Wildix has positioned itself to stand out in the crowded communications crowded market.

“We decided to go 100% to the channel, says Steve Osler, CEO Wildix. Recorded at the Wildix Partner Day Conference in Chicago, this podcast walks us through a top-level view of how Wildix has positioned itself to stand out in the crowded communications crowded market. The largest message of the conference and the podcast was Wildix’s absolute focus on the channel, and on making each partnership really work. According to Osler that includes three big ideas: commitment to keeping the partner as the only customer facing presence, delivering to the customers unique experiences that are only offered by their Wildix partner, and offering products that keep the partner as the customer’s problem solver.

Osler walks us through the special retail solution called x-hoppers, a complete retail communications solution that uses AI and tackles head on retail challenges by engaging consumers and helping to maximize scarce labor resources. We learn how x-hoppers boosts sales and cuts labor time in unproductive tasks. We also hear about x-bees, a customer communications platform built to boost sales for clients that are more B2B, where other tactics are needed to engage business customers. Osler reports that his company has one of the lowest churn rates in the industry because Wildix supports their partners and continues to enable the channel to offer inventive solutions to their clients.

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