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On Monday, Uber announced a partnership with the electric scooter rental company Lime. Uber already owns Jump Bikes, an electric bike startup. Lyft just bought a bike rental company as well. All these moves are about creating one-stop shopping for all kinds of transportation and also about solving a pretty basic problem. The average cab ride is less than three miles and using a car to make that trip is expensive and inefficient, especially in traffic. Hence this new investment trend in what's being called micro-mobility. Ralph Buehler is a professor of urban affairs and planning at Virginia Tech. He spoke with Marketplace Tech host Molly Wood about what he refers to as multimodality.
By Marketplace4.5
12561,256 ratings
On Monday, Uber announced a partnership with the electric scooter rental company Lime. Uber already owns Jump Bikes, an electric bike startup. Lyft just bought a bike rental company as well. All these moves are about creating one-stop shopping for all kinds of transportation and also about solving a pretty basic problem. The average cab ride is less than three miles and using a car to make that trip is expensive and inefficient, especially in traffic. Hence this new investment trend in what's being called micro-mobility. Ralph Buehler is a professor of urban affairs and planning at Virginia Tech. He spoke with Marketplace Tech host Molly Wood about what he refers to as multimodality.

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