Today we talk about how to free up time in your business so you can make creating videos a #1 priority in your marketing strategy. And then I go deeper and share with you 6 more video tips on how creating video for your brand isn't as time-consuming as you may think.
First, here are 50 ways to free up time for whatever it is you think is important for you to do in your biz....
1. Set Goals
2. Create a Plan
3. Prioritize by Importance.
4. Prioritize by Urgency
5. Break Down Large Tasks
6. Be Realistic
7. Track Your Time
8. Set Deadlines
9. Keep One Eye on the Clock
10. Set Reminders
11. Schedule Breaks
12. Schedule Time for Email and Social Media
13. Use a Central Social Media Management System
14. Avoid Distractions
15. Stick to One Task at a Time
16. Batch Tasks
17. Incentivize Tasks
18. Focus on Results
19. Don’t Stress Over Unimportant Details
20. Create Good Habits
21. Eliminate the Non-Essential
22. Use Email Filters and Archives
23. Limit Meetings
24. Hire a Virtual Assistant
25. Utilize a Project Management Platform
26. Keep Projects in One Place
27. Avoid Rush Hour
28. Have Virtual Meetings
29. Automate Payroll
30. Take Notes
31. Take Advantage of Technology
32. Don’t Get Carried Away
33. Delegate
34. Invest in Accounting Software
35. Keep an Organized Workspace
36. Back Up Your Files
37. Keep Templates for Commonly-Used Forms
38. Utilize keyboard Shortcuts
39. Automate Expenses
40. Use a Cloud-Based Calendar
41. Have a Collaboration System
42. Say “No”
43. Make the Most of Down Time
44. Clean Up Old Files
45. Use Mobile Apps
46. Know Your Habits
47. Shorten Your Workday
48. Leave Room for the Unexpected
49. Have Quiet Hours
50. Don’t Over-Schedule
If you implement even just a few of the time saving tips listed above, you will start to notice a difference in your workday and your productivity – and you may even notice that you have a little more free time. A little more time for Video marketing that is that can all be created in a small amount of time with these tips...
Tip #1 The Shorter the Better
The less you say, the more likely people are to remember. Video is an overview or a hook to get people to take the next step. Did you know that after After 7 seconds people been to fade. If you are doing a promo or commercial. Never over 60 seconds. I like 30 even better. The shorter the video is, the less time it takes to complete every other aspect of the whole entire process is. Writing, filming, editing, less graphics etc.
Tip #2 Focus on 4 simple things:
- The problem
- The solution
- How it works
- A call to action
Tip #3 Do a shot list to organize your shots/thoughts before you roll the camera.
Tip #4 Your video doesn't have to be a big production. Remember you are not competing with HBO. It's engaging and personal and from the heart. Authenticity at it's best. Just be you, in your clothes, in a comfortable setting. And just get your point across.
Tip #5 Use equipment that you are comfortable with.
An iPhone is fine! Use a soft light in your home. Make sure your sound is clear and go!
Tip #6 Batch the process. If you have 3 videos to create, do it all at the same time. Or parts of the process at the same time. For example, write all the scripts in one sitting. Shoot all the videos in one morning. Keep it together and your work flow will be efficient.
Tip #7 Recap on the 50 tips! Find solutions in your business to free up time....or take something out of your schedule that isn't as effective for scaling your business and insert video marketing.
FYI-I have these tips on a nice little infographic with all the notes and details for you... just go to caseydestefano.com/7VideoTips and will be sent to your inbox asap! If you haven’t already done so, check out this podcast episode on "7 Time Saving Tips for Video", and receive compassionate advice and actionable tips on how to make your business grow!