Many EFT practitioners struggle to grow their practice when being an EFT “generalist.” Given that the majority of the population has no idea what EFT Tapping is, practitioners often find themselves challenged to create a “marketing funnel” of steady new clients who need what they have to offer. Not only do they experience competition from other tapping practitioners but also from a broad array of counselors, therapists, energy healing practitioners and coaches. The power of niche enables you to be viewed as an expert in the field, creating a stronger demand for your services as potential clients want to find “who is the best practitioner for my particular problem.” Listen in to find our best tips and tricks for finding your niche.

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