What happens when life hits you with the unthinkable… and your income doesn’t stop?

In Episode 4, Dr. Skip Campbell sits down with Blue Elam—Tucson firefighter/paramedic, blue-collar grinder, and dad of six—to unpack what it really means to build leveraged income before you need it.

Blue shares the behind-the-scenes reality of 24-hour shifts, piling on side jobs, and trying to be present for a growing family—until a life-changing accident flipped everything overnight: two daughters paralyzed, his wife losing her leg, and Blue fighting through serious injuries.

This conversation is raw, real, and ridiculously inspiring—because it’s not just about money. It’s about options, time, community, and being able to show up where your family needs you most.

In this episode, you’ll hear:

• Why “simple” beats “complicated” when you’re building something big

• The mindset shift from trading hours for dollars to building a system

• The lesson Blue lives by: “We dug our well before we got thirsty”

• What real support and community looks like when life goes sideways

If you’ve ever wondered “why would someone do network marketing?”—this episode answers it in a way that hits home.

What would make someone with a good life add one more thing—and end up changing everything?

In this episode, host Holly Highfield sits down with Holly Thomet (yes, two Hollies) to unpack the real story behind her decision to say yes. Holly shares what life looked like before: homeschooling mom life, running a 63-stall horse training and boarding facility in Michigan, and already feeling “busy but good.” She had zero network marketing experience—and gave a hard no for a long time.

Then came one event and one message that reframed everything: the idea that more income can mean more impact—more giving, more service, and more ability to help others. That moment hit her deeply and became her turning point.

From there, the conversation gets real about leverage, time freedom, and the shift from “if I don’t show up, I don’t get paid” to building income that isn’t tied to hours. And it’s not just about finances—Holly talks about purpose, confidence, and what it feels like to finally have room to breathe and serve more.

In this episode, you’ll hear:

• Why she said “no” at first—and what changed

• The mindset shift from hustle to leverage

• How purpose and income can work together to create impact

If this story resonates, connect with the person who shared it with you—and keep the conversation going.

In this episode of Why Would They, host Brandon Cunningham dives deep into the life of Dr. Skip Campbell to answer one question: Why would someone at the peak of their professional career leave it all behind?

Dr. Campbell shares his journey from being a "rebel" and military veteran to building a thriving chiropractic practice in Colorado, eventually treating professional athletes for the Denver Broncos and the Colorado Avalanche. Despite his success and being $300,000 in debt to start his business, a near-death experience on a ski slope at age 38 changed his perspective forever.

Highlights of this episode include:

• The Price of Success: How Dr. Campbell went from delivering bread and cake to becoming one of the most successful chiropractors in his state.

  
  

• The Illusion of Ownership: The "smell of mortality" on a Colorado mountain that made Skip realize his business actually owned him—and that if he couldn't physically work, his family's income would vanish .

  
  

• Choosing Freedom Over Status: A candid discussion on the struggle for "time and money" and why most adults find themselves in a worse financial position than when they were eighteen .

  
  

• The Power of Proximity: Why surrounding yourself with people who have already achieved what you want is the fastest track to success .

  
  

Join us as we explore the turning point where a doctor decided that his time and his family were more valuable than his title.

What do you do when the “normal path” doesn’t fit—and you’re willing to build your own lane anyway?

In Episode 01, Brandon Cunningham shares his real journey: skipping the traditional college route (and getting doubted hard for it), moving from South Louisiana to Florida, getting married young, and buying a metal refinishing business—“a fancy way of saying, I cleaned elevators.”

Then the conversation turns to the moment everything clicked—when Brandon realized what he was building wasn’t linear income, it was portfolio income… the kind that can buy back time and reduce financial anxiety. In this episode, you’ll hear:

• The early decision to choose business over the “expected” route.
• The $5,000/month wake-up call—and why it shocked him.The difference between portfolio income vs. linear income (and why it changed how he thinks).
• Why “whatever your number is” matters—and how income can remove pressure from everyday life.

If something in this episode sparked questions for you, connect with the person who shared this with you—and let’s get started.