By Desiree Martinez
The podcast currently has 241 episodes available.
In this episode, I sit down with Kim, who turned her personal health challenges into a thriving food content empire. Kim shares her incredible journey as a food blogger, dishing on why blogging still matters in today’s fast-paced digital world and why owning your content is a total game-changer. We dive into the wild ride of monetization, the ups and downs of being adaptable in the creator economy, and all the exciting business opportunities that come from building your own brand. Kim also serves up some seriously valuable advice for any aspiring creators looking to make their mark!
Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!
Get started with Spreadshop at https://womenofvideo.com/Spreadshop
Follow Desiree at http://t.ly/GbY4
Follow Kim at https://prettydeliciouslife.com/
Chapters
00:00 Turning Challenges into Opportunities
04:14 The Importance of Community and Support
04:39 Introduction to Kim's Journey
07:20 Navigating Health Challenges and Content Creation
10:21 The Evolution of Blogging in the Digital Age
13:11 The Importance of Blogging for Creators
16:05 Creating Engaging and Informative Recipes
19:17 Building a Diverse Business in Content Creation
22:15 Monetizing a Blog: Strategies and Insights
25:17 The Role of Management in a Creator's Journey
28:05 Advice for Aspiring Creators
31:20 Closing Thoughts and Where to Find Kim
In this episode, I sit down with Millie Adrian, a total powerhouse in the content creator world, who went from dreaming of being an Instagram model to becoming a thriving educator for creators like you and me! Millie gets real about what it took to truly understand her audience and how she navigated financial struggles during COVID. We dive into how she built her creator business without feeling all salesy and gross, sharing her success with digital products and how key community support was in keeping her going. And then—brace yourself—she tells the wild story of her YouTube channel getting hacked and the tough lessons she learned through that nightmare. We wrap up with some solid insights on scaling a business, her plans for evergreen courses, and why nailing that work-life balance is everything. You don’t want to miss this one!
Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!
Get started with Spreadshop at https://womenofvideo.com/Spreadshop
Follow Desiree at http://t.ly/GbY4
Follow Millie at http://t.ly/qc1f-
Chapters
00:00 Monetization Mindset: Overcoming Sales Fears
03:07 From Aspiration to Education: Millie's Journey
05:49 Navigating Financial Hardships: The COVID Experience
08:58 Building a Creator Business: Strategies for Success
12:11 The Importance of Audience Understanding
14:51 The Impact of COVID on Content Creation
18:00 Creating Value Without Being Salesy
21:06 The Transition to Digital Products
23:56 The Power of Community and Support
26:58 Crisis Management: Recovering from a Hacked Channel
30:05 Income Streams: Diversifying Revenue as a Creator
33:02 Scaling Your Business: Finding Balance
35:54 Future Plans: Building an Evergreen Course
38:52 Personal Growth: Finding Work-Life Balance
41:51 The Joy of Being a Potato: Embracing Downtime
In this extra special episode, we're celebrating 5 years of the Women of Video podcast with a live panel recorded at the VidSummit Women of Video Mixer! I had the absolute pleasure of sitting down with Monica Kahn, Olivia Owens, and Cassandra Bankson, an inspiring group of women creators, and we didn’t hold back. We dive into the real challenges of being women in the creator economy, sharing personal stories of overcoming obstacles and celebrating the power of representation. From building community to calling on platforms and brands to step up and support women creators, this conversation was filled with authenticity and energy. Together, we’re shaping the future of media and content creation, and this episode is a perfect snapshot of that journey!
Get vidIQ to blow up your channel at womeonofvideo.com/vidiq
Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!
Get started with Spreadshop at https://womenofvideo.com/Spreadshop
Follow Desiree at http://t.ly/GbY4
Follow Monica at https://www.linkedin.com/in/monicakhan/
Follow Olivia at https://www.linkedin.com/in/olivialowens/
Follow Cassandra at http://t.ly/yQKza
Chapters
00:00 Introduction to the Creator Economy and Personal Journeys
03:01 Challenges Faced by Women in the Creator Space
06:14 The Role of Platforms in Supporting Women Creators
08:49 Brand Responsibility and Gender Equity
12:09 The Importance of Representation in Media
14:56 Empowering Women Through Authenticity and Community
18:11 Navigating Social Media Platforms as Women Creators
21:04 Final Thoughts and Advice for Women Creators
In this episode, I sit down with Bethany, one half of a dynamic duo running a super successful reaction channel on YouTube. She shares how she and her husband started their channel to pass the time during long commutes, and now it’s blossomed into a thriving community! They’ve got two channels—one all about video games and the other diving into movies and TV shows. While her husband’s gone full-time on YouTube, Bethany’s still juggling her day job. They’re bringing in revenue through ads, Patreon, and sponsorships, but the dream? Both of them, going all-in on their channel. This is such an inspiring journey of building a brand, one reaction at a time!
Get vidIQ to blow up your channel at womeonofvideo.com/vidiq
Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!
Get started with Spreadshop at https://womenofvideo.com/Spreadshop
Follow Desiree at http://t.ly/GbY4
Follow Bethany at http://t.ly/AocMx
Chapters
00:00 Introduction and Overview
02:06 Starting a Reaction Channel
11:28 Why People Enjoy Reaction Videos
18:12 The Journey of Building a Channel
24:26 Diversifying Revenue Streams
29:35 Financial Planning for the Future
38:43 Final Advice and Conclusion
In this episode, I’m chatting with Meredith Jacobson, a powerhouse consultant in the creator economy space. We dive deep into the business of hiring creators, building brands, and all the unique quirks of the creator world. Meredith opens up about her journey to launching a consulting business and how she’s connecting pros with killer opportunities in the creator economy. We also talk about the magic of networking, knowing your worth as a creator, and how to work smart with brands. If you’re thinking about starting a business or just want to crush it in the creator space, this episode’s got the goods!
Get vidIQ to blow up your channel at womeonofvideo.com/vidiq
Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!
Get started with Spreadshop at https://womenofvideo.com/Spreadshop
Follow Desiree at http://t.ly/GbY4
Follow Meredith at http://t.ly/Lt00v
See what Meredith offers at https://www.offscreenresources.com
Chapters
00:00 Introduction
01:11 The Business of Hiring Creators
03:04 Meredith's Consulting Business and Matching Creators with Jobs
08:05 The Power of Networking in the Creator Economy
13:20 The Unique Aspects of the Creator Economy
17:02 Working Effectively with Brands in the Creator Economy
21:42 Understanding Your Value as a Creator
24:40 Alternative Ways for Creators to Work with Brands
28:34 Starting a Business in the Creator Economy
31:19 Conclusion and Call to Action
In this episode, I sit down with the amazing Aprilynne to explore her journey as a YouTube creator and the game-changing importance of crafting high-quality, standout content. Aprilynne shares how she’s mastered deep dive YouTube strategy videos and turned all that research into easy-to-digest frameworks for others. We also dig into her approach to consistency, finding that sweet spot by prioritizing quality over quantity. Together, we discuss the pros and cons of her content creation strategy and how YouTube viewer expectations are constantly shifting. Plus, Aprilynne breaks down her monetization methods—from YouTube AdSense and affiliates to sponsorships, courses, and her exciting upcoming paid mastermind program.
Get vidIQ to blow up your channel at womeonofvideo.com/vidiq
Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!
Get started with Spreadshop at https://womenofvideo.com/Spreadshop
Follow Desiree at http://t.ly/GbY4
Follow Aprilynne at http://t.ly/9E4l1
Chapters
00:00 Introduction
03:01 Creating Remarkable Content
09:09 Monetizing Your YouTube Channel
12:57 The Changing Expectations of YouTube Viewers
36:00 The Power of Mastermind Groups
40:46 Finding the Balance: Consistency and Quality
Okay, let me spill the tea! On this episode of the Women of YouTube podcast, your girl chats with the fabulous Jy Prishkulnick—social media queen and actress extraordinaire. Jy spills all about her days as a child actor and how she's now blending her acting chops with some seriously savvy social media moves.
She dishes on keeping it real while serving that flawless content and giving us those juicy behind-the-scenes peeks we all crave. Jy's also got some killer projects in the works, like a short film she not only co-wrote but co-directed—because why not do it all, right?
Tune in as Jy drops some gems on surviving and thriving in the ever-changing entertainment biz and how to slay the social media game while connecting with your fans. Trust me, you don’t want to miss this!
Get vidIQ to blow up your channel at womeonofvideo.com/vidiq
Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!
Get started with Spreadshop at https://womenofvideo.com/Spreadshop
Follow Desiree at http://t.ly/GbY4
Follow Jy at http://t.ly/qX6ZR
Chapters
00:00 Introduction and Overview
05:16 Jy's Acting Career and Social Media Presence
08:33 The Role of Social Media in Jy's Acting Career
13:41 Balancing Quality and Authenticity on Social Media
17:32 Utilizing Social Media for Financial Opportunities
23:21 The Intersection of Acting and Social Media
25:11 Navigating the Changing Entertainment Industry
28:06 Exploring Personal Storytelling on Social Media
30:32 Learning from Co-Stars and Building a Personal Brand
32:16 Conclusion and Call to Action
In this episode, I chat with Megan Orser, the powerhouse CEO and Business Strategist of Smart Apartment Solutions and Smart Moves. Megan takes us through her incredible journey in the rental property management industry and reveals how she’s used video to skyrocket her business. She shares her secrets on using video to highlight the perks of her apartments and reel in renters. We also dive into the magic of personal branding and how businesses can tap into their employees' personal brands to get ahead. The big takeaway? Just start creating video content and have fun with the ride of learning and growing.
Get vidIQ to blow up your channel at womeonofvideo.com/vidiq
Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!
Get started with Spreadshop at https://womenofvideo.com/Spreadshop
Follow Desiree at http://t.ly/GbY4
Follow Megan at https://www.tiktok.com/@smartchickmegan
Chapters
00:00 Introduction and Parallel Entrepreneurial Journeys
02:15 Getting into the Rental Property Management Industry
04:32 Discovering the Power of Video in the Industry
06:56 Using TikTok to Showcase Apartments
08:41 The Importance of Legacy Businesses
11:36 The Impact of Video in the Rental Property Management Industry
13:32 Creating Video Content as a Business Owner
16:48 Balancing Work and Marketing Video Creation
19:32 Short Form vs Long Form Video Content
22:43 The Role of Personal Branding in Business
25:59 Leveraging Employees' Personal Brands for Business
29:08 Overcoming Fear and Perfectionism in Video Creation
32:20 Using User-Generated Content for Marketing and Recruitment
36:35 The Power of Personal Branding in Building Trust
40:48 Advice for Women in Their Creative Journey
In this episode, I spill all the details from my conversation with YouTube about making the platform more woman-friendly. I share my favorite takeaways, like the need for better comment filtering, uplifting women creators, and letting us specify our target audience. We dive into why so many women are flocking to Instagram and TikTok instead of YouTube, and how personalized content recommendations play a big part in that. I’m all in on being a part of YouTube's efforts to make the platform more inclusive, and I’ve got an exciting announcement about an upcoming event for women in video. Tune in to get the scoop and join the conversation!
Finding what will perform well isn’t easy, but VidIQ is my go-to solution for tracking trends, keywords, and what my viewers are looking for. When you download the VidIQ extension you will be able to level up your content!
Get vidIQ to blow up your channel at womeonofvideo.com/vidiq
Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!
Get started with Spreadshop at https://womenofvideo.com/Spreadshop
Follow Desiree at http://t.ly/GbY4
Chapters
00:00 Introduction to the Women of YouTube Podcast
07:15 Improving Comment Filtering and Uplifting Women Creators
11:01 Empowering Creators to Specify Their Target Audience
15:40 Why Women are Drawn to Instagram and TikTok
16:38 Desiree Martinez's Desire to be Involved in YouTube's Efforts
17:58 Announcing VIV Summit: An Event for Women in Video
Get ready for some beauty biz insights as I sit down with the fabulous Gabi Soares, a successful beauty YouTuber who's turned her passion into a full-time gig. Gabi started her channel to answer her clients' beauty questions, and with a lot of hustle and heart, she gained a loyal following. After three years of grinding, she finally ditched her job as a stylist to go all-in on YouTube. In this episode, Gabi spills the tea on the importance of having a strong purpose and genuine connection with your audience, along with creating content that appeals to a broad audience.
She shares the magic of building a community and truly understanding your viewers' needs. Gabi also talks about the game-changing move of hiring a manager to handle brand sponsorships and negotiations. We dive into her strategies for monetizing her channel, from using data and analytics to creating content that people are searching for, to diversifying income streams with brand deals, AdSense, affiliates, merch, and memberships. Gabi opens up about her not-so-great experiences with brands when she was a smaller creator and emphasizes the importance of focusing on your goals and outsourcing tasks outside your genius zone. Plus, she gives us a sneak peek into her exciting plans to launch her own product line. Tune in for some serious inspiration and practical tips from Gabi's incredible journey!
Get vidIQ to blow up your channel at womeonofvideo.com/vidiq
Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!
Get started with Spreadshop at https://womenofvideo.com/Spreadshop
Check out Gigastar at https://gigastar.io/
Follow Desiree at http://t.ly/GbY4
Follow Gabi at https://www.youtube.com/c/glamgirlgabi
Chapters
00:00 Introduction to Gabby and Her Journey
02:23 Becoming a Full-Time YouTuber
05:33 The Power of Purpose and Connection
09:17 Creating Broad Content for Maximum Reach
13:15 Building a Community and Understanding Your Audience
16:28 The Benefits of Hiring a Manager
23:56 Maximizing YouTube Monetization with Data and Analytics
25:19 Diversifying Income Streams as a YouTube Creator
26:10 Outsourcing and Focusing on Goals for Success
29:34 Expanding Monetization Opportunities with Other Platforms
32:35 The Importance of Knowing Your Realm of Genius
37:38 Beware of Being Taken Advantage of by Brands
39:35 Maximizing Income with Affiliate Marketing
44:31 Monetizing Through Merchandise
45:55 Channel Memberships as a Revenue Stream
46:23 Expanding Monetization with a Product Line
The podcast currently has 241 episodes available.
480 Listeners