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Winning in the Nordics
By AppsFlyerBusiness
Winning in the Nordics episodes
- S2 E6. Why a thriving culture and solving real problems are more important goals than becoming a startup unicorn.
Jon Kåre, the co-founder of Oda and venture capital firm Skyfall, shares his knowledge of what makes a startup unicorn a unicorn, why the overall customer experience and brand promise sometimes are more important than in-app purchases, and how carefully chosen investments in the future may change the world as we know it.
55 min - S2 5. Why Spotify's worldwide content engine is so effective and how you may use it in your own podcast.
In this episode, Johan Seidefors, Nordic Head of Content at Spotify, takes us behind the scenes of one of the world’s largest content creators. Gain valuable insights and knowledge on how to inspire your listeners; a best practice on how to grow your audience, create engaging content, what the future of podcasting might look like, and much more!
Do you have a compelling idea for a story, interested in joining the conversation, or have a suggestion for the next guest? Contact [email protected]
Winning in the Nordics, presented by AppsFlyer
49 min - S2 4. Why Yepstr favours user generated content and gamification to create brand ambassadors
Jacob Rudbäck, CEO of Yepstr, generously shares his insights on why gamification works so well for their core audience, how you effectively work with user generated content and why Yepstr’s ambitious vision to help young people find their first jobs comes with considerable responsibility — not only to the youth, but to society as a whole.
Do you have a compelling idea for a story, interested in joining the conversation, or have a suggestion for the next guest? Contact [email protected]
Winning in the Nordics, presented by AppsFlyer
46 min - S2 3. Why Done use SEO to search for new markets and what to look for in the analysis.
Malin Granlund, co-founder and CEO at Done, shares her insights on how gamification and transparency can be leveraged as excellent tools to connect people who previously had difficulties communicating. Also, learn how to apply Done's unique approach to growth opportunities when you are looking for new markets!
Do you have a compelling idea for a story, interested in joining the conversation, or have a suggestion for the next guest? Contact [email protected]
Winning in the Nordics, presented by AppsFlyer
46 min - S2 2. How Savr changed an industry over night - using PR & performance marketing
Daniel Aarenstruup, CEO and co-founder of Savr, founded his first company when he was 19 years old and has been committed to tech-startups, growth and data-driven sales ever since.
In this episode, discover how Savr created hype and recognition for their brand with an ingenious PR strategy when launching Savr on the market.
Do you have a compelling idea for a story, interested in joining the conversation, or have a suggestion for the next guest? Contact [email protected]
Winning in the Nordics, presented by AppsFlyer
47 min - S2 1. Venture fund, vgames, on why their eyes (and money!) are set on Finland
Daniel Mironov, Principal at vgames, talks about gaming from a venture fund perspective – listen in as he walks through the process from a lead to an investment. Daniel shares all the details regarding how they decide what games to invest in, and what games are “big enough” for them.
Also, find out why vgames are focusing so much on the Nordic region.
Do you have a compelling idea for a story, interested in joining the conversation, or have a suggestion for the next guest? Contact [email protected]
Winning in the Nordics, presented by AppsFlyer
47 min - 6. Why Milkywire stole with pride, then went its own way
Jacob Sievers, Head of Engineering at Milkywire, shares his learnings on building a product team, the interaction between app and website acquisition, choosing the right technology when building an app, and much more.
Also, find out why Jacob believes you shouldn’t always listen to your users!
Do you have a compelling idea for a story, interested in joining the conversation, or have a suggestion for the next guest? Contact [email protected]
Winning in the Nordics, presented by AppsFlyer
50 min - 5. The founder's guide – Hannah Meiton on why, when, and how to appoint and work with a board.
Hannah Meiton is a tech profile, SaaS guru, and an experienced board member.
Hannah shares insights regarding when to appoint a board, what to keep in mind when choosing board members, the difference between raising capital in Sweden vs Silicon Valley, and everything else you want to know.
If you’re a founder, CEO, or on a startup journey – this one’s for you!
Do you have a compelling idea for a story, interested in joining the conversation, or have a suggestion for the next guest? Contact [email protected]
Winning in the Nordics, presented by AppsFlyer
54 min - 4. How Lassie has disrupted a traditional industry in Sweden – in just one year
Donna Hanafi, Chief Product & Engagement Officer at Lassie, talks about being a newbie in town within the pet insurance industry. With an app that changes behavior, rewards engagement and works with relevancy among other things, this first year is just the beginning of Lassie’s journey.
Do you have a compelling idea for a story, interested in joining the conversation, or have a suggestion for the next guest? Contact [email protected]
Winning in the Nordics, presented by AppsFlyer
49 min - 3. When to go and when to let go – Michail Katkoff on how to succeed in mobile gaming
"When to go and when to let go – Michail Katkoff on how to succeed in mobile gaming"
Michail Katkoff, Founder of Deconstructor of Fun and the CEO and co-founder of Savage Game Studios, has decades of experience within gaming.
Listen in to learn how to turn game ideas into concepts and how to ensure that they will succeed. Also, find out why gaming studios brag about killing games!?
Do you have a compelling idea for a story, interested in joining the conversation, or have a suggestion for the next guest? Contact [email protected]
Winning in the Nordics, presented by AppsFlyer
48 min
About Winning in the Nordics
From the publisher's feed
AppsFlyer presents Winning in the Nordics, a podcast that features conversations with some of the most disruptive marketers, investors and app developers across the region.
Join Annelie Naes, founder of the digital marketing partner Aimfor, as she talks to some of the most interesting marketers, investors and app developers in the Nordic market. Tune in to each episode to learn from their success stories.