Change Work Life

What’s your unique selling proposition? - with Kyle Elliott of Kyle Elliott Consulting


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#148 - Dr. Kyle Elliott is a career and interview coach and award-winning job search expert.  He explains how you can identify your own unique selling proposition, find the right job that fits your interests, and distinguish yourself from hundreds of other applicants.

What you'll learn

  • [2:35] How Kyle started his coaching career on Fiverr.
  • [4:22] What a unique selling proposition is and why it’s so important.
  • [6:18] How to find the jobs you’re most suitable for.
  • [7:24] How to find your own uniqueness.
  • [17:05] How to take your unique points and turn them into a unique selling proposition.
  • [21:25] Ways you can sell yourself in your CV.
  • [22:43] How to express to an employer what your unique selling points are.
  • [24:25] Ways to stand out amongst hundreds of applications.
  • [27:00] What to do if your skills differ from the role you’re applying for.
  • [29:25] How you can use your USP to find the right job for you.
  • [33:14] How long you should spend finding your USPs.
  • [34:40] How to get comfortable talking about yourself.


Resources mentioned in this episode (some of these are affiliate links and we may get a commission in the event that you make a purchase - this helps us to cover our expenses and is at no additional cost to you):

  • Fiverr
  • “What did you do as a child that made the hours pass like minutes?  Herein lies the key to your earthly pursuits”, Carl Jung
  • Change Work Life Coaching

For the show notes for this episode, including a full transcript and links to all the resources mentioned, visit:

https://changeworklife.com/whats-your-unique-selling-proposition/

Re-assessing your career?  Know you need a change but don't really know where to start?  Check out these two exercises to start the journey of working out what career is right for you!

Take me to the exercises!

Also, make sure to join the Change Work Life Facebook group and check out the ways you can support the podcast on the Change Work Life Support page.

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