In Episode 102 of Compass Podcast, we tackle a critical question that every business faces: 
 "Why should I choose you over your competitor?" 
 Join us as we explore the best strategies for responding to this challenging inquiry. 

·      Should you talk down your competition?

·      Focus solely on your services?

·      Or is there a third, more effective approach? 

Tune in to discover practical tips, expert advice, and real-world examples that will help you craft the perfect answer and stand out in a crowded market. Don't miss this insightful discussion on mastering the art of competitive differentiation.

Tune in to Episode #102 and enjoy!