Dealerships, whether metric or v-twin focused are in a bit of a predicament. Those of us that are in the industry love this thing we do called powersports - riding a powered thing in a sporting way  ;-) BUT we have been struggling despite our best efforts to keep our doors swinging with new customers. We can blame the parents of bubble wrapped kids, we can blame the electronics that kids get to play with but whatever the reason you feel is most legitimate, you have to know that there is a big issue on having the right number of next generation people to hand the powersports baton to in the coming years.  

Enter STACYC... A company that built their first prototype to help get a proper size/weight powered bike for the owner Ryan Ragland's son to ride that wasn't as big and heavy as was currently available. Once there was interest from neighbors for this electric powered balance bike, Ryan moved forward to what is now known as the STACYC bike that is owned by Harley-Davidson but sold to metric dealers as SYACYC and Harley dealers as IRONe bikes. I have to say how impressed I am that H-D chose to do that. In traditional business models most manufacturers would have chosen to corner the market but Harley didn't do that.

https://stacyc.com/

Become a dealer:

https://stacyc.com/pages/dealer-inquiry-1

Tonight I had my old friend from Houston, Texas on the podcast to discuss what he has been up to since we worked together (I with Scott USA and he was with Parts Unlimited). Larry Hughes has been into motorcycles his whole life and sharing that love with every human that sees or comes into contact with him. A man of real integrity, Larry is a shining beacon of hope in life and business as the STACYC he now represents, appears to be for the future of powersports. He joined STACYC last year as Central U.S. Territory Manager and is pumped to tell us about it.

Please share this episode with all your friends in powersports as I firmly believe the STACYC products are an entry point to outsiders becoming powersports customers, like no other. 

Thanks for coming on Larry!

Larry Hughes: 

https://www.linkedin.com/in/larry-hughes-54061a13a/

https://www.facebook.com/larry.hughes.353/timeline?lst=505304926%3A100001909398794%3A1572658299

The Dealership fiXit podcast exists to tap dealerships into high performance ideas!