This Festival of Entrepreneurs panel brings together founders who experienced The Apprentice from the inside and lived with the consequences after the cameras stopped rolling.

Tre Lowe, Sabrina Stocker, and Daniel Elahi share why they chose visibility, what the show really gave them, and where it genuinely helped or hindered their businesses. We talk about personal brand, resilience, teamwork under pressure, and the difference between short-term attention and long-term value.

This episode, hosted by James Burtt, founder of Phonic Content, is not about reality TV. It is about making deliberate decisions when exposure, risk, and reputation are on the line.

Key Takeaways

Why visibility accelerates opportunity when values are clear

How resilience is built under pressure, not comfort

When personal brand helps and when it becomes noise

Why certainty and teamwork matter more than tactics

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🎟️ Join us at the Festival of Entrepreneurs, November 3–4 at the NEC Birmingham.

👉 www.festivalofentrepreneurs.co.uk