#WisdomOfWomen Show

Today I am joined by the esteemed Kelly Resendez, a distinguished business strategist and advocate for women's empowerment.

Throughout our conversation, we delve into the pivotal moments that have shaped Kelly's journey, including her commitment to fostering prosperity for women-led enterprises and her innovative work with Menrva, which aims to revolutionize women's midlife healthcare. We also explore the significance of aligning one's purpose with action and the necessity of cultivating a supportive network among high-achieving women.

As the episode unfolds, we illuminate the profound impact of self-awareness and intentionality in achieving both personal and professional abundance.

Takeaways:

• Kelly, a transformational business strategist, emphasizes the importance of redefining success for women and promoting their health and empowerment.
• A significant focus of the episode is on the intersection of women's health and entrepreneurship, particularly through innovative technologies like Minerva.
• Listeners are encouraged to engage with their purpose, aligning their actions with their values to foster personal and professional growth.
• The discussion reveals that many women face internal barriers, such as self-doubt and perfectionism, which can hinder their success and well-being.
• Lastly, the episode stresses the necessity of community and support systems, such as GoBundance, to empower women in their entrepreneurial journeys.

Chapters:

• 00:06 - Amplifying Women's Voices in Business
• 08:48 - The Journey of a Portfolio Entrepreneur
• 13:34 - Finding Purpose and Avoiding Distraction
• 21:27 - Understanding the Entrepreneurial Mindset: From Founder to Owner
• 35:19 - Addressing Women's Health and Hormonal Balance
• 36:48 - Women Empowerment and Community Building

Burning Questions Answered:

1.Why perfectionism keeps so many women trapped

2.What internal wealth looks like when external success is no longer enough

3.How to know when variety is purpose and when it is distraction

4.Why women founders need to understand their zone of genius

5.The difference between being a founder and being an owner/operator

6.Why women’s health, hormones, and longevity matter deeply for leadership

7.How GoBundance Women creates a space where high-achieving women do not feel like “too much”

Guest Offers & Contact Information:

https://www.positiveprime.com/

https://www.linkedin.com/in/kimserafini/

https://www.facebook.com/groups/positivechangemakersgroup

https://www.instagram.com/positiveprimetheofficial/

https://www.youtube.com/user/KimSerafini

Try Positive Prime for Free: https://platform.positiveprime.com/register

Begin your daily practice and experience the transformative power of Positive Prime in as little as 3 minutes per day.

Follow the #WisdomOfWomen show for more inspiring stories and insights from trailblazing women founders, investors, and experts in growth and prosperity.

YouTube: https://tinyurl.com/yja3w7nh

Spotify: https://tinyurl.com/4tak8ajk

Amazon Prime: https://tinyurl.com/366syddj

Apple Podcasts: https://tinyurl.com/bdhananz

RSS Feed: https://feeds.captivate.fm/womengetfunded/

Coco Sellman, the host of #WisdomOfWomen, believes business is a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, she has launched five companies and guided over 500 startups. As Founder & CEO of A Force for Good, Coco supports purpose-driven women founders in unlocking exponential growth and prosperity. Her recent venture, Allumé Home Care, reached eight-figure revenues and seven-figure profits in just four years before a successful exit in 2024. A venture investor and board director, Coco’s upcoming book, *A Force for Good*, reveals a roadmap for women to lead high-impact, high-growth companies.

Learn more about A Force for Good:

Website: https://aforceforgood.biz/

Are Your GROWING or PLATEAUING? https://aforceforgood.biz/quiz/

FFG Tool of the Week: https://aforceforgood.biz/weekly-tool/

The Book: https://aforceforgood.biz/book/

Growth Accelerator: https://aforceforgood.biz/accelerator/

The primary focus of this episode is the transformative potential of Positive Prime, a revolutionary neuroscience-based platform founded by Kim Serafini, which seeks to enhance resilience, creativity, and overall well-being.

In our dialogue, we delve into the profound implications of this innovative system, particularly its efficacy in helping individuals and teams recalibrate their mental states amidst life’s uncertainties.

Kim, an esteemed neuro-innovation pioneer, articulates her journey from leading corporate change initiatives globally to developing this impactful tool, shaped by her personal experiences and academic pursuits in applied cognitive neuroscience.

Throughout our discussion, we explore the intersection of positive psychology and digital wellness, highlighting how Positive Prime facilitates a unique flow state that fosters personal growth and better decision-making. We invite our listeners to consider how this cutting-edge approach can serve as a catalyst for unlocking opportunities and prosperity, particularly for women-led enterprises.

Our Guest This Week:

In this week’s episode of #WisdomofWomen we have a 🌟 Neuro-Innovation Pioneer 🌟 in our midst.

Kim Serafini is the founder and CEO of Positive Prime, a neuroscience-based platform designed to help people rewire their thinking for resilience, creativity, and flourishing. An applied cognitive neuroscience practitioner and ARC Grant recipient, Kim’s work blends positive psychology, brain-computer interface research, and digital wellness innovation to help individuals and teams become “positively primed” in as little as three minutes a day. After an early career leading large-scale corporate change initiatives across more than 22 countries, a serious health crisis redirected her life toward exploring how the brain heals, adapts, and thrives under pressure. Today, through Positive Prime and her broader work in psycho-neuro-immunology, Kim helps founders, leaders, and communities cultivate the inner conditions that unlock better decisions, deeper resilience, and extraordinary performance.

Takeaways:

• Positive Prime is a neuroscience-based platform designed to enhance mental resilience and creativity.
• The discussion highlights how personal experiences shape one's professional path and innovations.
• Kim Serafini shares her journey from corporate change initiatives to developing Positive Prime.
• The episode explores the intersection of positive psychology and cognitive neuroscience in fostering personal growth.

Chapters:

• 02:34 - The Impact of Books on Personal Transformation
• 06:49 - The Journey of Positive Psychology and Personal Transformation
• 19:35 - Navigating Change in a Complex World
• 21:46 - The Concept of Positive Prime
• 30:11 - Understanding the Dynamics of Change
• 36:25 - The Impact of Positive Prime on First Responders
• 39:40 - Introduction to Positive Prime
• 43:58 - Exploring AI and Personalization

Burning Questions Answered:

1.Why resilience is not just grit

2.How the brain responds to uncertainty and stress

3.Why founders need safety in the nervous system before real change can take hold

4.How Positive Prime uses visual neuroscience to help shift the brain into a more receptive, creative state

5.Why gratitude, vision, and identity all play a role in transformation

6.How leaders can cultivate the inner conditions for better decisions, deeper resilience, and extraordinary performance

Guest Offers & Contact Information:

https://www.positiveprime.com/

https://www.linkedin.com/in/kimserafini/

https://www.facebook.com/groups/positivechangemakersgroup

https://www.instagram.com/positiveprimetheofficial/

https://www.youtube.com/user/KimSerafini

Special Offer for #WisdomOfWomen Listeners:

• Sign up here:
• https://www.positiveprime.com/positive-prime-199-offer?ref=COCO
• 7-Day Free Trial – no credit card needed https://platform.positiveprime.com/register?ref=COCO
• Experience the Force for Good Positive Prime Session - https://platform.positiveprime.com/share-session?name=Coco&sessionId=661&ref=COCO

Begin your daily practice and experience the transformative power of Positive Prime in as little as 3 minutes per day.

Follow the #WisdomOfWomen show for more inspiring stories and insights from trailblazing women founders, investors, and experts in growth and prosperity.

YouTube: https://tinyurl.com/yja3w7nh

Spotify: https://tinyurl.com/4tak8ajk

Amazon Prime: https://tinyurl.com/366syddj

Apple Podcasts: https://tinyurl.com/bdhananz

RSS Feed: https://feeds.captivate.fm/womengetfunded/

Coco Sellman, the host of #WisdomOfWomen, believes business is a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, she has launched five companies and guided over 500 startups. As Founder & CEO of A Force for Good, Coco supports purpose-driven women founders in unlocking exponential growth and prosperity. Her recent venture, Allumé Home Care, reached eight-figure revenues and seven-figure profits in just four years before a successful exit in 2024. A venture investor and board director, Coco’s book, *A Force for Good*, reveals a roadmap for women to lead high-impact, high-growth companies.

The focus on our episode today centers on the transformative nature of leadership and the evolving landscape of work, particularly as it pertains to women-led enterprises.

We are honored to host Elisa Camahort Page, a distinguished serial entrepreneur and co-founder of BlogHer, who has been instrumental in fostering community and operational excellence in the business sphere.

Our discussion delves into Elisa's remarkable journey, illuminating her pivotal moments that shaped her career and her insights on creating meaningful, flexible career paths in today's dynamic work environment.

Furthermore, we explore the concept of "optionality" as a guiding principle for professionals, emphasizing the importance of maintaining diverse opportunities and personal fulfillment in one’s career.

Join us as we glean valuable wisdom from Elisa, whose experiences exemplify the power of resilience and innovation in the pursuit of success.

Our Guest This Week:

In this week’s episode of #WisdomofWomen we have a 🌟 Future-of-Work Pathfinder 🌟 in our midst.

Elisa Camahort Page is a serial entrepreneur, exited founder, and culture architect who has built and scaled businesses rooted in community, inclusion, and operational excellence. As co-founder and former COO of BlogHer, she helped grow one of the most influential digital media communities for women, raising capital, achieving scale, and modeling how to operationalize values inside a profitable enterprise.

Today, as co-founder of Optionality, she is rewriting the rules of work itself—guiding experienced professionals to design meaningful, flexible careers in the “now of work.” A seasoned startup executive, board member, speaker, and author of Road Map for Revolutionaries, Elisa brings rare mastery in content, community, communications, P&L leadership, and the human side of growth.

Takeaways:

• Elisa shares her journey from theater to tech, illustrating the value of embracing change and pursuing diverse opportunities.
• The podcast discusses the concept of optionality in work, advocating for flexible career paths that prioritize fulfillment and personal growth.
• Elisa's experiences with BlogHer demonstrate the power of community and collaboration among women in digital media.
• The conversation emphasizes the need for innovative leadership models that adapt to the changing landscape of work and society.

Chapters:

• 00:07 - Amplifying Women in Leadership
• 05:28 - Defining Moments in Career Development
• 09:26 - Embracing Change and Freedom
• 19:10 - The Birth of a Community: Launching Blogger
• 21:43 - The Journey of Growth and Acquisition
• 29:42 - The Future of Work and Community Building
• 35:20 - Exploring Optionality Through Passion Projects
• 45:00 - Building Your Optionality Driven Life
• 47:46 - Transitioning to a New Paradigm in Work Culture

Burning Questions Answered:

1. why starting over can actually be liberating
2. what BlogHer taught her about community, scale, and values
3. why exit is both beautiful and complicated
4. how work is changing, whether companies are ready or not
5. why experienced professionals should not have to shrink themselves into outdated models
6. how optionality can become a real operating system for your life and business

Guest Offers & Contact Information:

Optionality – www.optionality.life

ElisaCP Consulting: www.elisacp.com

One-stop shop for socials, etc.: www.bio.site/elisacp

Join Optionality - Sign up for free or premium options!

Follow the #WisdomOfWomen show for more inspiring stories and insights from trailblazing women founders, investors, and experts in growth and prosperity.

YouTube: https://tinyurl.com/yja3w7nh

Spotify: https://tinyurl.com/4tak8ajk

Amazon Prime: https://tinyurl.com/366syddj

Apple Podcasts: https://tinyurl.com/bdhananz

RSS Feed: https://feeds.captivate.fm/womengetfunded/

Coco Sellman, the host of #WisdomOfWomen, believes business is a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, she has launched five companies and guided over 500 startups. As Founder & CEO of A Force for Good, Coco supports purpose-driven women founders in unlocking exponential growth and prosperity. Her recent venture, Allumé Home Care, reached eight-figure revenues and seven-figure profits in just four years before a successful exit in 2024. A venture investor and board director, Coco’s upcoming book, *A Force for Good*, reveals a roadmap for women to lead high-impact, high-growth companies.

Learn more about A Force for Good:

Website: https://aforceforgood.biz/

Are Your GROWING or PLATEAUING? https://aforceforgood.biz/quiz/

FFG Tool of the Week: https://aforceforgood.biz/weekly-tool/

The Book: https://aforceforgood.biz/book/

Growth Accelerator: https://aforceforgood.biz/accelerator/

The central discussion of our new episode revolves around the vital need to address and transform the pervasive inner critic that many women encounter, particularly those in high-achieving roles.

We engage in a profound conversation with Tal Fagan, a former attorney turned life coach, who has dedicated her career to assisting women in silencing self-doubt and cultivating self-trust.

Through the use of neuroplasticity-informed strategies and practical tools, Tal elucidates how to navigate the treacherous waters of perfectionism and relentless self-criticism that often plague accomplished professionals. Her insights not only empower listeners to reconnect with their inner wisdom but also emphasize the importance of leading lives grounded in authenticity and confidence.

Together, we explore transformative practices that encourage women to embrace their worth and lead their enterprises with clarity and purpose.

Our Guest This Week:

Tal Fagin is a former attorney turned certified life coach and the author of Sometimes I Think I Suck: Life-Changing Strategies for Self-Critical People.

After years as a high-achieving, hard-driving lawyer battling perfectionism and relentless self-criticism, she transformed her own inner dialogue and redirected her career toward helping other accomplished professionals do the same. Today, she works with mentally healthy, high-functioning leaders who want more—more clarity, confidence, and fulfillment—using practical, science-informed tools grounded in neuroplasticity and deliberate living. Through private coaching, workshops, and her book, Tal equips ambitious women to quiet self-doubt, reconnect with their inner knowing, and lead their lives and businesses from grounded self-trust rather than perfectionism.

Takeaways:

• Tal a certified life coach, transforms her inner dialogue to assist high-achieving women with self-criticism.
• The episode discusses the importance of self-awareness and the necessity to pause and check in with oneself.
• Emphasizing the significance of balanced lives, the episode explores how women can prioritize self-care amidst ambitious pursuits.
• The concept of the inner critic is explored, highlighting its role in shaping self-doubt and decision-making processes.
• Listeners are encouraged to engage with their inner knowing, fostering a deeper connection with their intuition.

Chapters:

• 00:07 - Amplifying Women's Voices in Business
• 05:54 - Transformational Moments in Law and Coaching
• 14:22 - Navigating Career Transitions and Personal Growth
• 19:11 - Understanding Self-Doubt in Business
• 25:39 - Understanding the Inner Critic
• 34:08 - Connecting with Inner Wisdom
• 37:41 - The Importance of Permission for Personal Well-being
• 44:27 - Transforming Work Dynamics: The 3Ds Framework
• 48:19 - Delegation and Self-Care in Leadership

Guest Offers & Contact Information:

Website: www.talfusion.net

LinkedIn: www.linkedin.com/in/tal-fagin

Instagram: https://www.instagram.com/talfagin/

Facebook: https://facebook.com/talfagin

Pick up Tal’s book, “Sometime I Think I Suck” here:

https://www.amazon.com/Sometimes-Think-Suck-Life-Changing-Self-Critical-ebook/dp/B0DTN2W68G/ref=tmm_kin_swatch_0

Follow the #WisdomOfWomen show for more inspiring stories and insights from trailblazing women founders, investors, and experts in growth and prosperity.

YouTube: https://tinyurl.com/yja3w7nh

Spotify: https://tinyurl.com/4tak8ajk

Amazon Prime: https://tinyurl.com/366syddj

Apple Podcasts: https://tinyurl.com/bdhananz

RSS Feed: https://feeds.captivate.fm/womengetfunded/

Coco Sellman, the host of #WisdomOfWomen, believes business is a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, she has launched five companies and guided over 500 startups. As Founder & CEO of A Force for Good, Coco supports purpose-driven women founders in unlocking exponential growth and prosperity. Her recent venture, Allumé Home Care, reached eight-figure revenues and seven-figure profits in just four years before a successful exit in 2024. A venture investor and board director, Coco’s upcoming book, *A Force for Good*, reveals a roadmap for women to lead high-impact, high-growth companies.

Learn more about A Force for Good:

Website: https://aforceforgood.biz/

Are Your GROWING or PLATEAUING? https://aforceforgood.biz/quiz/

FFG Tool of the Week: https://aforceforgood.biz/weekly-tool/

The Book: https://aforceforgood.biz/book/

Growth Accelerator: https://aforceforgood.biz/accelerator/

In this enlightening discussion, we welcome Breen Sullivan, the founder and CEO of the Fourth Effect, an innovative AI-powered platform dedicated to bridging the gender, power, and wealth gap in the private sector.

Breen shares her extensive expertise as a Yale graduate and former general counsel, highlighting her commitment to transforming how boards and opportunities are structured for women-led enterprises.

We delve into her personal journey, exploring the experiences that ignited her passion for equity and inclusion, as well as the imperative need for advisory boards that reflect diverse perspectives.

Join us as we illuminate the path towards prosperity for women entrepreneurs and redefine the landscape of business leadership.

Takeaways:

• Breen leads an innovative platform for startup governance.
• The Fourth Effect aims to close the gender wealth gap by transforming corporate board structures.
• Breen's experiences illustrate the challenges women face in gaining access to board positions and investment opportunities.
• The podcast discusses the significance of independent directors in enhancing company governance and profitability.
• The Fourth Effect serves as a resource for founders to navigate advisory relationships and maximize their potential.

Chapters:

00:08 - Amplifying Women's Leadership

05:11 - The Formative Experiences of Breen Sullivan

17:44 - The Importance of Transparency in Private Sector Governance

26:42 - The Importance of Advisory Boards in Startups

35:30 - The Role of Advisory Relationships in Startups

Burning Questions Answered:

1. Why are women still largely excluded from power and wealth creation in business?
2. What actually happens inside private company boards—and why does it matter?
3. Why do most founders not use advisory boards effectively (or at all)?
4. How can founders access the right people without spending thousands on lawyers?
5. How can women build wealth and influence without being founders or investors?

Guest Offers & Contact Information:

LinkedIn: https://www.linkedin.com/in/breensullivan/

LinkedIn Business: https://www.linkedin.com/company/the-fourth-effect/

Website: www.thefourtheffect.com

Luma: https://luma.com/thefourtheffect

Instagram: https://www.instagram.com/thefourtheffect/

Follow the #WisdomOfWomen show for more inspiring stories and insights from trailblazing women founders, investors, and experts in growth and prosperity.

YouTube: https://tinyurl.com/yja3w7nh

Spotify: https://tinyurl.com/4tak8ajk

Amazon Prime: https://tinyurl.com/366syddj

Apple Podcasts: https://tinyurl.com/bdhananz

RSS Feed: https://feeds.captivate.fm/womengetfunded/

Coco Sellman, the host of #WisdomOfWomen, believes business is a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, she has launched five companies and guided over 500 startups. As Founder & CEO of A Force for Good, Coco supports purpose-driven women founders in unlocking exponential growth and prosperity. Her recent venture, Allumé Home Care, reached eight-figure revenues and seven-figure profits in just four years before a successful exit in 2024. A venture investor and board director, Coco’s upcoming book, *A Force for Good*, reveals a roadmap for women to lead high-impact, high-growth companies.

Learn more about A Force for Good:

Website: https://aforceforgood.biz/

Are Your GROWING or PLATEAUING? https://aforceforgood.biz/quiz/

FFG Tool of the Week: https://aforceforgood.biz/weekly-tool/

The Book: https://aforceforgood.biz/book/

Growth Accelerator: https://aforceforgood.biz/accelerator/

In our new episode we have an esteemed guest, Lindsay Housman, is a trailblazer in this realm; as the founder of Hettas, a performance footwear company meticulously engineered from a female perspective, she embodies the intersection of innovation and advocacy for women's athletic needs.

Throughout our dialogue, we explore how Lindsay's personal experiences, particularly as a mother, catalyzed her commitment to creating products that challenge the status quo within the sports industry.

By prioritizing research, community engagement, and impact, Lindsay's work stands as a testament to the profound influence of women-led enterprises on the broader landscape of business and society.

Our Guest This Week:

In this week’s episode of #WisdomofWomen we have a 🌟 Female-First Performance Architect 🌟 in our midst.

Lindsay Housman is the Founder of Hettas, a science-backed performance footwear company designed entirely from the female perspective—grounded in female biomechanics, anatomy, and lived experience. With a background spanning finance, operations, technology, and purpose-led retail leadership, she brings rare systems-level rigor to building an impact-driven brand from the ground up. Inspired by her twin daughters, Lindsay founded Hettas to challenge an industry long designed for men and to ensure women and girls receive the research, funding, and recognition they deserve in sport. Her work exemplifies what it looks like to scale a company of purpose, substance, and longevity—without compromising values, family, or integrity. ⭐

Takeaways:

• Lindsay founder of Hettas, emphasizes the importance of designing products specifically for women's biomechanics and experiences.
• The podcast discusses the urgent need for equitable support and recognition of female athletes in the sports industry.
• Lindsay shares her personal journey of resilience and the impact of her twin daughters' athletic experiences on her entrepreneurial vision.
• The significance of fostering confidence and risk tolerance in young women through sports is a central theme of the episode.
• The conversation highlights the need for women to take on leadership roles in investment and entrepreneurship, fostering a new generation of female leaders.

Chapters:

00:07 Amplifying Women's Voices in Business

04:27 Defining Moments: Embracing Change and Risk

12:42 Starting a Purpose-Led Brand: The Story of Hedda's

24:33 Navigating Funding Challenges

36:10 Empowering Women through Leadership and Investment

Closing Thoughts:

What stayed with me in this conversation is how much of building a business… isn’t visible.

It’s the decisions you make when no one’s watching.

The belief you hold when things aren’t working yet.

The willingness to keep going, even when the path isn’t clear.

Lindsay’s journey is a reminder that building something meaningful doesn’t follow a straight line.

It asks for courage.

It asks for patience.

And sometimes, it asks you to trust that the work you’re doing matters—long before the world reflects it back to you.

And maybe that’s the real work.

Not just building a company.

But becoming the person who can carry it forward.

Guest Offers & Contact Information:

https://www.linkedin.com/in/lindsay-housman-5815783/

www.hettas.com

https://www.instagram.com/wear_hettas/

https://www.tiktok.com/@wear_hettas

https://www.facebook.com/profile.php?id=100089973908189

Follow the #WisdomOfWomen show for more inspiring stories and insights from trailblazing women founders, investors, and experts in growth and prosperity.

YouTube: https://tinyurl.com/yja3w7nh

Spotify: https://tinyurl.com/4tak8ajk

Amazon Prime: https://tinyurl.com/366syddj

Apple Podcasts: https://tinyurl.com/bdhananz

RSS Feed: https://feeds.captivate.fm/womengetfunded/

Coco Sellman, the host of #WisdomOfWomen, believes business is a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, she has launched five companies and guided over 500 startups. As Founder & CEO of A Force for Good, Coco supports purpose-driven women founders in unlocking exponential growth and prosperity. Her recent venture, Allumé Home Care, reached eight-figure revenues and seven-figure profits in just four years before a successful exit in 2024. A venture investor and board director, Coco’s upcoming book, *A Force for Good*, reveals a roadmap for women to lead high-impact, high-growth companies.

Learn more about A Force for Good:

Website: https://aforceforgood.biz/

Are Your GROWING or PLATEAUING? https://aforceforgood.biz/quiz/

FFG Tool of the Week: https://aforceforgood.biz/weekly-tool/

The Book: https://aforceforgood.biz/book/

Growth Accelerator: https://aforceforgood.biz/accelerator/

In this episode I'm joined by Andrea Carpenter, a next-generation entrepreneur who is redefining leadership and succession in family businesses.

We engage in a profound exploration of her unconventional pathway, which includes acquiring and leading an established firm rather than adhering to the prevalent startup narrative.

Andrea expounds upon the intricacies of facilitating successful transitions while prioritizing interpersonal relationships and preserving the integrity of familial connections within business contexts. As we delve into pivotal moments that have shaped her vision, we uncover insights on the significance of intentional leadership and the need for strategic planning in ensuring the longevity and prosperity of women-led enterprises.

This episode serves not only as an inspiration but as a practical guide for aspiring leaders to navigate the complexities of business transitions with foresight and empathy.

Our Guest This Week:

Today we have a 🌟 Truth-Telling Transitionist🌟 in our midst!

Andrea Carpenter is a next-gen entrepreneur, G2 successor, and the incoming President of The Transition Strategists—where she helps families and founders design people-first business transitions that protect both relationships and results.

Her somewhat unconventional entrepreneurial journey—buying into and leading an established business instead of starting from scratch—challenges the dominant startup myth and offers a powerful alternative path. As the creator of Your Next Gen Friend, she’s built a soul-centered platform and podcast that gives rising leaders space to explore identity, wealth, and legacy with honesty, grace, and strength. A former UX designer turned transition strategist, Andrea understands both the technical mechanics and emotional layers of family business planning—because she’s lived it. With fierce clarity and generous wisdom, she’s helping the next generation step out from invisible pressure and into intentional leadership

Takeaways:

• Andrea emphasizes the importance of intentional business transitions that prioritize relationships and outcomes.
• The episodes discusses the significance of identifying pivotal moments in life that shape one's entrepreneurial journey and leadership style.
• Effective family business transitions require careful planning and consideration of the emotional and operational dynamics involved.
• The discussion highlights the necessity of establishing a clear vision for the future, particularly in navigating the complexities of business transitions.
• Listeners are encouraged to explore the Objectives Matrix, a tool designed to clarify personal and business priorities for effective decision-making.

Chapters:

03:19 Defining Moments in Life

10:20 Navigating Business Transitions

16:56 The Journey of Growth and Team Evolution

21:20 Transitioning Family Businesses

25:59 Transitioning Business Roles and Responsibilities

30:21 Transitioning Leadership and Business Values

Burning Questions Answered:

1.What does it really take to build a self-managing company that thrives beyond the founder?

2.How can second-generation leaders bring their own vision while honoring what came before?

3.Why do most business transitions fail—and how can women founders avoid the same traps?

4.How do you create space for new leadership without losing your company culture?

5.What are the emotional and strategic steps to design a successful handoff?

Favorite Quotes

“Sometimes what needs to die is just an old version of you.”

“It’s okay to build differently than the generation before you.”

“Legacy is powerful—but it’s also deeply personal.”

GUEST OFFERS & CONTACT INFORMATION:

LinkedIn (Andrea): https://www.linkedin.com/in/andreashaver

The Transition Strategists –

Free Resource: https://transitionstrategists.com/force

Website: https://transitionstrategists.com

LinkedIn (Company): https://www.linkedin.com/company/transitionstrategists/

YouTube: https://www.youtube.com/@transitionstrategists

Your Next Gen Friend –

Website: https://yournextgenfriend.com/

Instagram: https://www.instagram.com/yournextgenfriend

YouTube: https://www.youtube.com/@yournextgenfriend

Podcast: https://yournextgenfriend.captivate.fm/

Follow the #WisdomOfWomen show for more inspiring stories and insights from trailblazing women founders, investors, and experts in growth and prosperity.

YouTube: https://tinyurl.com/yja3w7nh

Spotify: https://tinyurl.com/4tak8ajk

Amazon Prime: https://tinyurl.com/366syddj

Apple Podcasts: https://tinyurl.com/bdhananz

RSS Feed: https://feeds.captivate.fm/womengetfunded/

Coco Sellman, the host of #WisdomOfWomen, believes business is a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, she has launched five companies and guided over 500 startups. As Founder & CEO of A Force for Good, Coco supports purpose-driven women founders in unlocking exponential growth and prosperity. Her recent venture, Allumé Home Care, reached eight-figure revenues and seven-figure profits in just four years before a successful exit in 2024. A venture investor and board director, Coco’s book, *A Force for Good*, reveals a roadmap for women to lead high-impact, high-growth companies.

Learn more about A Force for Good:

Website: https://aforceforgood.biz/

Are Your GROWING or PLATEAUING? https://aforceforgood.biz/quiz/

FFG Tool of the Week: https://aforceforgood.biz/weekly-tool/

The Book: https://aforceforgood.biz/book/

Growth Accelerator: https://aforceforgood.biz/accelerator/

This episode delves into the transformative journey of Kristen Wiley, the founder and CEO of Statusphere, a pioneering platform that revolutionizes micro-influencer marketing.

We explore the emergence of a new model of leadership in business, particularly highlighting the significant contributions of women in this domain. Kristen shares her insightful experiences, from her initial foray into blogging to her decisive steps in launching Statusphere, motivated by a desire to rectify the inefficiencies she observed in the influencer marketing ecosystem.

The conversation underscores the importance of adaptability and problem-solving as vital traits for entrepreneurs, revealing how Kristen strategically navigated the complexities of building her enterprise.

Our discussion not only illuminates the essence of consumer-to-consumer marketing but also emphasizes the collective wisdom and empowerment that women bring to the entrepreneurial landscape.

Our Guest This Week:

Today we have a 🌟 Purpose-Led Architect of Influence🌟 in our midst!

Kristen Wiley is the Founder & CEO of Statusphere, the leading micro-influencer platform purpose-built to scale consumer-to-consumer marketing. A former food blogger and brand manager, Kristen saw firsthand how broken the influencer marketing ecosystem was—and built the infrastructure she wished existed. Today, Statusphere serves hundreds of consumer brands by eliminating the friction of influencer campaign management, using 300+ first-party data points to match brands with perfectly aligned creators. Under her leadership, the company has become a pioneer in the next frontier of marketing—social search and C2C-led growth. Kristen is not just building software; she’s building the future of how brands scale trust, one real human at a time.

Takeaways:

• Kristen discusses her journey of creating Statusphere, a platform aimed at revolutionizing influencer marketing.
• The conversation stresses the significance of problem-solving and adaptability in entrepreneurship, particularly in marketing.
• Listeners are encouraged to embrace their experiences and learn from mistakes as pivotal moments in their entrepreneurial journeys.

Chapters:

07:30 Defining Moments in the Journey of an Entrepreneur

10:36 Starting a Company: Lessons Learned

24:14 The Journey to Funding and Growth

29:35 Navigating Product Market Fit

Burning Questions Answered:

1. How can women founders scale without burning out?
2. What role does inner work play in building a thriving company?
3. Why is clarity of vision more powerful than any strategy?
4. How do you redefine success beyond just revenue?

Favorite Quotes:

“You can’t build a business that’s bigger than your vision. Clarity is everything.”

“Success for women founders isn’t just about scale—it’s about freedom, impact, and alignment.”

Guest Offers & Contact Information:

LinkedIn Personal: https://www.linkedin.com/in/thekristenwiley/

LinkedIn eNewsletter - C2C Marketing Newsletter - https://www.linkedin.com/newsletters/6877360914174140416/

Website: https://www.joinstatus.com/

Follow the #WisdomOfWomen show for more inspiring stories and insights from trailblazing women founders, investors, and experts in growth and prosperity.

YouTube: https://tinyurl.com/yja3w7nh

Spotify: https://tinyurl.com/4tak8ajk

Amazon Prime: https://tinyurl.com/366syddj

Apple Podcasts: https://tinyurl.com/bdhananz

RSS Feed: https://feeds.captivate.fm/womengetfunded/

Coco Sellman, the host of #WisdomOfWomen, believes business is a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, she has launched five companies and guided over 500 startups. As Founder & CEO of A Force for Good, Coco supports purpose-driven women founders in unlocking exponential growth and prosperity. Her recent venture, Allumé Home Care, reached eight-figure revenues and seven-figure profits in just four years before a successful exit in 2024. A venture investor and board director, Coco’s upcoming book, *A Force for Good*, reveals a roadmap for women to lead high-impact, high-growth companies.

Learn more about A Force for Good:

Website: https://aforceforgood.biz/

Are Your GROWING or PLATEAUING? https://aforceforgood.biz/quiz/

FFG Tool of the Week: https://aforceforgood.biz/weekly-tool/

The Book: https://aforceforgood.biz/book/

Growth Accelerator: https://aforceforgood.biz/accelerator/

In this episode, I am joined by Lauren Makler, co-founder and CEO of Co Fertility, a transformative fertility ecosystem that seeks to revolutionize the processes of egg donation and preservation through a model grounded in humanity, equity, and transparency.

Our discussion delves into the unique challenges women face in the realm of reproductive health and how Co Fertility addresses these issues by providing women the opportunity to freeze their eggs at no cost, thereby fostering accessibility and ethical practices in egg donation.

Lauren shares her personal journey, which includes overcoming her own fertility challenges and how they influenced her drive to create a more compassionate family-building experience.

We explore the concept of "falling in love with the problem," emphasizing the necessity for founders to remain resilient and committed to their mission, even in the face of adversity.

Through this conversation, we aim to illuminate the vital importance of amplifying women's voices in business and healthcare, underscoring the transformative impact of women-led enterprises.

Our Guest This Week:

Lauren Makler is the Co-Founder and CEO of CoFertility, a groundbreaking fertility ecosystem reshaping egg donation and preservation with humanity, equity, and transparency. Before launching CoFertility, she was the founding General Manager of Uber Health, where she built and scaled the company’s healthcare arm from the ground up—expanding access to care for millions.

After facing her own fertility challenges, Lauren combined her healthcare innovation experience and product leadership with personal conviction to create a more compassionate model for family building. Under her leadership, CoFertility introduced the revolutionary “Split” program, making egg donation more empowering, ethical, and accessible.

Featured in Fast Company, Forbes, and TechCrunch, Lauren is a visionary proving that when business is led by empathy, it can scale with power, purpose, and transformative impact.

Takeaways:

• In the realm of business, it is imperative to amplify women's voices and experiences, particularly in leadership roles.
• Lauren's innovative approach at Co Fertility seeks to transform the fertility landscape through equity and transparency.
• The significance of empathy in business practices is paramount, as it fosters a compassionate approach to customer experiences.
• Understanding the barriers to fertility access is crucial, and Co Fertility aims to address these challenges through their unique service offerings.

Chapters:

00:15 Introducing the Host

06:02 The Journey of Empowerment and Transformation

11:18 The Journey of Egg Freezing and Donation

14:01 The Journey of Building a Fertility Startup

22:46 Navigating Challenges in Business: Resilience and Accountability

29:25 Understanding Fertility Challenges

31:23 The Role of Women in Reproductive Health and Equity

Burning Questions Answered:

1. How do you build a business model that serves two completely different audiences — egg donors and intended parents?

2. What do you do when something goes wrong inside your company?

3. How do you navigate doubt while building something bold?

4. Why does empathy matter in business?

Favorite Quotes:

"Our setbacks are our setups."

“When you’re obsessed with the problem, you don’t get precious about the solution.”

Guest Offers & Contact Information:

LinkedIn: https://www.linkedin.com/in/laurenmakler

LinkedIn Business: https://www.linkedin.com/company/cofertility/

Instagram: http://instagram.com/cofertility X/

Twitter: https://twitter.com/cofertility

Website: https://www.cofertility.com/

Follow the #WisdomOfWomen show for more inspiring stories and insights from trailblazing women founders, investors, and experts in growth and prosperity.

YouTube: https://tinyurl.com/yja3w7nh

Spotify: https://tinyurl.com/4tak8ajk

Amazon Prime: https://tinyurl.com/366syddj

Apple Podcasts: https://tinyurl.com/bdhananz

RSS Feed: https://feeds.captivate.fm/womengetfunded/

Coco Sellman, the host of #WisdomOfWomen, believes business is a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, she has launched five companies and guided over 500 startups. As Founder & CEO of A Force for Good, Coco supports purpose-driven women founders in unlocking exponential growth and prosperity. Her recent venture, Allumé Home Care, reached eight-figure revenues and seven-figure profits in just four years before a successful exit in 2024. A venture investor and board director, Coco’s upcoming book, *A Force for Good*, reveals a roadmap for women to lead high-impact, high-growth companies.

Learn more about A Force for Good:

Website: https://aforceforgood.biz/

Are Your GROWING or PLATEAUING? https://aforceforgood.biz/quiz/

FFG Tool of the Week: https://aforceforgood.biz/weekly-tool/

The Book: https://aforceforgood.biz/book/

Growth Accelerator: https://aforceforgood.biz/accelerator/

What does it take to build a purpose-led tech company as a woman today? In this week’s episode, I sit down with Nomiki Petrolla — a powerhouse product leader, mother of four, and founder of Theanna a data-driven platform designed to help women tech founders go from zero to $1M+ ARR.

We dive deep into:

1. The pivotal moments that shaped Nomiki’s leadership journey 👊
2. How trauma clarified her mission 💥
3. Why women build differently (and why that’s our superpower) 💡
4. The role of mindset, motherhood, and mission in building with impact 🌍
5. The importance of community, data, and momentum in the startup game 📊

This conversation is a must-listen for visionary women building the future of tech.

Our Guest This Week:

Today we have a Founder-Forging Firestarter in our midst!

Nomiki Petrolla is a visionary product leader and tech founder transforming how women build and scale tech companies. With 15 years of experience across healthcare, fintech, AI, and enterprise SaaS, she has led product and strategy in some of the toughest sectors—and broken countless barriers doing so. As the founder of PDS Lab and now Theanna, Nomiki is creating unprecedented infrastructure for women tech founders, guiding them from zero to $1M+ ARR with clarity, connection, and data-driven insight. Her platform, Theanna, is the first of its kind—a social network and data tool built specifically to close the gender gap in tech entrepreneurship by matching women to the right support at the right time. A mother of four, Techstars mentor, and Harvard speaker, Nomiki brings the rare combination of technical expertise, lived experience, and radical clarity needed to help more women lead companies of substance and scale.

Takeaways:

1. Nomiki's platform, Theanna, aims to bridge the gender gap in tech by providing tailored support for women founders seeking to scale their businesses.
2. The conversation highlighted the importance of community and collaboration in empowering women to overcome challenges and achieve their entrepreneurial goals.
3. I shared personal stories that shaped my perspective on leadership and empowerment, emphasizing the necessity of resilience and determination.
4. The episode concluded with a call to action for women to pursue their ambitions without hesitation, reinforcing the belief that anything is achievable.

Chapters:

04:10 Shaping Moments of Inspiration

11:05 Empowering Women in Tech Leadership

14:39 Building a Supportive Platform for Women Entrepreneurs

24:57 Integrating AI into Founder's Journey

28:33 The Role of Women in Tech and Funding Challenges

36:21 The Vision for Women Entrepreneurs

37:43 Embracing the Journey of Founders

Burning Questions Answered:

1. What would you build if you stopped second-guessing yourself?
2. What’s one mindset shift that changed the way you lead?
3. Are you building a hobby or a revenue-generating business?
4. What would you do if you fully believed you could not fail?

Favorite Quotes:

“Believe in yourself, and others will believe in you. It’s magnetic.” — Nomiki

“It’s okay to stand up for yourself. You don’t always have to sit back.” — Nomiki

Guest Offers & Contact Information:

LinkedIn: https://www.linkedin.com/in/nomikipetrolla/

LinkedIn Business: https://www.linkedin.com/company/theanna-io/posts/?feedView=all

Website: https://www.theanna.io/

Follow the #WisdomOfWomen show for more inspiring stories and insights from trailblazing women founders, investors, and experts in growth and prosperity.

YouTube: https://tinyurl.com/yja3w7nh

Spotify: https://tinyurl.com/4tak8ajk

Amazon Prime: https://tinyurl.com/366syddj

Apple Podcasts: https://tinyurl.com/bdhananz

RSS Feed: https://feeds.captivate.fm/womengetfunded/

Coco Sellman, the host of #WisdomOfWomen, believes business is a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, she has launched five companies and guided over 500 startups. As Founder & CEO of A Force for Good, Coco supports purpose-driven women founders in unlocking exponential growth and prosperity. Her recent venture, Allumé Home Care, reached eight-figure revenues and seven-figure profits in just four years before a successful exit in 2024. A venture investor and board director, Coco’s upcoming book, *A Force for Good*, reveals a roadmap for women to lead high-impact, high-growth companies.

Learn more about A Force for Good:

Website: https://aforceforgood.biz/

Are Your GROWING or PLATEAUING? https://aforceforgood.biz/quiz/

FFG Tool of the Week: https://aforceforgood.biz/weekly-tool/

The Book: https://aforceforgood.biz/book/

Growth Accelerator: https://aforceforgood.biz/accelerator/