The blockbuster Western drama about a ranching dynasty in Montana is one of the most popular shows on TV. But it’s also one of the most expensive. WSJ’s Erich Schwartzel explains how the man behind it — Taylor Sheridan — became one of the priciest bets in Hollywood.      

Further Reading and Watching:

- Paramount Can’t Say No to the Man Behind ‘Yellowstone’: $50,000 a Week for His Ranch, $25 Per Cow 

- Paramount Shares Drop 28% as Streaming Costs Mount 

- The Race to Build the ‘Yellowstone’ Universe 

Further Listening:

- Netflix Turns to Ads 

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