Win More, Live Better

In today's episode of Win More, Live Better, I sit down with Tracy Slusser, an executive leadership and performance coach and former collegiate and international swim coach. 

For more than 20 years, Tracy lived inside Division I athletics, which started as a student-athlete at Purdue University, then led to 17 years coaching at the highest levels in the sport of swimming. She coached three National Championship teams, represented the United States as a National Team coach, and worked with Olympic medalists and other world-class athletes. Today, she brings that experience into her work supporting coaches and leaders through values-based leadership and executive coaching. 

In our conversation, we unpack the identity trap of tying self-worth to wins and losses, how to separate what you do from who you are, coaching from freedom instead of fear, and the paradox of grit and self-compassion for achievers. She shares why values-based leadership is a key foundation for her work with coaches and offers some practical recommendations for how coaches can protect their energy and create a more sustainable relationship with coaching. 

Here's some notable highlights from our conversation:
[5:33] — Impostor Syndrome in Coaching

[8:54] — The Fear of Screwing It Up

[11:34] — The Identity Trap

[15:51] — Leading Yourself First

[18:05] — Values In Action

[20:30] — The Paradox Between Grit and Compassion

[24:18] — Who Coaches the Coaches?

[29:40] — The Courage to Leave Coaching

[34:04] — What Coaches Are Struggling With

[35:56] — The Iceberg Beneath the Issue

[39:54] — Values-Based Leadership

[45:24] — Giving Coaches Permission to Ask for Help

[50:55] — Protecting Your Energy

[53:55] — Realities Women Face in Coaching

[58:32] — Creating a Values-Aligned Life

Learn More About Tracy:

• You can learn more about Tracy and her work on her website here.

Learn More About Zach:

• If you’re a coach or leader striving for more clarity, consistency, and fulfillment, feel free to sign up for a free discovery call to see how I can best support you: https://calendly.com/zachbrandon/discoverycall
• For more practical tools and mindset stories like this, you can subscribe to my free newsletter here: https://winningwithwords.beehiiv.com/
• You can watch the video recordings of the podcast on YouTube here.

We’ve been told that comparison is the thief of joy, but I’d actually argue some forms of comparison are useful. In this episode, I break down the difference between sideways vs. backwards comparison and why the latter can help us build confidence. 

Learn More About Zach:

• If you’re a coach or leader striving for more clarity, consistency, and fulfillment, feel free to sign up for a free discovery call to see how I can best support you: https://calendly.com/zachbrandon/discoverycall
• For more practical tools and mindset stories like this, you can subscribe to my free newsletter here: https://winningwithwords.beehiiv.com/

Inspired by the book, Through the Looking Glass, the Red Queen effect explains why any species (including humans) must adapt and evolve to not just survive, but to also stay ahead. In sport and life, sometimes it feels like our skills and progress plateau, but we forget that those around us are striving to improve every day too. In competitive environments where everyone is improving, effort alone rarely creates separation. True advantage comes from accelerating learning, integrating resources, and proactively evolving systems.

Learn More About Zach:

• If you’re a coach or leader striving for more clarity, consistency, and fulfillment, feel free to sign up for a free discovery call to see how I can best support you: https://calendly.com/zachbrandon/discoverycall
• For more practical tools and mindset stories like this, you can subscribe to my free newsletter here: https://winningwithwords.beehiiv.com/

On this "After the Whistle" segment, Zach unpacks why ambiguity creates tension in teams and how transparency reduces interference. Building off his conversation with Georgetown Head Baseball Coach Edwin Thompson, this episode explores the psychology of uncertainty, why “maybe” can feel worse than bad news, and three practical ways leaders can create clarity around standards, decisions, and expectations to build trust and unlock performance.

Learn More About Zach:

• If you’re a coach or leader striving for more clarity, consistency, and fulfillment, feel free to sign up for a free discovery call to see how I can best support you: https://calendly.com/zachbrandon/discoverycall
• For more practical tools and mindset stories like this, you can subscribe to my free newsletter here: https://winningwithwords.beehiiv.com/

Today's guest is Georgetown University Head Baseball Coach, Edwin Thompson.

Since taking over the Georgetown program in 2020, Thompson has led the Hoyas through the most successful stretch in school history, highlighted by a record-setting 36-win season in 2024. Under his leadership, Georgetown has produced BIG EAST Player and Pitcher of the Year honorees, multiple first- and second-team all-conference selections, and back-to-back MLB Draft picks.

Before leading the Hoyas, Thompson served as head coach at Eastern Kentucky, where he led multiple 30-win seasons and coached All-Americans, Academic All-Americans, and multiple MLB draft picks. His resume also includes coaching roles at Duke University, Georgia State, Bates College, and the University of Maine at Farmington. In addition, Thompson has spent four years working with USA Baseball, evaluating and coaching elite national-level talent.

This episode offers a comprehensive look at the leadership, program-building, and player development philosophy behind one of college baseball’s most respected and rising head coaches.

Here's some notable highlights from our conversation:
[5:31] — Background Before Coaching

[7:13] — Finding Connection Points With Players

[10:55] — Relationships Are Key

[14:56] — Being Transparent

[19:56] — Coaching Other Sports

[27:13] — Recruiting Character

[32:05] — Onboarding New Players

[40:37] — Fostering Belief and Confidence

[45:42] — Leadership Lessons From a Losing Season

[53:25] — Owning Mistakes as a Coach

[59:40] — Leadership Lessons from MLK

Learn More About Zach:

• If you’re a coach or leader striving for more clarity, consistency, and fulfillment, feel free to sign up for a free discovery call to see how I can best support you: https://calendly.com/zachbrandon/discoverycall
• For more practical tools and mindset stories like this, you can subscribe to my free newsletter here: https://winningwithwords.beehiiv.com/
• You can watch the video recordings of the podcast on YouTube here.

Most of us try to avoid losing, but if you want to become an elite performer you're better of learning how to leverage it. Inspired by Josh Waitzkin and his book, The Art of Learning, this episode explores how elite performers reframe failure as a deposit into future growth. Learn how to process losses productively, avoid the hidden cost of playing it safe, and turn setbacks into growth. 

Learn More About Zach:

• If you’re a coach or leader striving for more clarity, consistency, and fulfillment, feel free to sign up for a free discovery call to see how I can best support you: https://calendly.com/zachbrandon/discoverycall
• For more practical tools and mindset stories like this, you can subscribe to my free newsletter here: https://winningwithwords.beehiiv.com/

When we're preparing to experience something new, many of us default to seeking wisdom from others (directly or indirectly) to prepare ourselves accordingly. But some lessons in life, sport, and leadership have to be acquired through first-hand experience. So if you’re stepping into a new season, role, or challenge, this episode will help you understand why some of the most important lessons in leadership can’t be pre-packaged.

Learn More About Zach:

• If you’re a coach or leader striving for more clarity, consistency, and fulfillment, feel free to sign up for a free discovery call to see how I can best support you: https://calendly.com/zachbrandon/discoverycall
• For more practical tools and mindset stories like this, you can subscribe to my free newsletter here: https://winningwithwords.beehiiv.com/

In pursuit of mastery, good luck not experiencing failure along the way. This episode is a reminder that losing and failure will be inevitable in sport (and in life), but how you recover and bounce-back from it is a trainable skill. As an extension of my guest interview with USA Men's Head Volleyball Coach, Karch Kiraly, this episode is a glimpse into essential three strategies for managing failure more effectively. 

 Learn More About Zach:

• If you’re a coach or leader striving for more clarity, consistency, and fulfillment, feel free to sign up for a free discovery call to see how I can best support you: https://calendly.com/zachbrandon/discoverycall
• For more practical tools and mindset stories like this, you can subscribe to my free newsletter here: https://winningwithwords.beehiiv.com/

Today we're joined by the Team USA Men's Volleyball Head Coach, Karch Kiraly. Karch is one of the most accomplished figures in the history of volleyball and one of the few individuals to reach the pinnacle of the sport as both a player and a coach.

Widely regarded as the greatest volleyball player of the 20th century, Karch Kiraly is a three-time Olympic gold medalist, winning twice in indoor volleyball and once in beach volleyball. As a collegiate athlete at UCLA, he helped lead the Bruins to three national championships and later became one of the most dominant beach volleyball players ever, earning 148 career tournament wins and six AVP MVP awards. His playing career alone earned him induction into multiple Hall of Fames, including the International Volleyball Hall of Fame and the U.S. Olympic Hall of Fame.

As a coach, Karch has built one of the most consistent and successful programs in international sport. He served as head coach of the U.S. Women’s National Volleyball Team for 12 years, compiling a 327–81 record and leading the team to its first-ever Olympic gold medal in Tokyo (2021), along with multiple Volleyball Nations League titles and a World Championship. In 2024, he guided the U.S. Women to an Olympic silver medal in Paris before being named Head Coach of the U.S. Men’s National Volleyball Team later that year.

In this conversation, Karch and Zach explore the human side of elite performance and leadership including what Karch learned during his first year leading a new national team, why self-doubt still shows up at the highest levels, how elite teams train failure recovery, and why pressure is best understood as something we choose, not something imposed on us. This conversation offers timeless lessons for coaches and leaders navigating transition, pressure, and the thin margins that define high performance.

Here's some notable highlights from our conversation:
[5:23] — Transitioning to Head Coach for the Men's National Team

[10:41] — Lessons Learned in 2025

[14:37] — Recovering From Failure

[16:22] — Training Athletes to Respond to Failure

[23:20] — Pressure Is a Privilege

[31:42] — Developing a Better Perspective Toward Pressure

[36:54] — Embracing Imperfection and Winning Ugly

[39:39] — Mastering Struggle

[43:53] — Coaching With a Beginner's Mind

[49:18] — Body Language 

[51:23] — Caring About the Human, Not Just the Performer

Learn More About Zach:

• If you’re a coach or leader striving for more clarity, consistency, and fulfillment, feel free to sign up for a free discovery call to see how I can best support you: https://calendly.com/zachbrandon/discoverycall
• For more practical tools and mindset stories like this, you can subscribe to my free newsletter here: https://winningwithwords.beehiiv.com/
• You can watch the video recordings of the podcast on YouTube here.

Every year during the Super Bowl, companies spend millions of dollars for just 30 seconds of attention. This episode uses Super Bowl ads as a metaphor to explore why focus is one of your most valuable assets and how easily it gets spent without intention. Learn why attention functions like currency and how to create an internal “reset advertisement" to align your focus with what matters most.

 Learn More About Zach:

• If you’re a coach or leader striving for more clarity, consistency, and fulfillment, feel free to sign up for a free discovery call to see how I can best support you: https://calendly.com/zachbrandon/discoverycall
• For more practical tools and mindset stories like this, you can subscribe to my free newsletter here: https://winningwithwords.beehiiv.com/