Work in Progress with Brandon Yamamoto

 I’ve been running the front desk myself—20 to 30 hours a week—but it’s time to delegate. In this episode, I break down the math of hiring, why it’s really an investment not an expense, and how the right people can transform a business.

It’s late on a Saturday night, and instead of being at a music festival with friends, I’m reflecting on why I chose to stay home. In this episode, I talk about sacrifice, focus, and the “lonely chapter” of entrepreneurship—why saying no matters, how front-loading effort can shorten the journey, and how working on my goals is also working on me.

This past month, I learned a big lesson about when to push and when to pivot. I poured weeks into building a weight loss funnel that just didn’t click—while patients were organically asking about hormone therapy nonstop. In this episode, I share how I shifted my focus, why listening to customers beats guessing, and why quick decisions matter more than perfect ones 

In this episode, I talk about my very first experience firing someone. I share what went wrong with my hire, what I learned about not settling for B players, and how I handled the termination conversation with honesty, empathy, and clear metrics. Letting someone go is never easy, but it’s often what opens the door for real A players.

 In this episode, I break down the four changes I made in just one week that quadrupled my online scheduled appointments. From rewriting website copy to fixing the scheduler, optimizing Google Business, and posting blogs, I share exactly what I did—and how you can use the same tactics to grow your business.

In this episode, I share the story of my first day as a business owner when the previous owner unexpectedly walked out. I reflect on leadership, risk, and overcoming imposter syndrome.

In this first episode of Work in Progress, host Brandon Yamamoto shares why he bought a holistic wellness business, his plan to grow it into a million-dollar company, and how he’ll document every win, failure, and lesson learned along the way.