On this episode, we discuss the fatigue people have been feeling around franchise movies, particularly the Marvel Cinematic Universe. But where did franchise movies come from, and how did virtually all of Hollywood become so fixated on this kind of film? Walt Hickey, author of You Are What You Watch: How Movies and TV Affect Everything, walks us through the weeds on this, and gets to the bottom of our questions. Walt is also the author of Numlock News.

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