In this episode of Speaking Business, I'm joined by Bobbie Carlton, founder of Innovation Women, an online speaker platform for women and other underrepresented voices.

Bobbie shares why she created Innovation Women, what she saw missing from conference stages, and how speakers can use speaking to grow their careers, businesses and visibility. We talk about what makes a speaker profile work, why event organisers need the right signals before they book you, and why speakers must stop leading with themselves and start thinking about the audience problem they solve.

We also discuss the changing world of search, AI, YouTube, speaker videos, building a pipeline of opportunities, and the difference between being an expert and being seen as a thought leader. Bobbie also shares the tools and systems she uses to manage multiple businesses, how she keeps learning, and what she would tell any speaker starting from scratch today.

A practical, generous and very straight-talking conversation for speakers who want to become more visible, more bookable and more commercially useful to the audiences they serve.