Work Less PROFIT More Business Podcast

Work Less PROFIT More Business Podcast

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Work Less PROFIT More Business Podcast episodes

  • Ep. 135 – The M-Myth: Why Doing More Isn’t the Answer

    Are you tired of being the CEO of your business?

    You’ve seen some success but…

    • You find yourself hustling to keep clients and cash flow coming in.
    • You feel like you’re stuck on a revenue plateau and don’t know how to get past it.
    • You’re already feeling maxed out and not sure how it’s possible to grow without working more hours.

    Well, my friend – then welcome to this week’s podcast series GET OUT OF THE WEEDS & back into the driver’s seat where each day. I’ll share with you how to stop being Chief Everything Officer and instead build a self-running engine.

    Each day this week, I’ll release a new episode and share with you:

    • Mon, Ep. 134 – The Growth Trap: How to Take the Pain Out of Growing Your Biz (listen here)
    • Tues, Ep. 135 – The M-Myth: Why Doing More Isn’t the Answer
    • Wed, Ep. 136 – 7 Scaling Mistakes to Avoid
    • Thurs, Ep. 137 – Scale Sustainably: How to Build Your Self-Running Engine
    • Friday – No episode but I’m hosting a LinkedIn Live where you get to come on live with me and ask your questions – on the spot!!!

    Today, I’ll share:

    • What is the M-myth and it’s illusion
    • What buying into the m-myth leads to and how it keeps you from achieving the freedom you desire
    • Are you hiring cowboys to herd kittens?
    • The principle of Do less, only better

    LINKS MENTIONED

    1. Get Out of the Weeds & Get Back in the Driver’s Seat Workbook – download here
    2. Ep. 130 – The phone call that changed everything (listen here)
    3. Ep 56 – Attracting clients without social media, is it possible? (listen here)

    ACTION PLAN:

    1. Check in with yourself – are you buying into the M-myth?
      • Listen and watch how you talk about your work.
      • Look at your agenda – is it filled to the brim with appointments?
      • Is your to-do list growing by leaps & bounds?
    2. Re-evaluate both your agenda & your to-do list – DO LESS only better.
    3. For more on Do Less Better – read the book Essentialism: The Disciplined Pursuit of Less by Greg McKeown.

    Connect with me here:

    • [email protected]
    • www.dianalidstone.com
    • https://www.facebook.com/diana.lidstone
    • https://www.linkedin.com/in/hiredianalidstone/

    Work with me:

    I am only accepting private clients in my 12-month Business Accelerator program (here) or

    By booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

    Share your feedback with me by clicking here and leaving a short voice message!

    12 min
  • Ep. 134 – The Growth Trap: A Normal Part of the Entrepreneurial Journey

    Do you feel like you’re stuck in your business?

    Perhaps you’ve hit a revenue ceiling and can’t seem to get past it?

    Perhaps you feel like you are no longer doing meaningful work?

    Perhaps you lost the joy in your business?


    Well, my friend – then welcome to the GET OUT OF THE WEEDS podcast series where each day I’ll share with you how to not only reclaim 4-8 hours per week but learn to love your business again!

    Each day this week, I’ll release a new episode and share with you:

    • Today, Ep. 134 – The Growth Trap: How to Take the Pain Out of Growing Your Biz
    • Tues, Ep. 135 – The M-Myth: Why Doing More Isn’t the Answer
    • Wed, Ep. 136 – 7 Scaling Mistakes to Avoid
    • Thurs, Ep. 137 – Scale Sustainably: How to Build Your Self-Running Engine
    • Friday – No episode but I’m hosting a LinkedIn Live where you get to come on live with me and ask your questions – on the spot!!!

    Today, I’ll share:

    • A specific boating manoeuvre that will help you ‘get out of the weeds’
    • A strategy to uncover time in your agenda so you can work on your business

    DOWNLOADS:

    1. Get Out of the Weeds & Get Back in the Driver’s Seat Workbook – download here
    2. Entrepreneurs Freedom Scorecard – view here
    3. Time Audit Exercise – download here
    4. Business Freedom Timeline – view here

    ACTION PLAN: How to reclaim 4-8+ hours per week

    1. Do a time audit
    2. Plan your CEO weekly meeting
    3. Schedule your CEO level activities 
    4. Stop doing $10 & $100/hour tasks
    5. Learn to say NO

    ABOUT ME:
    I’m a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.

    Connect with me here:

    • [email protected]
    • www.dianalidstone.com
    • https://www.facebook.com/diana.lidstone
    • https://www.linkedin.com/in/hiredianalidstone/

    Work with me:

    I am only accepting private clients in my 12-month Business Accelerator program (here) or

    By booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

    Share your feedback with me by clicking here and leaving a short voice message!

    24 min
  • Ep. 133 – Stop Wearing All The Hats

    Do you feel like you're juggling everything in your business?  Wearing all the hats – the marketing, the HR, the bookkeeping, the sales, the operations etc.

    Do you feel like you spend time secretly being jealous of your peers who seem to have cracked the code and you're still stuck on the hamster wheel?

    Are you over having to deal with low-performing team members but dread taking the time to train someone new?

    Or are you afraid if you take a well-deserved vacation, that you’ll return to a mountain of mistakes and messes to clean up

    Does any of these sound familiar?

    ACTION PLAN:

    1. Stabilize – STOP everything and take a good hard look at your business.
    2. SIMPLIFY – do an analysis of what to double down on and what to let go of.
    3. BUILD a rock-solid infrastructure then scale.

    Share your feedback with me by clicking here and leaving a short voice message!

    Discover the #1 problem that’s holding your business back!

    Take my FREE quiz - Business Freedom Calculator (here)

    In 5 minutes, you’ll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.

    ABOUT ME:

    I’m a sought-after business coach for small business leaders who want to grow, and scale their business.

    I’m also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.

    You can do this!

    Connect with me here:

    • [email protected]
    • www.dianalidstone.com
    • https://www.facebook.com/diana.lidstone
    • https://www.linkedin.com/in/hiredianalidstone/

    Work with me:

    I am only accepting private clients in my 12-month Business Accelerator program (here) or

    By booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

    Share your feedback with me by clicking here and leaving a short voice message!

    14 min
  • Ep. 132 – Burnt Out to Balanced

    75% of small business owners reported that they suffer from burnout!  Some were hospitalized; some suffering from depression; others struggling with divorce.  In this last episode of Women of Means, I chat with a former client of mine as she shares her recovery from burnout to living a joyful, balanced life.

    Michelle LaFleur and I talk about:

    • The three steps she used to recover from her burnout
    • How she now works 3 days/week in her successful business
    • What she’s doing with her free time
    • As well as her biggest lesson learned

    ACTION PLAN: 

    1. STOP and think about what you’re actually doing with your life and business.
    2. Discover YOUR way to relieve the stress so you can find clarity and focus.
    3. Create space by getting rid of old baggage (mindset).
    4. Establish your method for long-term calmness.
    5. Shift from being a ‘doer’ in your business to the ‘leader’ i.e. CEO of your business.

    ABOUT MICHELLE: 

    Michelle LaFleur is the CEO & Founder of a very successful Montreal interior design firm, Décor Michelle Marie Inc. For 18 years, Michelle and her team have designed and decorated both residential and commercial spaces. More recently they have focused on government projects including designing and decorating City Halls, Aquatic Centers and public libraries. With her newfound free time, Michelle is starting a 2nd business educating and mentoring business owners who have experienced the symptoms and subsequent fallout from burnout.

    Michelle has been happily married for more than 36 years.

    Connect with Michelle:

    ABOUT ME:

    Hi friends,

    Want to escape the chaos of the day to day running of your business?  Then I’m your gal.

    I’m a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business.

    I’m also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.

    You can do this!

    Connect with me here:

    • [email protected]
    • www.dianalidstone.com
    • https://www.facebook.com/diana.lidstone
    • https://www.linkedin.com/in/hiredianalidstone/

    Work with me:

    Currently, there are 2 ways you can work with me:

    I am only accepting private clients in my 12-month Business Accelerator program (here) or

    By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

    Share your feedback with me by clicking here and leaving a short voice message!

    22 min
  • Ep. 131 – You Can Have It All, But Only If You Do This!

    My special guest today is a divorced single mother of two children; her soulmate died; she has been a caregiver of family members and suffered her own burnout while growing a multiple 6-figure business.

    Karen Allen is a love and empowerment coach whom I’ve known for many years!

    She shares how she has overcome her challenges and her biggest lesson learned.

    ABOUT KAREN ALLEN

    Karen Strang Allen is a Love and Empowerment Coach for women and the author of "Free to be me: Create a life you love from the inside out!" Widowed at 22 and separated at 35, she deeply understands how frustrating it feels to be a high-calibre woman, yet repeatedly miss the mark in love. She discovered first-hand that heartbreak can be an opportunity to change what's not working and make your own happiness a real priority. And so her mission is to empower women to stop settling for less than they deserve, create joy-filled lives, and build epic love relationships that last.

    Connect with Karen:

    • https://www.facebook.com/karenstrangallencoaching
    • https://www.karenstrangallen.com

    ACTION PLAN:

    1. Put yourself first by setting boundaries.
    2. Craft your morning & nightly routine.
    3. You can have it all if you put yourself first!

    ABOUT ME:

    I’m a sought-after business coach for small business leaders who want to grow, and scale their business.

    I’m also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.

    You can do this!

    Connect with me here:

    • [email protected]
    • www.dianalidstone.com
    • https://www.facebook.com/diana.lidstone
    • https://www.linkedin.com/in/hiredianalidstone/

    Work with me:

    I am only accepting private clients in my 12-month Business Accelerator program (here) or

    By booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

    Share your feedback with me by clicking here and leaving a short voice message!

    18 min
  • Ep. 130 – The Phone Call That Changed Everything

    In this podcast episode, you’ll hear a new voice as the host --- my friend Carl Richards, founder & CEO of Podcast Solutions Made Simple acts as the host to interview the guest – me!!

    Carl & I discuss:

    • My take on why women business owners have more challenges than their counterparts
    • The phone call that changed everything for me
    • Why I ran away from my business & my home
    • My key takeaways

    ACTION PLAN:

    1. Be sure to find something to celebrate every day even if it’s as simple as getting the laundry done.
    2. Be passionate & persistent
    3. Life before business
    4. KISS principle is my filter – Keep it simple, strategic & sustainable

    ABOUT CARL

    After a successful radio broadcasting career, Carl founded Podcast Solutions Made Simple to help subject matter experts such as coaches & consultants design, launch & monetize their podcast so they can increase their visibility to be seen as the go-to authority in their field.

    ABOUT ME:

    Hi friends,

    Want to escape the chaos of the day to day running of your business?  Then I’m your gal.

    I’m a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business.

    I’m also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time. 

    You can do this!

    Connect with me here:

    • [email protected]
    • www.dianalidstone.com
    • https://www.facebook.com/diana.lidstone
    • https://www.linkedin.com/in/hiredianalidstone/

    Work with me:

    Currently, there are 2 ways you can work with me:

    I am only accepting private clients in my 12-month
    Business Accelerator program (here) or

    By booking a
    VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

    Share your feedback with me by clicking here and leaving a short voice message!

    23 min
  • Ep. 129 – How to Have Success Without Losing Your Sanity

    As we celebrate International Women’s Month, I want to celebrate women entrepreneurs who have achieved success on their terms!

    In this episode, mother, wife, real estate investor, and full-time member of the Canadian Armed Forces, Victoria Cluney shares how she has custom designed her life and it all starts with something she calls ‘standards of life’.

    ABOUT VICTORIA

    With almost 20 years of diverse real estate investing experience, including pre-construction, multifamily properties, short and mid-term rentals, a boutique waterfront motel, land development partnership and now building Tiny Home Communities, Victoria is a seasoned expert in the field. Her advanced leadership and instructional techniques, honed over a 22-year career in the Canadian Armed Forces, enhances her strategic approach to real estate investing and mentorship.

    Holding a master's degree in organizational psychology, she merges psychology, leadership, discipline and real estate, simplifying complex concepts for her students. A champion for community, Victoria serves on the Ottawa Real Estate Investing Organization (OREIO) board and leads the Ottawa Real Estate InvestHER meetups, empowering women in the industry.

    Victoria doesn't just discuss real estate investment; she embodies it. Leveraging her unique combination of experience, discipline, and educational insights, she offers mentorship in areas like negotiations, tenant selection, risk management and team management, ensuring her students success in selecting the right strategies to fit their  lifestyle and financial goals through real estate investing.

    Connect with Victoria:

    • https://www.cluneyco.com 
    • Instagram - https://www.instagram.com/victoriacluney/
    • Tiktok - https://www.tiktok.com/victoriacluney/
    • Facebook - https://www.facebook.com/victoriacluney/
    • LinkedIn - https://www.linkedin.com/in/victoria-cluney-2a6b01110/


    ACTION PLAN:

    1. Get clarity on your own ‘standards of life’ meaning who you are, your personality, and your core values
    2. Create strategic 90-day milestones
    3. Implement
    4. Expect evolution – nothing stays the same!

     
    ABOUT ME:

    I’m a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.

    Connect with me here:

    • [email protected]
    • www.dianalidstone.com
    • https://www.facebook.com/diana.lidstone
    • https://www.linkedin.com/in/hiredianalidstone/

    Work with me:

    I am only accepting private clients in my 12-month Business Accelerator program (here) or

    By booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

    Share your feedback with me by clicking here and leaving a short voice message!

    25 min
  • Ep. 128 – How to Build a Trusted Brand in 2024

    This is the last episode of the LOVE YOUR BRAND SERIES which was inspired by conversations I overheard at a recent conference!

    Building a trusted brand is about building a reputation that your prospects know, like and trust!  In truth, you could forget about your logo, fonts, colors, etc. and still build a well-loved brand!

    In this episode, I share 2 secrets on how you can quickly gain TRUST with your brand.

    ACTION PLAN:

    1. 
    If you haven’t already listened to the earlier episodes on this topic – do it!

    • Part 1, Ep 125 I outlined concepts of reputation and people’s perception of you – Listen here.
    • Part 2, Ep 126 I shared two important questions your brand MUST answer for it to be effective (after all, we want an ROI on everything we do in our business) – Listen here.
    • Part 3 Ep 127 – I shared two ‘secrets’ to having a bestselling brand and asked you some questions about your brand – Listen here.

    2.  Check out my little rant about why Annual Planning typically doesn’t work for most small business owners and what to do instead!  https://dianalidstone.com/shop/quarterly-retreat/ 

    3.  Next month – Get inspired as we celebrate Women’s Month interviews with women small business owners who have found their version of success and freedom despite juggling family and business! 

    ABOUT ME:

    I’m a sought-after business coach for small business leaders who want to grow, and scale their business.

    I’m  a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.

    You can do this!

    Connect with me here:

    • [email protected]
    • www.dianalidstone.com
    • https://www.facebook.com/diana.lidstone
    • https://www.linkedin.com/in/hiredianalidstone/

    Work with me:

    I am only accepting private clients in my 12-month Business Accelerator program (here) or

    By booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

    Share your feedback with me by clicking here and leaving a short voice message!

    12 min
  • Ep. 127 – Secret to Building a Bestselling Brand You Love

    This is the 3rd in the series, Love Your brand. 

    ACTION PLAN:

    Fill out this mad libs formula…..

    My brand is the ONLY _____________ (business growth strategist).

    That helps _______________ (overworked business leaders stop being Chief Everything Officer and step into the role the true leadership role of CEO) .

    So they can __________________ (live the life they love).

    Share your feedback with me by clicking here and leaving a short voice message!

    Discover the #1 problem that’s holding your business back!

    Take my FREE quiz - Business Freedom Calculator (here)

    In 5 minutes, you’ll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.

    ABOUT ME:

    I’m a sought-after business coach for small business leaders who want to grow, and scale their business.

    I’m also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.

    You can do this!

    Connect with me here:

    • [email protected]
    • www.dianalidstone.com
    • https://www.facebook.com/diana.lidstone
    • https://www.linkedin.com/in/hiredianalidstone/

    Work with me:

    I am only accepting private clients in my 12-month Business Accelerator program (here) or

    By booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

    MOST POPULAR 2023 EPISODES:

    • Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)
    • Ep. 112 – How to plan your week effectively like a small business CEO (here)
    • Ep. 71 – 99% of Small Firms don’t do this! (here)
    • Ep. 111 – Grow & Run your business effectively like a CEO (here)
    • Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)


    Share your feedback with me by clicking here and leaving a short voice message!

    10 min
  • Ep. 126 – A Great Brand Can Help You Go From Unknown To Known!

    Too many personal brands fail because they get absorbed into the digital noise in the market.  Bestselling author Scott McCain explains that mindshare precedes market share.  In other words, your brand must occupy space in someone’s mind before they ever consider buying your product or service.

    In this episode, I share one of the strategies I use to help small business owners rise above the noise and create a stand-out brand.

    I’ll ask you to consider answering two very important questions that will help you shift from unknown to known.

    Share your feedback with me by clicking here and leaving a short voice message!

    Discover the #1 problem that’s holding your business back!

    Take my FREE quiz - Business Freedom Calculator (here)

    In 5 minutes, you’ll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.

    ABOUT ME:

    I’m a sought-after business coach for small business leaders who want to grow, and scale their business.

    I’m also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time. 

    You can do this!

    Connect with me here:

    • [email protected]
    • www.dianalidstone.com
    • https://www.facebook.com/diana.lidstone
    • https://www.linkedin.com/in/hiredianalidstone/

    Work with me:

    I am only accepting private clients in my 12-month Business Accelerator program (here) or

    By booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

    MOST POPULAR 2023 EPISODES:

    • Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)
    • Ep. 112 – How to plan your week effectively like a small business CEO (here)
    • Ep. 71 – 99% of Small Firms don’t do this! (here)
    • Ep. 111 – Grow & Run your business effectively like a CEO (here)
    • Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)

    Share your feedback with me by clicking here and leaving a short voice message!

    10 min

About Work Less PROFIT More Business Podcast

From the publisher's feed

Tune in each week as Diana Lidstone shares business strategies, tips, and resources so you can work less and profit more.  This business podcast is for established business owners who want to…