In this episode of Screw It Just Do It Sessions, I sit down with Henry Firth and Ian Theasby, co-founders of BOSH!, the fastest-growing plant-based food brand online. In just 18 months, they built an audience of over 1.5 million followers and reached 500 million+ views—without a marketing budget.
We dive into:
✔️ The importance of organic growth and how they leveraged social media
✔️ Why building a community is the key to scaling a brand
✔️ The behind-the-scenes of creating viral food videos
✔️ How listening to their audience led to their best-selling cookbook
✔️ The future of plant-based eating and their exciting next steps
🔥 Ready to take action and build something great? 🔥
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