BJ and Deb traveled to New York City to attend the "How to be Great at Word of Mouth Marketing Conference. They attended 12 How-to classes, heard about 12 real-world case studies and listened to presentations from 6 brilliant authors! They will share interviews with Andy Sernovitz, author of "Word of Mouth Marketing", Jeanne Bliss, author "I Love You More Than My Dog" and presenter Ramon De Leon from Domino's. At the end of the show you will meet Skyler Fox the face behind the Twitter handle @Beefyfunk!