Work with Amy: amyevanscoaching.com

Brene Brown says that telling someone they need more executive presence is some of the worst career advice she has ever received. And the moment I heard that, I knew exactly what she meant.

Because if you have ever been on the receiving end of that feedback, you already know how frustrating and unhelpful it is.

More executive presence. Okay. But what does that actually mean and what are you supposed to do with it?

In this solo episode of Women in Sales Leadership, I break down why the traditional definition of executive presence was never built for women like us, and I give you a five step practice you can do in five minutes or less that builds real presence from the inside out.

Not a performance. Not a costume. You, fully grounded, fully prepared, and walking into any room ready to lead.

WHAT YOU WILL LEARN IN THIS EPISODE:

- Why Brene Brown calls traditional executive presence one of the worst pieces of career advice out there and why she is absolutely right.
What your brain is actually doing in the seven seconds after you walk into a room and why you cannot afford to wing it no matter how experienced you are.

- The five step pocket presence practice you can use before any high stakes meeting, panel interview, difficult conversation, or quarterly business review.

- How to clear the mental clutter from your last meeting so you are not dragging it into the next one.

- Why naming your power out loud is not cheesy. It is a reset that gets you back into the facts of who you actually are as a leader.

- How to set an intention for every single conversation so you walk in with a goal and walk out having created exactly what you came for.

- Why presence is not about how you look in a room. It is about how grounded, clear, and deliberate you are when the pressure is on.

This episode is for you if you are a sales leader in B2B tech who is moving fast, running from meeting to meeting, and showing up on autopilot when the stakes are actually really high. You have worked too hard and come too far to walk into the rooms that matter most without being fully ready.

READY TO GO DEEPER?

If you are a sales leader ready to make your next big carreer move in B2B tech and earn $500K to $1M or more, the Unlocked Executive Sales Leadership Program was built for exactly where you are right now.

Amy works with ambitious sales leaders to help them build powerful executive presence, position themselves strategically, and land the roles they have already earned.

Book your complimentary one-on-one career planning session at amyevanscoaching.com

CONNECT WITH AMY:

Website: amyevanscoaching.com
LinkedIn: linkedin.com/in/alynnEvans

SHARE THIS EPISODE with a woman you know who has been told she needs more executive presence and had no idea what to do with that feedback.

This is her answer.

SUBSCRIBE to Women in Sales Leadership so every new episode is waiting for you the moment it drops. And if this episode helped you, please leave a rating. It helps other women find this show.

#WomenInSalesLeadership #ExecutivePresence #SalesLeadership #WomenInSales #BreneBrown #CareerAdvancement #SalesLeadershipCoaching #WomenInTech #LeadershipDevelopment #VPSales #CRO #B2BTech #HighPerformingWomen #AmyEvans #UnlockedProgram #MindsetForLeaders #SalesCoaching #PocketPresence #CareerGrowth #executivecoaching

Work with Amy: amyevanscoaching.com

What does it actually look like to lead a global sales team, raise a son, protect your wellbeing, and still triple your win rates? My guest today shows us exactly how it's done.

In this episode of Women in Sales Leadership, I sit down with Erica Ettore, a top performing global sales leader at Workiva who built her team from the ground up, scaled it from five to fifteen sellers, tripled win rates, and was named Manager of the Year. Before tech, Erica started her career on Wall Street working with some of the world's most recognizable brands. Today she leads a global team spanning the US, Europe, and Latin America.

But what makes this conversation so powerful is not just the results. It is the honesty Erica brings about what it took to get there without losing herself in the process.

WHAT YOU WILL LEARN IN THIS EPISODE:

Why letting go is the hardest and most important shift you will make going from individual contributor to leader, and how to do it without losing control of outcomes.

How Erica structures her Sunday nights to take command of her entire week before it starts, including how she decides which meetings actually need her and which ones do not.

The self-respect philosophy behind protecting time blocks on your calendar even when the pressure to say yes to one more meeting feels relentless.

What it looks like to be physically present but mentally absent as a working mom, and the moment Erica realized something had to change.

The daily and weekly rituals that keep a global sales leader performing at the highest level without running on fumes.

Why a bad quarter does not define you and a good quarter does not make you, and how to build the mental balance that creates longevity in this career.

The one place to start if you feel like your sales quarter is running your life instead of the other way around.

This episode is for you if you are a sales leader in B2B tech who is delivering results but quietly exhausted, if you are trying to figure out how to show up fully at work and fully at home, or if you are ready to stop white-knuckling your way through every quarter and start building a rhythm that actually works for you.

READY TO TAKE YOUR NEXT STEP UP?
If you are a first-line sales leader in B2B tech who is ready to step into a VP, CRO, or second-line executive leadership role earning $500K to $1M or more, the Unlocked Executive Sales Leadership Program was built for you. Amy works with ambitious women to position themselves powerfully, build the right executive relationships, and land roles that match the leader they have already become.

Book your complimentary career planning session at amyevanscoaching.com

CONNECT WITH ERICA:
LinkedIn: Erica Ettore

CONNECT WITH AMY:
Website: amyevanscoaching.com
LinkedIn: linkedin.com/in/alynnEvans

SHARE THIS EPISODE with a woman you know who is trying to do it all and needs permission to do it differently.

SUBSCRIBE to Women in Sales Leadership so every new episode drops right into your feed. And if this resonated with you, please leave a rating. It helps other women find this show.

#WomenInSalesLeadership #SalesLeadership #WomenInSales #WorkingMom #Burnout #SalesLeadershipCoaching #CareerAdvancement #VPSales #B2BTech #AmyEvans #UnlockedProgram #WorkLifeBalance #Workiva

You performed just as well as your male counterparts. You might have even done better. And yet you rated yourself 33% lower. That's not a confidence problem. That's conditioning. And it is costing you real money and real promotions.

In this episode of Women in Sales Leadership, I'm breaking down the research behind why high-performing women consistently undersell themselves at work, and more importantly, I'm giving you the exact framework to change it starting this week.

This isn't about becoming someone you're not. It's about telling the truth, your truth, in a way that gets you seen, recognized, and paid what you're worth.

WHAT YOU'LL LEARN IN THIS EPISODE:

- The Harvard Business School and Wharton study that reveals the exact cost of not talking about your wins, including how it affects your salary and your hiring outcomes.

- Why self-promotion feels like bragging to women and does not feel that way to men, and the mindset reframe that changes everything.

- The simple three-part "What, Why, Who" framework you can use immediately in your next one-on-one with your boss, in team meetings, on LinkedIn, and in your performance review.

- How to share your wins in a way that also lifts your team and builds your reputation as a strategic, executive-level thinker.

- Why staying quiet about your results is not humility. It is invisibility. And visibility is what actually gets women promoted.

- The 30-day challenge that will build your confidence, close the self-promotion gap, and help you stop leaving money on the table.

This episode is for you if you are a sales leader, a high-performing individual contributor, a director, a VP, or an executive in B2B tech who knows she is delivering results but is not getting the recognition, the promotions, or the compensation that reflects the value she brings.

Episode Chapters:

00:00 The Importance of Celebrating Wins
02:53 Understanding Gender Disparities in Self-Promotion
06:08 Mindset Shift: Sharing Wins Authentically
09:04 The Framework: What, Why, and Who
11:56 Practical Applications in Conversations
15:09 Building Confidence Through Acknowledgment
17:56 Overcoming Fear of Self-Promotion
20:53 The 30-Day Challenge to Share Wins
23:46 Conclusion: Embracing Your Achievements


READY TO GO DEEPER?

If you are serious about stepping into a VP, CRO, or second-line executive sales leadership role in B2B tech earning $500K to $1M or more, the Unlocked Executive Sales Leadership Program was built for you. Amy works with ambitious women to help them position themselves powerfully, build the right executive relationships, and land the roles they have already earned.

Book your complimentary career planning session and get your personalized 90-day action plan at amyevanscoaching.com.

CONNECT WITH AMY:

Website: amyevanscoaching.com
LinkedIn: linkedin.com/in/alynnEvans

SHARE THIS EPISODE with a woman you know who has a hard time talking about her wins. She needs to hear this. This is how we all rise together.

SUBSCRIBE to Women in Sales Leadership so every new episode drops right into your feed. And if this episode helped you, please leave a rating. It helps other women find this show.

#WomenInSalesLeadership #SalesLeadership #WomenInSales #SelfPromotion #ExecutivePresence #SalesLeadershipCoaching #WomenInTech #CareerAdvancement #VPSales #CRO #B2BTech #HighPerformingWomen #AmyEvans #UnlockedProgram #CareerGrowth #LeadershipDevelopment #SalesCoaching #PromotionTips

🎯 Ready to lead at the next level? Book a call: https://amyevanscoaching.com

You're killing it on the outside—hitting numbers, leading your team—but on the inside you feel disconnected, spent, or just going through the motions. Sound familiar? This conversation is for you.

Today I'm joined by Joshua Roberts—leadership and performance coach, author, and former U.S. Air Force Senior Master Sergeant who spent 20 years developing leaders in high-pressure environments. His nickname was "The Soul Reaper." But today he helps high performers lead from within so success doesn't cost you your peace.

In this episode, you'll discover:
✓ Why leading yourself FIRST is the foundation of everything
✓ The difference between confidence and arrogance (and why it matters)
✓ How to build a leadership identity that isn't tied to your title
✓ The real reason delegation feels so hard—and how to fix it
✓ Why people obey out of fear but FOLLOW out of respect

If you've been leading everyone else while quietly neglecting yourself, this episode will stop you in your tracks—in the best possible way.


⏱️ TIMESTAMPS

0:00 - The Gap Between Outer Success and Inner Truth
2:15 - How "The Soul Reaper" Became a Leadership Coach
5:30 - The #1 Mistake New Leaders Make
8:45 - Why You Must Lead Yourself Before Leading Others
12:20 - Confidence Without Humility is Dangerous
16:00 - Self Leadership in Practice: What It Actually Looks Like
20:30 - When Success Looks Great But Feels Empty Inside
24:15 - The Delegation Question That Changes Everything
28:00 - Signs It's Time to Ask for Help
32:45 - How to Build an Identity Beyond Your Performance


🎓 ABOUT JOSH ROBERTS

Josh Roberts is a leadership and performance coach, author, and former U.S. Air Force Senior Master Sergeant with 20 years of experience developing leaders in high-pressure environments. He helps high performers lead from within so success doesn't cost them their peace.

📌 Connect with Josh:
🌐 Website: https://fusewellstrategies.com
📱 Instagram: @joshua_roberts80
💼 LinkedIn: Joshua Roberts


💼 ABOUT AMY EVANS

Former VP at Salesforce, now coaching high-performing sales leaders in B2B tech to get promoted or hired into executive leadership roles earning $500K-$1M+. After 25 years in the trenches, Amy helps ambitious sales managers step into second-line leadership with authority, clarity and confidence.

🌐 https://amyevanscoaching.com
💼 LinkedIn: https://www.linkedin.com/in/amylineevans


📌 KEY TAKEAWAYS

• Leadership starts with self leadership—if that's failing, everything else will follow
• Confidence + humility = the leadership sweet spot
• People will obey a fearful leader but only CHOOSE to follow one they respect
• Delegation isn't weakness—withholding it is actually selfish
• Your title is not your identity. Your values are.
• Ask yourself: WHO do I need to be as a leader—not just HOW do I lead?


🎯 READY FOR YOUR NEXT LEVEL?

I open 3 spots monthly in my Unlocked Executive Sales Leadership Program for leaders ready to step into VP, Director and CRO roles earning $500K-$1M+.

👉 https://amyevanscoaching.com


#SalesLeadership #LeadershipDevelopment #WomenInSales #ExecutivePresence #SelfLeadership #LeadershipCoaching #WomenInLeadership

Hit your number but still got passed over? Your results are just table stakes. Learn the 3 things that actually get sales leaders promoted to VP+ roles.

You could hit 120% of quota and STILL not get the job you want. I've been the hiring manager who chose a different candidate despite someone's amazing track record—and I'll tell you exactly why.

In this episode, you'll discover:

✓ Why "head down, execute" is keeping you invisible

✓ The 3 things that matter MORE than your results

✓ How to shift from tactical manager to strategic executive ✓ The networking approach that doesn't feel like networking

✓ How to tell your story without feeling like you're bragging

If you're a high-performing sales leader ready to break through to VP, Director, or CRO roles earning $350K-$1M+, this episode will change how you approach your career.

⏱️ TIMESTAMPS

0:00 - The Uncomfortable Truth About Promotions 1:45 - The Perfectionist Trap Keeping You Stuck 4:12 - Why Certainty is Your Enemy 6:30 - What Executives REALLY Evaluate 9:15 - Relationships vs. Politics (There's a Difference) 12:40 - The Power of Your Career Story 15:20 - How to Talk About Results Without Bragging 18:45 - The Presence Question That Changes Everything 21:30 - Strategic Questions That Get You Noticed 24:15 - Your 3-Part Homework Assignment 27:50 - Schedule 2 Relationship Conversations 29:30 - Rewrite Your Introduction 31:00 - Show Up With Insights

🎯 READY TO MAKE YOUR MOVE?

I open 3 spots monthly in my Unlocked Executive Sales Leadership Program for leaders ready to step into second-line leadership roles earning $500K-$1M+. Book a call: https://amyevanscoaching.com 📊 FREE RESOURCE: Year-End Career Reflection Tool https://amyevanscoaching.com/reflection

💼 ABOUT AMY EVANS

Former VP at Salesforce, now coaching high-performing sales leaders in B2B tech to get promoted or hired into executive leadership roles. After 25 years leading sales organizations, Amy helps leaders who "lead with love and high trust but aren't always great at bragging about themselves" step into their full executive potential. 📱 CONNECT: LinkedIn: https://www.linkedin.com/in/amylineevans Website: https://amyevanscoaching.com 💬 Need help identifying who your next 2 relationship conversations should be? DM me on LinkedIn—I'll help you create your list.

📌 KEY TAKEAWAYS

- Results are table stakes—everyone has great numbers

- Relationships + Visibility + Presence = What gets you promoted

- Executive roles are almost always filled before they're posted

- Tell your accomplishments as facts, not bragging

- Lead with the IMPACT you create, not just what you do

- Ask yourself: How do you want people to FEEL in conversations with you?

✅ YOUR HOMEWORK (Do This Now):

1. Schedule 2 relationship conversations this month with people who make you nervous

2. Rewrite your introduction to focus on IMPACT, not just title

3. Show up to your next 1:1 with insights and strategic questions Drop a comment if you're committing to the homework—I want to cheer you on!

#SalesLeadership #CareerAdvancement #WomenInSales #ExecutivePresence #SalesPromotion #LeadershipDevelopment #B2BTech #SalesManagement #CareerGrowth #WomenInLeadership #VPofSales #SalesNetworking #ExecutiveSalesLeadership

Work with Amy: www.amyevanscoaching.com
LinkedIn:https://www.linkedin.com/in/alynnevans/

In this episode of the Women in Sales Leadership podcast, host Amy Evans and guest Donna Lin discuss the critical role of coaching in leadership, particularly for women in sales. They explore the common misconceptions about coaching, the disconnect between managers' self-perception and their actual coaching effectiveness, and the importance of creating a psychologically safe environment for feedback. The conversation also delves into practical strategies for effective coaching, including time management, the use of open-ended questions, and the significance of self-awareness in leadership. Donna shares her personal experiences and insights from her extensive career in sales leadership, emphasizing the need for continuous improvement in coaching skills.

#coaching #selfawareness #professionaldevelopment

Key Takeaways:

- Women make up 50% of sellers but only 30% of sales leadership roles.
- Coaching is essential for effective leadership.
- There is often a disconnect between managers' self-assessment and their actual coaching skills.
- Self-awareness is crucial for effective coaching.
- Creating psychological safety is key for giving and receiving feedback.
- Coaching should focus on helping others reach their own conclusions.
- Time management is a challenge for leaders trying to coach effectively.
- Using open-ended questions can enhance coaching conversations.
- Leaders should assess the urgency of situations to determine when to coach versus when to direct.
- Continuous learning and improvement are vital for leaders.
-----------------------------
Connect with Donna Lin, Founder of On Target Learnings
https://www.linkedin.com/in/donna-a-lin/
https://www.ontargetlearnings.com/
https://www.ontargetlearnings.com/blog
@ontargetlearnings
-----------------------------
Episode Chapters:

00:00 Introduction to Women in Sales Leadership
00:59 The Importance of Coaching in Leadership
05:11 Understanding the Coaching Gap
09:59 Time Management in Coaching
11:55 Effective Coaching Questions
18:09 Personal Experiences in Coaching
23:54 Donna Lynn's Coaching Journey and Insights
26:10 Final Thoughts and Key Takeaways

In this episode of the Women in Sales Leadership podcast, host Amy Evans discusses the underrepresentation of women in sales leadership roles and emphasizes the importance of setting actionable goals for the new year. She introduces four foundational pillars for personal and professional transformation: identity shift, crafting a compelling career story, building a strong sponsorship network, and showcasing value creation. Amy encourages listeners to take control of their careers and embrace their unique gifts to achieve their aspirations.

Website: www.amyevanscoaching.com

#leadership #careergrowth #networking


Key Takeaways:

- Women hold just 30% of sales leadership roles.
- Setting goals is more effective than new year resolutions.
- Nothing changes if nothing changes.
- An identity shift is crucial for growth.
- Your career story should highlight impact, not just responsibilities.
- Mentorship and sponsorship are key to career advancement.
- Showcasing your value is essential for recognition.
- You have unique gifts that can drive your success.
- Take action to build your network and relationships.
- This is your year to take control of your career.

Episode Chapters:

00:00 Introduction to Women in Sales Leadership
02:23 Setting Goals for the New Year
04:47 The Four Foundational Pillars of Transformation
10:05 Pillar 1: Identity Shift
20:07 Pillar 2: Crafting Your Career Story
30:11 Pillar 3: Building Your Network
40:03 Pillar 4: Showcasing Your Value Creation
44:59 Recap and Call to Action

Key Takeaways:

- "It's not just a dream; we're going to talk about how it could be real for you." 

- "You have to be ready to lean into the support, especially for the type of executive assistants that we work with." 

- "Every single task in every organization should be pushed down to the lowest hourly rate." 

- "This is actually how I amplify myself by sharing the load." 

- "You deserve the help; you're not imposing on someone else to ask for their help."

Amy Evans Leadership Coaching

Women in Sales Leadership Podcast @ LinkedIN

Host Amy Evans @LinkedIN

Takeaways: 

- Women hold just 30% of sales leadership roles. 

- The 'Sunday Scaries' can indicate a need for change.

- Clarity about career goals is essential. 

- Assess your feelings about work regularly. 

- Growth should be prioritized over comfort. 

- It's okay to feel uncertain about your next move. 

- Networking can open new opportunities. 

- You deserve to work in a fulfilling environment. 

- Listening to your gut is crucial for career decisions. 

- Exploration is a key step before making decisions.

Amy Evans Leadership Coaching

Women in Sales Leadership Podcast @ LinkedIN

Host Amy Evans @LinkedIN

Key Takeaways:

- Women hold just 30% of sales leadership roles.

- Company culture is crucial for employee satisfaction.

- Scaling from 2 million to 10 million is challenging but rewarding.

- Executive coaching can help leaders navigate uncertainties.

- Hiring based on past experience can be misleading.

- Understanding your ideal customer profile is essential.

- Performance and execution require different skill sets.

- Transformations in startups need experienced leadership.

- Pipelines are critical for managing change effectively.

- Creativity in leadership can enhance team dynamics.

Amy Evans Leadership Coaching

Women in Sales Leadership Podcast @ LinkedIN

Host Amy Evans @LinkedIN