This week on the Dealership Fixit Podcast, Jacob Berry sits down with Nate Sanel of National Powersports Distributors to talk about the art of running a profitable used motorcycle department.

Nate opens up about how his company manages 1,200+ units, what mistakes still trip them up, and why most dealerships are underperforming in used.

If you're trying to scale your pre-owned business, reduce aged units, or stop losing margin to emotional decisions, this episode is for you.

Connect with Nate: https://www.linkedin.com/in/bikernate/

Want to fix your used inventory strategy? Download the free Ultimate Used Inventory Playbook at https://dealers.motohunt.com/ultimate-used-inventory-playbook

Listen to more episodes on Spotify: https://spoti.fi/3N9lzfg
Watch the YouTube interviews: https://youtube.com/@dealershipfixit
Find all links here: https://linktr.ee/dealershipfixit

Tired of watching leads die in your CRM?

In this episode, Heather Deatherage returns to lay out what a real internet sales department should look like in 2025, from hiring and pay structure to process and accountability.

You’ll hear how to hire reps that don’t quit at the first objection, why pay plans must reward appointments (not just sales), and what KPIs every manager should be watching to prevent lead burnout.

Plus, Heather breaks down her proven 21-Day Follow-Up Plan — and why some of your salespeople probably shouldn’t be answering the phones.

Whether you’re building a BDC or fixing one that’s failing, this episode gives you a complete blueprint.

Listen on Spotify: ⁠https://spoti.fi/3N9lzfg⁠
Listen on Apple Podcasts: ⁠https://apple.co/43FoanX⁠
Watch the Interview: ⁠https://youtube.com/@dealershipfixit⁠
Connect with Heather: www.linkedin.com/in/heather-deatherage
Sponsor: ⁠https://dealers.motohunt.com⁠
Follow the Fixit Podcast: ⁠https://linktr.ee/dealershipfixit⁠

You’re spending real money to drive leads… but where are the results? If your internet leads are sitting cold in the CRM, this episode will punch you in the gut (in the best way possible).

Heather Deatherage is back, and she’s not pulling any punches. She lays out exactly why most powersports dealerships fail at converting online leads, and how to fix it.

From why you need a true internet sales team (not a warm body with a login), to 21-day follow-up playbooks, scripting secrets, KPIs, and speed-to-lead strategies that actually get customers through your doors.

We’re talking:

• The 15-minute window that wins the sale (or loses it forever)

• Why your CRM is your most underutilized profit center

• The top 5 killers of lead conversion inside most dealerships

• Why more leads isn’t your problem — it's your broken process

• How to structure, train, and manage a real internet department that performs

  
  

Still guessing what to say or how often to follow up? Still letting floor guys “handle” your internet traffic? You’re burning money. This episode shows you how to stop the bleeding and start converting.

Plus: Heather shares a free action step you can take this week to audit your team’s response time, and she even offers a mystery shop to show you where your gaps are.

Listen now and stop treating online leads like second-class citizens.

Links:


More episodes: https://dealershipfixit.com
MotoHunt Dealer Tools: dealers.motohunt.com

In this episode of the Dealership Fixit Podcast, Austin Rothbard, founder and CEO of Twisted Road discusses used bike rentals at dealerships.

But this isn’t just about peer-to-peer bike sharing anymore. Austin breaks down Twisted Road’s dealer rental system, giving powersports dealerships a simple, low-risk way to turn used inventory into rental income & offer longer “test rides” that convert shoppers into buyers.

If your dealership has used bikes sitting on the lot, or you're struggling to close customers who say “I just wish I could ride it first,” this episode is a must-listen.

🔗 Learn more about Twisted Road: https://www.twistedroad.com

Connect with Austin: https://www.linkedin.com/in/austinrothbard/

📺 More Episodes on Youtube: https://www.youtube.com/@DealershipFixit

🌐 Visit Dealers.MotoHunt.com for inventory intelligence and classifieds

Most dealerships are 20 years behind in their F&I process—and they don’t even know it.

In this throwback episode, we sit down with Derek Sanders, one of the sharpest minds in finance & insurance strategy for the powersports industry.

They cover everything from process breakdowns to word tracks to real numbers you can steal and implement today.

If you’re a GM, Sales Manager, or BDC Leader, this one’s not optional.

👇 Links + Resources:

🎧 More Episodes on Spotify → https://spoti.fi/3N9lzfg

🍏 Listen on Apple Podcasts → https://apple.co/43FoanX

📺 All Video Episodes → https://youtube.com/@dealershipfixit

👤Connect with Derek Sanders → https://www.linkedin.com/in/dereksanderspowersports/👤 Follow Jacob Berry → https://linkedin.com/in/jacob-b-berry

🔗 All Links + Resources → https://linktr.ee/dealershipfixit

💼 Sponsor → https://dealers.motohunt.com

In this episode, we break down what it really takes to build high-performing used motorcycle listings that get more leads.

From photo strategy and pricing to showroom staging and digital listing health, we cover it all. If you're holding onto aged units or struggling to get traction online, this one's for you.

You’ll learn:

This is all part of what’s inside the MotoHunt Ultimate Used Inventory Playbook — a free resource for dealers.

Download it here: https://dealers.motohunt.com/ultimate-used-inventory-playbook
Listen on Spotify: https://open.spotify.com/show/dealershipfixit
Check out MotoHunt: dealers.motohunt.com

Heather Deatherage is back with hard-hitting advice on how to speed up your trade appraisal process, treat trade leads like the hot buyers they are, and tap overlooked sources like service ROs and dealer-to-dealer wholesale.

This episode gives you a real-world process for capturing more inventory and closing more deals, all without guessing.

🎧 Listen now:
• Spotify → https://spoti.fi/3N9lzfg
• Apple Podcasts → https://apple.co/43FoanX
• YouTube → https://youtube.com/@dealershipfixit
• Connect → https://www.linkedin.com/in/heather-deatherage-0220932a4/
• Resources + Free Playbook → https://dealers.motohunt.com
• More Fixit Content → https://linktr.ee/dealershipfixit

What’s Missing at Powersports Dealerships Today? — with Nate Sanel

In this Dealership fiXit throwback, we sit down with Nate Sanel, founder of National Powersports Distributors and Bank My Bike, to talk about what dealerships still get wrong and how to build a business that wins on trust, process, and forward-thinking inventory strategy.

🎯 What you’ll learn:

• How Nate grew a $500 startup into a national brand

• Why used motorcycles were ignored — and how he flipped the model

• How to serve customers without looking backward at “the way it’s always been”

• Why working on the business beats working in the business

• What powersports dealers can learn from their website traffic (but often don’t)

• And why the next chapter of the industry depends on how we lead, not just what we stock
  

📈 Real talk. No fluff. All value.

👇 Listen & Subscribe:

🎧 Spotify: https://spoti.fi/3N9lzfg

🍏 Apple Podcasts: https://apple.co/43FoanX

📺 YouTube: https://youtube.com/@dealershipfixit

🔗 All links & tools: https://linktr.ee/dealershipfixit

🚀 Sponsor: https://dealers.motohunt.com

👤 Follow Host: https://linkedin.com/in/jacob-b-berry

👤Connect With Nate: https://www.linkedin.com/in/bikernate/

Jacob Berry sits down with co-op pro Sarah McVean Brown to demystify one of the most overlooked revenue streams in the powersports industry, OEM Co-Op programs.

From Polaris to BRP, Harley-Davidson to Honda, every brand has its own system, rules, and reimbursement rates. In this episode, you'll learn:

✔️ What Co-Op is (and isn’t)
✔️ What’s co-opable — from Google Ads to mailers and even MotoHunt classifieds
✔️ How to plan your campaigns across multiple OEMs
✔️ Why working with an agency might save you and make you money
✔️ What happens when you miss the little details (spoiler: it’s $$$)

🎯 Plus, real stories, expert tips, and a free tracking template.

🎧 Listen in and don’t leave money on the table.

📘 Follow Sarah: https://www.linkedin.com/in/sarahmcvean/
📺 YouTube → https://youtube.com/@dealershipfixit
📘 Free Playbook → https://dealers.motohunt.com
🔗 All Links → https://linktr.ee/dealershipfixit
👤 Follow Jacob Berry → https://linkedin.com/in/jacob-b-berry

Heather Deatherage breaks down how to turn your CRM into your digital memory, so your team never drops a lead again.

Learn best practices for clean data, fast follow-up, smart automation, and more. 🚀

Subscribe now:
• Spotify → https://spoti.fi/3N9lzfg
• Apple Podcasts → https://apple.co/43FoanX
• YouTube → https://youtube.com/@dealershipfixit
• LinkedIn → https://www.linkedin.com/in/heather-deatherage-0220932a4/
• More Dealership fiXit resources → https://linktr.ee/dealershipfixit
• Free Guide: The Ultimate Used Inventory Playbook → https://dealers.motohunt.com