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In this episode of The WP Minute+ podcast, Kurt and Toby dive into the common misconception that WordPress (and websites in general) should be “easy.” They share stories about custom-coded nightmares, misunderstood AI-generated solutions, and the tricky line between client expectations and developer realities. The conversation touches on the perils of overpromising simplicity in web development and the challenges freelancers face when clients hand them projects that were “supposed to be easy,” often involving ChatGPT or drag-and-drop builders like Elementor.

Kurt also shares his eye-opening experience speaking to high school students about WordPress and running an agency. Surprisingly, most students had never heard of WordPress or open-source, revealing a gap in technical and entrepreneurial education. The episode concludes with a candid discussion on freelancing versus employment, benefits myths, impostor syndrome, and the emotional leap required to run a digital agency.

Key Takeaways:

• Many clients mistake ease-of-use tools (like Elementor or AI) for simplicity in execution.
• AI-generated code often introduces unexpected complexity and risks.
• Freelancers should diplomatically explain scope, staging, and testing needs, especially for “quick” fixes.
• Young people are alarmingly unfamiliar with WordPress and open source, despite growing interest in web development.
• Running a WordPress agency is accessible, but requires an entrepreneurial mindset, not just technical skills.
• Freelancers and consultants should confidently share their work and availability. Your visibility is key to opportunity.
• Financial freedom and geographic flexibility can be drastically improved by relocating or adjusting business models.

Important Links:

• Kurt’s Agency: Mañana No Mas
• Toby’s Agency: The Mighty Mo!
• Follow Kurt & Toby:
  LinkedIn: Kurt | Toby