What We've Learnt: Learning from great minds in the world of business & marketing and beyond

What We've Learnt: Learning from great minds in the world of business & marketing and beyond

By What We've LearntBusiness
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What We've Learnt: Learning from great minds in the world of business & marketing and beyond episodes

  • Episode 3: Practical thoughts on email, customer journeys, data and free B2B tech!
    Thoughts from Shane and I on the past week of business and marketing, interviews from the brilliant Komal Helyer and Ruth Connor F IDM, plus great ideas from Jennie Holmes.
    Thanks to them and the other contributors to an episode where we get practical on areas such as:
    Free B2B software,
    Business grants from tech giants
    Email marketing
    Data analysis
    Customer journey mapping
    Data audits
    Marketing metrics that matter (now)
    Propensity modeling
    Custom audiences
    37 min
  • Episode 2 - April 2nd 2020
    Episode 2 - The one where Shane disagrees with Steve on storytelling!
    A podcast where we cover three main topics - Leading The Way, Who's Winning and What We’re Doing Next, alongside the headline topic of what we have seen in the world of business and marketing in the past week.
    35 min
  • Episode 1 - The beginnings
    Thoughts from us on what's happened in the past few days in marketing and the wider world of business:
    Strategic Planning - It's all about contingency
    Who's winning? - Which industries are doing well?
    Top Tips - Balancing the workload
    The week ahead - Where is the focus for us in the coming days
    38 min

About What We've Learnt: Learning from great minds in the world of business & marketing and beyond

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An objective look at the week of work, through the eyes of two business marketers and their array of guests. Latest series is all about Leader and Pioneers.