Jeff Salter, Founder and CEO of Caring Senior Service, joins host David Knack for an unforgettable conversation about leadership, growth, and a cross-country adventure. Jeff shares how a 9,500-mile electric bike journey to celebrate his company’s 30th anniversary transformed his perspective on delegation and leadership. Along the way, he raised $170,000 to install grab bars in senior homes, creating a lasting impact.

This episode dives deep into Jeff’s mindset shift from “doing it all” to empowering his team, the lessons learned from mistakes, and his innovative approach to improving the home care industry with tools like InkyScribe. Packed with stories of perseverance, humility, and progress, this is one you won’t want to miss.

Lesson Takeaways:

1. Trust your team—delegating unlocks time for bigger goals.

2. Bold milestones, like Jeff’s bike ride, can inspire movements and strengthen company culture.

3. Data-driven decision-making should focus on internal metrics, not industry averages.

4. Clear, respectful communication is vital to retaining employees and clients.

Timestamps:

[00:00:00] Introduction to Jeff and his career in home care. [00:03:00] The 9,500-mile bike ride: celebrating 30 years and raising $170,000. [00:09:00] Lessons in delegation: what Jeff learned on the road. [00:14:00] Jeff’s big mistake: not asking for help earlier in his career. [00:24:00] Why internal data is more valuable than chasing industry stats. [00:31:00] Communication as a key to employee retention.[00:37:00] Delegation and automation tips to kickstart the new year.

Quotes

• Jeff Salter: “I celebrated 30 years of business by biking 9,500 miles—and I learned I’m not as important as I thought.”

• Jeff Salter: “Anything you think only you can do, someone else can learn and thrive doing.”

• David Knack: “Big change starts with a bold move—Jeff’s bike ride is proof.”

Resources:

1. Connect with Jeff Salter on LinkedIn
2. Caring Senior Service
3. Connect with David Knack on LinkedIn
4. Connect with Zingage on LinkedIn
5. Powered by Zingage
6. Subscribe on Zingage’s YouTube