing your email marketing.

And so so much more! This is an episode you don't want to miss!

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Instagram
Website

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Be sure to head to our website and gain instant access to our FREE The Client Winning Insta Plan masterclass and steal our secrets for posting smarter not harder and gaining more clients from Instagram.

If you enjoyed this episode, and learnt a thing or two, be sure to like and subscribe to our podcast, so we can continue to share this epic advice with like minded business owners.

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In today's episode, we chat about the new Instagram Stories link sticker feature that has been rolled out globally this week and what it means for you as a business owner. 

But we take the time to discuss why your audience isn't actually going to click on it, and how you can change these habits.

We look at:

• What the Link Sticker means for how you use Instagram.
• Why your ideal client won't just always click on your Link sticker (and how not to be offended if they don't)
• How you can get your audience away from Instagram, and use the link sticker to drive more traffic to your ultimate destination online.

Be sure to head over to my website, and download my free Instagram Reels Ideas Guide for all the epic ideas to help you get started on Reels.

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If you enjoyed this episode and learnt a thing or two, be sure to leave us a review and subscribe, it will do wonders in helping us reach more epic, like-minded business owners like yourself with all these tips and marketing advice.

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In this episode, we chat to Leah Elson of the Written Word Co, about all things copywriting and brand voice when it comes to what you share in your marketing.

We look at:

- What exactly a copywriter does.
- Who should invest in copywriting.
- How to establish your brand voice.
- Do's and don't's for copywriting and brand voice.

Don't forget to head over to our website to get access to our FREE Instagram Reels Ideas Guide, to help you start leveraging Reels for social media success.

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Visit Leah's website and download her free copywriting tips here.

If you enjoyed this episode and learnt a thing or two, be sure to leave us a review and take a moment to subscribe for future episodes. You'll be helping bring this podcast to more epic business owners, like yourself, with these tips, interviews and advice.

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In today's episode, we look at the update from Instagram that it is merging IGTV and Instagram in-feed video into one new feature, Instagram Video.

We look at:

• What is actually happening within this update.
• What it means for you as an Instagram user.
• My thoughts on using this feature. 

Don't forget to head over to www.sociallysquared.com.au to get your hands on our FREE Instagram Reels Ideas Guide, to help you leverage Reels for social success.

Follow us on Instagram here.

If you enjoyed this episode, and learnt a thing or two, be sure to leave us a review and take a moment to subscribe for future episodes. You'll be helping me reach more epic business owners, like yourself, with these tips and advice.

Stay social, friends. 

In today's episode, we look at what you can post to Instagram (and all social media platforms, for that matter) when you have no motivation to post at all. 

There is such a fine balance in this feeling of not wanting to post. You may need a gosh darn break, but you also should be showing up consistently online to build your engagement and genuine relationships with your followers.

We look at:

• What you can post on Stories, posts and in your visuals when you just can't be bothered posting.
• How you can repurpose content and get off of the content creation Ferris wheel.
• How you can use the engagement stickers in Stories to grab quick engagement.

Don't forget to head on over to www.sociallysquared.com.au to get your hands on our FREE Instagram Reels Ideas Guide, to help you start leveraging Reels for social media success as a service-biz owner. 

Follow us on Instagram here.

If you enjoyed this episode and learnt a thing or two, be sure to leave a review and take a moment to subscribe for future episodes. You'll be helping me reach more like-minded business owners if you do :)

Stay social, friends.

In today's episode, we look at why using testimonials in your social media content strategy are MVP. 

They can be so beneficial to increasing the overall growth, engagement and sales within your business, but I explain just exactly why and how to incorporate them effectively to convert followers into paying clients. 

We look at:

• What is social proof?
• How can testimonials increase the success of your business from your online marketing.
• How to use them within your social content to improve your efforts.

Don't forget to head over to www.sociallysquared.com.au to sign up and download our FREE Instagram Reels Ideas Guide, to help you start leveraging Reels for social success as a service-biz owner.

Follow us on Instagram here.

If you enjoyed the episode and learnt a thing or two, be sure to take a minute to subscribe and leave us a review. You'll be helping me reach more likeminded people if you do :) 

Stay social, friends.

Today we are chatting about the ins and outs of the Instagram algorithm, as released a little earlier this year by Head of Instagram, Adam Mosseri.

Can I hear a hallelujah? FINALLY, Instagram came out with a lot more official information about how the Instagram algorithm works

In this episode I cover:

• That Instagram is not out to get you.
• The details behind how the Instagram algorithm works with each content format
• What you need to do to "hack" the algorithm.

Don't forget to head over to www.sociallysquared.com.au to sign up and download our free Instagram Reels Ideas Guide, filled with 7 epic Reels ideas you can use as a service biz owner to start leveraging Reels for Insta success.

Follow us on Instagram here.

If you enjoyed this episode and learnt a thing or two, be sure to take a minute to subscribe and leave us a review.  You'll help me reach more people if you do :)

Stay social, friends.

Today we are chatting about the top 5 things I believe you should be focusing on rather than your likes, comments and followers on social media. I am gosh darn sick of vanity metrics making us feel bad!

A post doesn't perform well, you lose followers, or you look at someone else and compare your numbers to theirs making it feel like social media is a total BUMMER!

In this episode I cover:

• Why your DM's are most important for building connection online.
• How understanding your ideal audience is key to success on social media.
• The secret ratio for successful post performance.

And more!!

Don't forget to head over to www.sociallysquared.com.au to sign up and download our free Instagram Reels Ideas Guide, filled with 7 epic Reels ideas you can use as a service biz owner to start leveraging Reels for Insta success.

Follow us on Instagram here.

If you enjoyed this episode and learnt a thing or two, be sure to take a minute to subscribe and leave us a review.  You'll help me reach more people if you do :)

Stay social, friends.