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The overlanding landscape is shifting beneath our feet. After years of explosive growth, vehicle-based adventure travel appears to be evolving into something different - but what exactly?
I've noticed Instagram becoming the primary platform for overlanders, with polished photos replacing in-depth travel videos. Meanwhile, trailer builds gain popularity as traditional vehicle-based overlanding seems to recede. Most concerning is seeing countless pristine builds with all the latest gear showing no signs of actual use. Real equipment tells stories through its patina and witness marks - something missing from many showcase builds now appearing for sale at inflated prices.
This transformation raises important questions for content creators like myself. Should I focus on beginner concepts for newcomers or continue with advanced topics? Are people still building their own rigs or mainly purchasing ready-made setups? The brands continue marketing aggressively, but underneath that buzz, something fundamental has changed about how people engage with this lifestyle.
What are you observing in today's overlanding world? Are you still watching regular content or primarily consuming quick visual snippets? Has your own approach to overlanding shifted? I genuinely want your perspective because this community has always been about sharing experiences. Text the podcast, comment below, or message me directly - let me know what topics matter to you and what trends you're seeing from where you stand.
By Charlie Racinowski4.6
3030 ratings
Send us a text
The overlanding landscape is shifting beneath our feet. After years of explosive growth, vehicle-based adventure travel appears to be evolving into something different - but what exactly?
I've noticed Instagram becoming the primary platform for overlanders, with polished photos replacing in-depth travel videos. Meanwhile, trailer builds gain popularity as traditional vehicle-based overlanding seems to recede. Most concerning is seeing countless pristine builds with all the latest gear showing no signs of actual use. Real equipment tells stories through its patina and witness marks - something missing from many showcase builds now appearing for sale at inflated prices.
This transformation raises important questions for content creators like myself. Should I focus on beginner concepts for newcomers or continue with advanced topics? Are people still building their own rigs or mainly purchasing ready-made setups? The brands continue marketing aggressively, but underneath that buzz, something fundamental has changed about how people engage with this lifestyle.
What are you observing in today's overlanding world? Are you still watching regular content or primarily consuming quick visual snippets? Has your own approach to overlanding shifted? I genuinely want your perspective because this community has always been about sharing experiences. Text the podcast, comment below, or message me directly - let me know what topics matter to you and what trends you're seeing from where you stand.

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