Catalyst Podcast

What’s in a Name?: On Words and Meaning


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Acronyms can feel cheesy, but they sure are effective — in the world of software and beyond. This week Paul and Rich discuss the value of naming your initiatives and urge you to embrace the inevitable acronym that will follow. They chat about how strong naming can help teams internalize processes and rally around projects. They also discuss how the power of naming has been a powerful communication tool of the pandemic.

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