The content creation industry is one that is simultaneously one of the largest growing industries in the world, but also one of the most mysterious in terms of what it actually takes to be successful in it.

We sat down with Infamous Kayce to discuss her journey from a hooper, to becoming one of the most sought after basketball influencers in the NBA and WNBA space.

We touch on how she first got into the industry after finishing her collegiate playing career. Kayce shares her reaction when she was offered the largest financial payout she'd ever received to work on a campaign. And she shares her advice on how to navigate choosing an agency, pitching yourself for collaborations, and how you can get started in the space.

We couldn't let her go without getting the story behind the infamous green hair, and how that has become her calling card when it comes to branding opportunities. It turns out, being unique pays a lot more than fitting in!

Kayce shares a once in a lifetime story about interviewing Kobe Bryant, an innocent encounter with Gigi in the women's bathroom, and the memories that will last forever from that day.

This is an episode filled with amazing industry insiders, timeless stories, and perspective that you can't get anywhere else! So make sure you subcribe to the show so you don't miss any more conversations like this one!