Are you getting your customers addicted to discount codes?
You’re destroying your margins over time and making it harder to get into retail in the future.
Avery Schrader, founder of Modash, an influencer marketing platform, sees this problem all 👏 the 👏 time 👏.
Can’t go cold turkey? (BTW Avery thinks you should)
🔚 make codes expire quickly
🤝 give exclusive codes to code distributors
Get more practical advice in the full episode (out now).
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