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In this episode, Andi and Tori dive into e-commerce platforms, with a spotlight on Etsy and having your own site. They chat about kicking off their businesses on Etsy, what was great about it, and the not-so-great parts. They also touch on how crucial customer service is and the tricky bits that come with it. Then, they switch gears to talk about picking an e-commerce platform and what you should keep in mind. They wrap up by stressing the need to drive traffic to your site and give a shoutout to their upcoming quarterly planning session.

Takeaways

• Etsy can be a great starting point for selling online, but it has drawbacks such as high fees and limited control over your brand.
• Having your own website gives you more control and ownership over your business, but it requires more effort and investment.
• Customer service is crucial in e-commerce, and having standard responses and FAQs can help streamline the process.
• When choosing an e-commerce platform, consider factors like ease of use, cost, features, and the ability to host workshops or classes.
• Driving traffic to your website is essential for success, and platforms like Pinterest can be effective in generating sales.
• Joining the Quilting on the Side quarterly planning session can help you plan and strategize for your e-commerce business.

Learn more about Tori & Andi here.

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