When we enter into a negotiation, our goal is to be successful.  

What that means is that we want to be able to reach an agreement with  the other sides that meets our needs no matter what negotiation styles  or negotiating techniques are being used. In order for this to happen,  we need to take the time to prepare for our next negotiation. However,  that is easier said than done. 

In order to prepare properly, we need to understand exactly how we need to spend our time.