Work Less PROFIT More Business Podcast

Upon returning from a recent conference where I heard the word ‘branding’ bantered around, I thought it was time that I addressed this here on the Work Less PROFIT More podcast!

In this episode I’ll share:

• Branding isn’t what most people think it is
• Another word for your brand is your __________
• Rory Vaden’s reputation formula 
• Why you may not have a revenue problem at all

ACTION PLAN:

1. Do you really have a revenue problem or is it something else?
2. How can you increase both your reach and your results?
3. Are you clear about the results your clients achieve? Can you quantify those results?

Share your feedback with me by clicking here and leaving a short voice message!

Discover the #1 problem that’s holding your business back!

Take my FREE quiz - Business Freedom Calculator (here)

In 5 minutes, you’ll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.

ABOUT ME:

I’m a sought-after business coach for small business leaders who want to grow, and scale their business.

I’m also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.

You can do this!

Connect with me here:

• [email protected]
• www.dianalidstone.com
• https://www.facebook.com/diana.lidstone
• https://www.linkedin.com/in/hiredianalidstone/

Work with me:

I am only accepting private clients in my 12-month Business Accelerator program (here) or

By booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

MOST POPULAR 2023 EPISODES:

• Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)
• Ep. 112 – How to plan your week effectively like a small business CEO (here)
• Ep. 71 – 99% of Small Firms don’t do this! (here)
• Ep. 111 – Grow & Run your business effectively like a CEO (here)
• Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)

Share your feedback w

Share your feedback with me by clicking here and leaving a short voice message!

It’s hard to imagine sometimes how we can find more time.  We can’t…. and we can’t manage time.

Join me as I share 11 of my favourite time-saving tips and one mindset shift that will help you save time in your business so you can spend more time with your family!

DOWNLOAD: https://dianalidstone.com/time-audit-exercise/

ACTION PLAN:

1. Do a time audit
2. Write your Vision for your business & life (listen to episode 71 – for some tips)
3. Say NO more often!

Share your feedback with me by clicking here and leaving a short voice message!

Discover the #1 problem that’s holding your business back!

Take my FREE quiz - Business Freedom Calculator (here)

In 5 minutes, you’ll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.

Connect with me here:

• [email protected]
• www.dianalidstone.com
• https://www.facebook.com/diana.lidstone
• https://www.linkedin.com/in/hiredianalidstone/

Work with me:

Currently, there are 2 ways you can work with me:

I am only accepting private clients in my 12-month Business Accelerator program (here) or

By booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

MOST POPULAR 2023 EPISODES:

• Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)
• Ep. 112 – How to plan your week effectively like a small business CEO (here)
• Ep. 71 – 99% of Small Firms don’t do this! (here)
• Ep. 111 – Grow & Run your business effectively like a CEO (here)
• Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)

Share your feedback with me by clicking here and leaving a short voice message!

I’m a big fan of the unbusy or no-hustle culture for small business owners but the other day I heard someone talk about ways to stay super busy – and as you can imagine staying super busy on the wrong kinds of activities.

Here are 46 that I came up with – ENJOY!!!

As you listen, mark down which ones you could STOP doing in 2024! 

Share your feedback with me by clicking here and leaving a short voice message!

Discover the #1 problem that’s holding your business back!

Take my FREE quiz - Business Freedom Calculator (here)

In 5 minutes, you’ll answer 22 questions identifying where you fall in one of the four stages of business growth. The calculator will outline specific action steps you need to take now to ultimately achieve the freedom you desire.

ABOUT ME:

Want to escape the chaos of the day-to-day running of your business?  Then I’m your gal.

I’m a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business.

I’m also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.

Connect with me here:

• [email protected]
• www.dianalidstone.com
• https://www.facebook.com/diana.lidstone
• https://www.linkedin.com/in/hiredianalidstone/

Work with me:

Currently, there are 2 ways you can work with me:

I am only accepting private clients in my 12-month Business Accelerator program (here) or

By booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

MOST POPULAR 2023 EPISODES:

• Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)
• Ep. 112 – How to plan your week effectively like a small business CEO (here)
• Ep. 71 – 99% of Small Firms don’t do this! (here)
• Ep. 111 – Grow & Run your business effectively like a CEO (here)
• Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)

Share your feedback with me by clicking here and leaving a short voice message!

Lately, on social media, I’ve seen numerous SBOs asking for recommendations for business books!  And the responses have been overwhelming – there’s so much to choose from and so many different perspectives to think about.

However, I wanted to share 5 essential business books for any business owner on how to run a viable sustainable business without the hustle!

How does this help you work less, profit more?

ACTION PLAN: 

1. Set your challenge - # of books you’ll read this year.
2. Put time in your calendar to read.
3. What will you give up to read more?

Share your feedback with me by clicking here and leaving a short voice message!

Discover the #1 problem that’s holding your business back!

Take my FREE quiz - Business Freedom Calculator (here)

In 5 minutes, you’ll answer 22 questions identifying where you fall in one of the four stages of business growth. The calculator will outline specific action steps you need to take now to ultimately achieve the freedom you desire.

Connect with me here:

• [email protected]
• www.dianalidstone.com
• https://www.facebook.com/diana.lidstone
• https://www.linkedin.com/in/hiredianalidstone/

Work with me:

Currently, there are 2 ways you can work with me:

I am only accepting private clients in my 12-month Business Accelerator program (here) or

By booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

MOST POPULAR 2023 EPISODES:

• Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)
• Ep. 112 – How to plan your week effectively like a small business CEO (here)
• Ep. 71 – 99% of Small Firms don’t do this! (here)
• Ep. 111 – Grow & Run your business effectively like a CEO (here)
• Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)

Share your feedback with me by clicking here and leaving a short voice message!

Share your feedback with me by clicking here and leaving a short voice message!

At this time of year, the majority of successful small business owners are doing 3 things:

1. Setting goals.
2. Reflecting on the past year’s accomplishments.
3. Making changes for the coming year!

This week’s episode is about how I do these 3 things AND how I intend to make this your MUST-LISTEN to podcast every single week!

#1 Time Saving Tip – Brian Tracy – for every minute of planning you save 10 minutes in execution! In your 2024 calendar, mark your four 90-day planning sessions! Imagine the ROI.

Share your feedback with me by clicking here and leaving a short voice message!

Discover the #1 problem that’s holding your business back!

Take my FREE quiz - Business Freedom Calculator (here)

In 5 minutes, you’ll answer 22 questions identifying where you fall in one of the four stages of business growth. The calculator will outline specific action steps you need to take now to ultimately achieve the freedom you desire.

Connect with me here:

• [email protected]
• www.dianalidstone.com
• https://www.facebook.com/diana.lidstone
• https://www.linkedin.com/in/hiredianalidstone/

Work with me:

Currently, there are 2 ways you can work with me:

I am only accepting private clients in my 12-month Business Accelerator program (here) or

By booking a VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

MOST POPULAR 2023 EPISODES:

• Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)
• Ep. 112 – How to plan your week effectively like a small business CEO (here)
• Ep. 71 – 99% of Small Firms don’t do this! (here)
• Ep. 111 – Grow & Run your business effectively like a CEO (here)
• Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)

Share your feedback with me by clicking here and leaving a short voice message!

Too many business owners don’t create an annual plan – they wing it and hope for the best!

However successful business leaders know that planning actually saves time.

Over the last 10 years, I’ve boiled this process down into a checklist so you can facilitate your own Annual Planning Session.

However, if that seems too overwhelming, then I’d be honored to facilitate this for you – book a call and let’s discuss - https://dianalidstone.youcanbook.me/

Remember the goal of this planning session is to get your team involved!!

DOWNLOAD:  SIMPLE ANNUAL PLANNING CHECKLIST for Successful CEOs (scroll down to the bottom of the page).

ACTION PLAN:

1. Book your 2-day annual planning session out of the office.
2. Share the agenda with your team.
3. Get it done- lead them!

Share your feedback with me by clicking here and leaving a short voice message!

Discover the #1 problem that’s holding your  business back!

Take my FREE quiz - Business Freedom Calculator (here)

In 5 minutes, you’ll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.

ABOUT ME:

Hi friends,

Want to escape the chaos of the day to day running of your business?  Then I’m your gal.

I’m a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business.

I’m also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.

You can do this!

Connect with me here:

• [email protected]
• www.dianalidstone.com
• https://www.facebook.com/diana.lidstone
• https://www.linkedin.com/in/hiredianalidstone/

Work with me:

Currently, there are 2 ways you can work with me:

I am only accepting private clients in my 12-month Business Accelerator program (here) or

By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

Share your feedback with me by clicking here and leaving a short voice message!

There is only one very special guest that I would consider having at this time of year….

You guessed it ….. Santa

Santa and I discuss what Christmas means to us and how he got started almost 40 years ago in this business (yup, it’s a business).

ABOUT SANTA MIKE
"Santa Mike” helps children, and their grown-ups to create life-long happy memories of a wonderful Christmas visit. He offers visits locally and all around the world on Zoom as he shares stories of Christmas.

He records Santa’s Appreciation Videos for employers to thank loyal staff and customers.  Mike is also the author of 3 Christmas Story books including: Santa & The Gingerbread Man (found on Amazon).

He wants to spread his program The  S.A.N.T.A. Mantra (Share Appreciation, Nurture Thoughtful Actions). The program addresses the benefits of showing greater appreciation and kindness in family, business, and society.

Picture books:

• getbook.at/SantaAndGingerbreadMan 
• getbook.at/SantaLighthouse
• getbook.at/Atul

Connect with Santa Mike: 

• Listen to Santa's Village Voice
• [email protected]
• https://www.henleysanta.com
• LinkedIn

Share your feedback with me by clicking here and leaving a short voice message!

Discover the #1 problem that’s holding your business back!

Take my FREE quiz - Business Freedom Calculator (here)

In 5 minutes, you’ll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.

ABOUT ME:

Hi friends,

Want to escape the chaos of the day to day running of your business?  Then I’m your gal.

I’m a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business.

I’m also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.

You can do this!

Connect with me here:

• [email protected]
• www.dianalidstone.com
• https://www.facebook.com/diana.lidstone
• https://www.linkedin.com/in/hiredianalidstone/

Work with me:

Currently, there are 2 ways you can work with me:

I am only accepting private clients in my 12-month Business Accelerator program (here) or

By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to ac

Share your feedback with me by clicking here and leaving a short voice message!

In this last episode of this series, I’m joined by returning guest Anthea Mumby – a business owner who sold her business – and we chat about the lessons she learned including some unexpected ones!

ABOUT ANTHEA
Drawing on her 30-plus years as an insurance broker, Anthea works with Canadian insurance brokerages to help with a challenge or an opportunity. She’s helped clients expand their business, acted as a stopgap due to a staffing crisis, and triaged through other 911 types of events.

In her insurance brokerage, her spouse & she achieved 7 figure revenues, thousands of long-term clients, and niche specialization.  They became experts in role clarity, communication, vision, marketing, core values, client retention and niche specialization.

As a passion project, I coach, inspire, and mentor around the biggest disruptors AND rewards of spousal-owned businesses.

CONNECT with Anthea Mumby 

• Website 
• Facebook
• LinkedIn

ACTION PLAN:

1. Before you commit to selling your business, gather your team of experts including someone who will boost your spirits during the tough negotiation periods.
2. Expect the process to take longer and cost more than you first anticipated! Delays are the norm.
3. It will all work out in the end!

Share your feedback with me by clicking here and leaving a short voice message! 

ABOUT ME:

Hi friends,

Want to escape the chaos of the day to day running of your business?  Then I’m your gal.

I’m a champagne lover and a sought-after business coach for small business leaders who want to grow, and scale their business.

I’m also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time. 

You can do this!

Connect with me here:

• [email protected]
• www.dianalidstone.com
• https://www.facebook.com/diana.lidstone
• https://www.linkedin.com/in/hiredianalidstone/

Work with me:

Currently, there are 2 ways you can work with me:

I am only accepting private clients in my 12-month Business Accelerator program (here) or

By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

Share your feedback with me by clicking here and leaving a short voice message!

Welcome to the Exiting Your Small Biz series!

Last week – The Art & Science of Exiting Your Business with special guest Barb Stuhlemmer.

In this episode, returning guest Wendy Brookhouse & I discuss:

• Alarming stats about the number of business entrepreneurs thinking about selling their businesses in the next 10 years – if you’re one of those, you’ll have some competition – so you’ll need to maximize your assets!
• 5 essentials to maximizing the sale of your business as one part of your overall wealth-building strategy.
• Why your business isn’t your baby but building an asset to sell and that within that one asset, there’s an ecosystem of assets you must build as well.
• How thinking and acting like a CEO will help you maximize your wealth.

ABOUT WENDY
Wendy Brookhouse, CPA, is better known as the Ultimate Wealth Amplifier – empowering ambitious entrepreneurs to maximize and amplify all their assets!

She is also the Founder and Chief Strategist at Black Star Wealth.

Wendy’s Contact information:

• Website: https://blackstarwealth.com/
• Email: [email protected]
• Phone #: 902-830-0533

Social media links: 

• www.linkedin.com/in/wendybrookhouse
• facebook.com/blackstarwealth
• instagram.com/wendybbrookhouse

Learn more about her course here

ACTION PLAN:

1. Are you considering exiting your business in the next 10 years?
2. If yes, then it’s time to create that exit plan.
3. Look for support to MAXIMIZE the value of your business.

Share your feedback with me by clicking here and leaving a short voice message!

Discover the #1 problem that’s holding your business back!

Take my FREE quiz - Business Freedom Calculator (here)

In 5 minutes, you’ll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.

Connect with me here:

• [email protected]
• www.dianalidstone.com
• https://www.facebook.com/diana.lidstone
• https://www.linkedin.com/in/hiredianalidstone/

Work with me:

Currently, there are 2 ways you can work with me:

I am only accepting private clients in my 12-month Business Accelerator program (here) or 

By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

Share your feedback with me by clicking here and leaving a short voice message!

If you’re anything like the business owners I know, chances are that you’re focused on GROWING your business, not the day you’ll leave it behind!

And yet there’s a HUGE trend of baby boomer business owners exiting their businesses.

So welcome to a new podcast series on Exiting Your Business.

In this first episode of the series, special guest Barb Stuhlemmer, business and change strategist, and I chat about:

• Some of the challenges of succession.
• Several options for exiting your business, including the most popular.
• Reasons why your business may not even be sellable & how to overcome those pitfalls
• Barb’s “EDIT” process for creating a succession plan.

ABOUT BARB
In her 30+ years working in and with small businesses, Barb supports women business owners who are looking for the process to prepare to exit their business through sale or succession.

Barb has developed a unique process to support the owner and their teams in creating successful change in the business. Barb believes owners should be able to “Live Your Life, Not Your Business”™.

Connect with Barb:

• [email protected]
• Facebook here
• LinkedIn here
• Website here

Try Barb’s Exit Readiness Quiz here.

ACTION PLAN:

1.  If you’ve already created your Big Picture Vision for your business for the next 5 years, it’s time to think about your Exit Strategy (vision for your exit).

2.  Think about:

• When you would like to retire from your business.
• What you would like the exit to look like.
• How much $$$ you will need from the sale of your business.
• Who you think would make a good ‘purchaser’.

3.  Start gathering some information and thinking about who you would need on your team to help you with this succession plan.

Share your feedback with me by clicking here and leaving a short voice message!

Discover the #1 problem that’s holding your business back!

Take my FREE quiz - Business Freedom Calculator (here).

In 5 minutes, you’ll answer 22 questions that identify where you fall in one of the four stages of business growth. The calculator will lay out specific action steps you need to take now to ultimately achieve the freedom you desire.

Connect with me here:

• [email protected]
• www.dianalidstone.com
• https://www.facebook.com/diana.lidstone
• https://www.linkedin.com/in/hiredianalidstone/

Work with me:

Currently, there are 2 ways you can work with me:

I am only accepting private clients in my 12-month Business Accelerator program (here) or

By booking a VIP Grow Day which is intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

Share your feedback with me by clicking here and leaving a short voice message!