"I would rather work with a pool of a larger audience than a smaller one.” Today, Brandon (@kingketo) is joined by Ryan Magin to discuss the power of short-form content and how it can help individuals and businesses grow their social media presence. Ryan emphasizes the importance of focusing on platforms, and that by creating videos that appeal to a broad demographic and showcase the person's personality, rather than just their niche, individuals can attract a larger audience and increase their chances of going viral.

Welcome to the Victory Talk Podcast hosted by Brandon Carter. Uncover the strategies for financial growth, physical strength, and a winning mindset as Brandon shares his multi-seven-figure business experience and brings in millionaire friends to drop their knowledge. No fluff, no sponsors, just raw advice. Get ready to seize victory and enjoy the show!

➤ Check out Ryan Magin on Instagram

Timestamps:

(2:34) Focus on views for social media growth.

(4:44) Short form content on multiple platforms.

(11:01) Balance broad and niche content focus.

(15:38) Education and influence for a broader audience.

(16:40) Casting a wider net for maximum exposure.

(18:53) Potential for wider appeal in different topics.

(19:45) Make a certain number of videos monthly.

(21:11) Follower count versus views.

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