Whitestone Podcast

So how’s your strategic marketing? Is your enterprise—whether a business or a nonprofit—ahead of the competitive wolves? Well, there’s one proven way to start assessing and then handling that. Join Kevin as he takes a lengthy trip to the movies to unfold the framework of the classic marketing mix of product, price, place, and promotion. That’s what leaders must navigate and master in order to flourish in their stewardship of their organizations. So, how’s the marketing mix faring at your workplace? // Download this episode's Application & Action questions and PDF transcript at whitestone.org.

Where and how do you learn highly technical information? One of the most amazing millennia-old answers came from the pen of African American scientist George Washington Carver, one of the most famous men in America in the first half of the 20th century. Bluntly, Carver believed such knowledge comes from God. Are we too sophisticated to believe that now? Join Kevin as we dive into the amazing life of George Washington Carver! // Download this episode's Application & Action questions and PDF transcript at whitestone.org.

Have you heard the stock-market idea of “priced for perfection?” That’s often used when people believe that a high-flying stock is due for a big drop. But are they always right? And how might “priced for perfection” apply in other areas of our decision-making? Join Kevin as we dip into “priced for perfection” in really practical ways, including the practical decision for Christ! // Download this episode's Application & Action questions and PDF transcript at whitestone.org.

Supply chain is one of the most important inflection points of an enterprise’s success…and the COVID era has reminded us that many dimensions of supply chain are not in our control. Just how should we think about supply chain in our businesses, nonprofits and churches? Join Kevin as the he addresses this key area that even the smallest enterprise must deal with—the perpetual reconfiguration and refinement of infrastructure in your supply chain! // Download this episode's Application & Action questions and PDF transcript at whitestone.org.

“I don’t know” can be liberating words for both the speaker and the hearer. But we don’t hear that very often from all of those “experts” lined up for our media consumption! Does this information age validate that there are a lot more experts nowadays…or fewer true experts because the data set is so much larger? Join Kevin as he discusses the scarcity and the importance of the phrase “I don’t know.” // Download this episode's Application & Action questions and PDF transcript at whitestone.org.

Are you in the business of honestly, earnestly appealing to God’s will, even if contrary to your desires voiced in the same prayer? Well, that’s the model Jesus gave us at one of the most momentous events in all of history. And that approach is what Jesus taught the Twelve.  Join Kevin as he unpacks the most powerful words ever spoken—and how we can and should invoke those same words every day!  // Download this episode's Application & Action questions and PDF transcript at whitestone.org.

Abraham lived and died before the Law of Moses was given. Yet he was known for his amazing obedience. Like Abraham, born-again believers are “not under the law” of Moses. But so many Christians focus on obedience to the Law rather than faith. Join Kevin as we unpack Abraham’s amazing “occupying” obedience to God by faith…and consider our amazing opportunities! // Download this episode's Application & Action questions and PDF transcript at whitestone.org.

Do you recall the factors of production? Well, that’s from the basic economics that each and every one of us have had to grapple with to succeed in our enterprises! But in this episode, Kevin tells us that the landscape has really changed the last couple of decades. Join him as he unpacks 21st century factors of production essential for both our workplace success and our personal success! // Download this episode's Application & Action questions and PDF transcript at whitestone.org.

There is not a stronger argument for strategic marketing as totally necessary for organizational success than the foundation of “Christ and Him crucified” for the Great Commission. So, just how did Jesus revolutionize the concept of marketing “utility,” and what lessons can we draw from that?  Join Kevin as he explores the crucial foundation of utilities to overall marketing success…in our churches and our workplaces!  // Download this episode's Application & Action questions and PDF transcript at whitestone.org.

How about “the Great One,” Wayne Gretzky? An amazing, never duplicated force in the National Hockey League for two decades, Gretzky’s path holds several key insights for us to glean from in both our professional lives and our Kingdom roles. Join Kevin as he carves out five key takeaways, remarkable in their applicability to our fruitfulness and possibilities for our lives!  // Download this episode's Application & Action questions and PDF transcript at whitestone.org.