Jeff Pan, co-founder and CEO of Belli, knows conferences CAN bring value to a business. But that requires planning and effort – just showing up won’t cut it. His favourite conference hacks?

🔹 Build your list of must-meets

🔹 Host a side event (Bonus: Get it sponsored.)

🔹 Set up meetings ahead of time (Not enough meetings? Skip it!)

Winning Friends is real talk from real founders – designed for digital entrepreneurs building sustainable businesses from anywhere in the world. Powered by e-Residency of Estonia.

Catch the full episode, out now.

There are lucky breaks, and there’s luck you make happen. Jeff Pan, co-founder and CEO of Belli, knows that when SpaceX came calling, it was a combination of both.

Watch the full episode to hear more things Jeff has made happen as an entrepreneur AND corporate employee.

Winning Friends is powered by e-Residency of Estonia, where entrepreneurs go to do business – 100% digitally, from anywhere in the world.

That’s how Jeff Pan, co-founder and CEO of Belli, uses Upwork – and spent 1M doing so.

🎧 Watch the full episode for more business hacks

Winning Friends is powered by e-Residency of Estonia, where entrepreneurs go to do business – 100% digitally, from anywhere in the world.

Jeff Pan, co-founder and CEO of Belli, optimises for frequency of failure – the more wrong approaches you cross off quickly, the faster you’ll find the right ones.
Winning Friends is powered by e-Residency of Estonia, where entrepreneurs go to do business – 100% digitally, from anywhere in the world.

🎦 Watch the full episode now!

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Fear of failure stops many people from trying… just about anything. Entrepreneurs can’t afford that. Instead, Jeff Pan, co-founder and CEO of Belli, suggests optimising for failure – failing often and quickly to figure out what actually works.

Jeff was an early entrepreneur who then made his way into globally known giants like Booking, McKinsey, and SpaceX. On this episode, he shares what those experiences taught him (sometimes through failure) – including the hacks entrepreneurs can use to:

💎 hone in on their niche

🤝 hire talent

🌟 execute through their values

Watch and share with your friends today!

Winning Friends is powered by e-Residency of Estonia, where entrepreneurs go to do business – 100% digitally, from anywhere in the world.

Your CV might get you in the door, but it won’t get you the job. Maarja Pärt helped to scale YOLO Group from 10 people to 1000 – and was part of the interviews for most of those hires.
She saw how the attitude and energy a person displayed in the first few minutes were usually a great guide on whether they’d fit into the startup-culture mindset of the company.
Get more scaling advice in the full episode (out now).
Winning Friends is powered by e-Residency of Estonia, where entrepreneurs go to do business – 100% digitally, from anywhere in the world.

Maarja Pärt became YOLO Group’s COO in her mid-20s and quickly got used to being outside her comfort zone. Moments of self-doubt are your chances to grow – especially if you can share them with someone you trust.
Winning Friends is powered by e-Residency of Estonia, where entrepreneurs go to do business – 100% digitally, from anywhere in the world.

In Maarja Pärt’s experience leading YOLO Group, a great team is made up of balanced strengths. So forget the male vs. female debate and focus on filling your leadership team with people’s individual strengths that make your company a success.
Winning Friends is powered by e-Residency of Estonia, where entrepreneurs go to do business – 100% digitally, from anywhere in the world.

Maarja Pärt of YOLO Group doesn’t believe there’s a magic recipe, but thinks finding the right partner makes a difference.
Winning Friends is powered by e-Residency of Estonia, where entrepreneurs go to do business – 100% digitally, from anywhere in the world.
🎧 Hit play on episode 2 with Maarja today!

Maarja Pärt of YOLO Group knows what it’s like to start a career in customer success – helping the people whose feedback really matters – and taking what she learned to scale once her title had “Chief” in front of it.

Winning Friends is a new monthly podcast where community meets smart business thinking.

Winning Friends is powered by e-Residency of Estonia, where entrepreneurs go to do business – 100% digitally, from anywhere in the world.

Watch the full episode now!